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Moving Forward with
Social Media
Presentation Created By:
Jade Haron
Moving Forward Marketing Agency
September 8, 2013
Agenda
Social Media Business History
Pros and Cons Social Media
Social Media Effectiveness
Social Media Benefits
Social Media History
January 1994, First Blog
April 1994, W3 Consortium
October, 2004, YELP Launched
May 2006, Facebook Work Network
February 2007, JetBlue joins Twitter
November 2007, Facebook Ads
More Social Media History
November 2008, Facebook Launches Business Pages
November 2008, YouTube Promoted Videos
December 2008, Facebook and Oodle
March 2010, Pinterest Launched
April 2010, Twitter Launches “Promoted Tweets”
December 2007, YouTube Partner Program
More Social Media History
October 2010 Twitter Launches Promoted Accounts
November 2010, LinkedIn Launches Company Pages
September 2011, Facebook Launches Subscribe Button
September 2011, Google+ Launches Pages
August 2010, Facebook Launches “Places”
June 2010, Twitter Launches “Promoted Trends”
Pros and Cons of
Social Media Websites
Year of Hit and Misses for Facebook
Big Year for Twitter
New Social Media Platform
Dominates the Professional Networking
Instagram Joins Facebook
Technology Social Media Sites
Benefits of Social Media
Becoming Engaged
Creating Brand Personality
Building a Strong Reputation
Becoming Well-Informed
Maintaining Business-to-Business Networks
Making Social Media Effective
Get Visual
Go Mobile
Link Search Engine Optimization
Be Transparent
Think Channel Differentiation
Conclusion
A Unified Team:
IT and Marketing Professionals
Become Internet Unified
ALWAYS Keep Updated
With Technology!
References

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Northwestern Technology: Moving Forward with Social Media

  • 1. Moving Forward with Social Media Presentation Created By: Jade Haron Moving Forward Marketing Agency September 8, 2013
  • 2. Agenda Social Media Business History Pros and Cons Social Media Social Media Effectiveness Social Media Benefits
  • 3. Social Media History January 1994, First Blog April 1994, W3 Consortium October, 2004, YELP Launched May 2006, Facebook Work Network February 2007, JetBlue joins Twitter November 2007, Facebook Ads
  • 4. More Social Media History November 2008, Facebook Launches Business Pages November 2008, YouTube Promoted Videos December 2008, Facebook and Oodle March 2010, Pinterest Launched April 2010, Twitter Launches “Promoted Tweets” December 2007, YouTube Partner Program
  • 5. More Social Media History October 2010 Twitter Launches Promoted Accounts November 2010, LinkedIn Launches Company Pages September 2011, Facebook Launches Subscribe Button September 2011, Google+ Launches Pages August 2010, Facebook Launches “Places” June 2010, Twitter Launches “Promoted Trends”
  • 6. Pros and Cons of Social Media Websites Year of Hit and Misses for Facebook Big Year for Twitter New Social Media Platform Dominates the Professional Networking Instagram Joins Facebook
  • 8. Benefits of Social Media Becoming Engaged Creating Brand Personality Building a Strong Reputation Becoming Well-Informed Maintaining Business-to-Business Networks
  • 9. Making Social Media Effective Get Visual Go Mobile Link Search Engine Optimization Be Transparent Think Channel Differentiation
  • 10. Conclusion A Unified Team: IT and Marketing Professionals Become Internet Unified ALWAYS Keep Updated With Technology!