Design Chicanery Webvisions Barcelona

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Jason Kunesh

Notícias e política Tecnologia

Rules of Thumb for
Design Chicanery from
Obama for America HQ
feedback?
@jdkunesh

Time
Money
Register
Persuade
Turnout
Volunteer
Donate
Voter
Contact

540 days
50 states
1,000 ﬁeld ofﬁces
10,000 neighborhood leaders
2,000,000 volunteer shifts
2,200,000 voters registered
$690,000,000 online donations
150,000,000 phone calls
200 applications

5/9/12 tumblr_m3b790ZasO1qh71pao1_1280.png (662×758)

chicanery |SHiˈkānərē, CHi-|noun
The use of trickery to achieve a
political, ﬁnancial, or legal purpose.

Find good people
doing good things &
work with them.

Scout Addis
Stacey Ashlund
Farnaz Badie
Fred Bove
David Castleton
Christian Crumlish
Laura Dean
Julie Francis
Nancy Frishberg
Michelle Fulcher
Catherine Ho
Abby Leafe
Jodi Leo
Michal Migurski
Nate Bolt
Laura Paajanen
Dorrie Paynter
Beth Pickard
Lucie Richter
Gabriela Rivas
Mary Beth Solomon
Stephen Suarez
Matt Towers
Mark Trammell
Bob Walton
Sandor Weisz
Andrea Werboff
Jay Zaltzman

Apple ][, http://cameronscloset.com/apple-
ii/#jp-carousel-285
President Carter, http://online.wsj.com/
article/
SB1000142405297020400550457423398
1506674934.html
President Obama in Grant Park
http://short-sharp-shock.blogspot.com/
2009/11/hope-that-we-confessed.html
Marshall Ganz
http://www.wbmnet.nl/2011/05/global-
leadership-dialogs-on-television-and-
internetchannel/marshallganz/
Michael Slaby
http://business.ﬁnancialpost.com/
2010/11/17/fp-tech-desk-qa-with-former-
obama-cto-michael-slaby/
Narwhal vs. Orca
http://arstechnica.com/information-
technology/2012/11/how-team-obamas-
tech-efﬁciency-left-romney-it-in-dust/
Barack Obama in shades,
Manik Ranthee
Ofﬁce photos, Chicago shots
Ethan Roeder, Ryan Kolak, Jason Kunesh
& others
Sophia & POTUS,
Chris Dilts
Photo credits

Thanks again!
jason@publicgoodsoftware.com
@jdkunesh http://publicgoodsoftware.com

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Design Chicanery Webvisions Barcelona

1. Rules of Thumb for Design Chicanery from Obama for America HQ feedback? @jdkunesh

2. 4 stories.

4. Victory = 270 of 538 electoral votes.

5. RESPECT. EMPOWER. INCLUDE. WIN.

6. Time Money Register Persuade Turnout Volunteer Donate Voter Contact

10.

11.

12. Story of Self Story of Us Story of Now

13.

14.

15.

16.

17.

18.

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20. 540 days 50 states 1,000 ﬁeld ofﬁces 10,000 neighborhood leaders 2,000,000 volunteer shifts 2,200,000 voters registered $690,000,000 online donations 150,000,000 phone calls 200 applications

21.

22. Here's my story.

23.

24.

25.

26.

27.

28.

29.

30.

31.

32. Bend the rules.

33. The culture of Campaign HQ

34.

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44. 5/9/12 tumblr_m3b790ZasO1qh71pao1_1280.png (662×758)

45. chicanery |SHiˈkānərē, CHi-|noun The use of trickery to achieve a political, ﬁnancial, or legal purpose.

46.

47.

48.

49. Find good people doing good things & work with them.

50.

51.

52. Slow is smooth. Smooth is fast.

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55. Everyone’s work is valuable.

56.

57. Make everything participatory.

58.

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61. One day deadlines.

62.

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71. Scout Addis Stacey Ashlund Farnaz Badie Fred Bove David Castleton Christian Crumlish Laura Dean Julie Francis Nancy Frishberg Michelle Fulcher Catherine Ho Abby Leafe Jodi Leo Michal Migurski Nate Bolt Laura Paajanen Dorrie Paynter Beth Pickard Lucie Richter Gabriela Rivas Mary Beth Solomon Stephen Suarez Matt Towers Mark Trammell Bob Walton Sandor Weisz Andrea Werboff Jay Zaltzman

72. The value of community is immeasurable.

73.

74. Apple ][, http://cameronscloset.com/apple- ii/#jp-carousel-285 President Carter, http://online.wsj.com/ article/ SB1000142405297020400550457423398 1506674934.html President Obama in Grant Park http://short-sharp-shock.blogspot.com/ 2009/11/hope-that-we-confessed.html Marshall Ganz http://www.wbmnet.nl/2011/05/global- leadership-dialogs-on-television-and- internetchannel/marshallganz/ Michael Slaby http://business.financialpost.com/ 2010/11/17/fp-tech-desk-qa-with-former- obama-cto-michael-slaby/ Narwhal vs. Orca http://arstechnica.com/information- technology/2012/11/how-team-obamas- tech-efficiency-left-romney-it-in-dust/ Barack Obama in shades, Manik Ranthee Office photos, Chicago shots Ethan Roeder, Ryan Kolak, Jason Kunesh & others Sophia & POTUS, Chris Dilts Photo credits

75.

76. Thanks again! jason@publicgoodsoftware.com @jdkunesh http://publicgoodsoftware.com

77. Thank you!

Design Chicanery Webvisions Barcelona

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