Overview of past projects and ongoing activity

1. John Boddie 2014 Portfolio
John Boddie
Selected Projects
2000-2015
Photo: Suguna Chicken coop, Tamil Nadu, India All images taken/ developed by John Boddie except where noted

2. 2000-2004
Intellectual property commercialization
2004-2009: Disruptive Innovation and product development in Boston, Singapore and India
2009-2011: Startup sensor business in Singapore
2011-Jan 2014: Rural interviews in Afghanistan
Contents
Moving Forward
Rural Product Development, India (2007-2009)
Disruptive Innovation, Massachusetts, Singapore (2004-2007)
Intellectual Property, Massachusetts (2000-2004)
Recent Project, Afghanistan (2011-2013)
Technology Project, Singapore (2009-2010)
Photo: Farmer, Kanchepuram, Tamil Nadu, India
Current Projects, Skypoint/ Handasa (2014-2015)

3. Moving Forward: Improving stakeholder communications in difficult envrionments.
Goal: To work with consumers, stakeholders, designers, engineers, and client firms to bring new products and services to relevant markets
Photo: Slice of mountain range between Kabul and Khost provinces. Taken in helicopter.

4. Ongoing Project: Skypoint Vantage
Concept: Skypoint Vantage works with international development firms to improve cleint communications. It does this by using a blend of geotagging, time-lapse, aerial footage, still photography and video to give an improved sense of program status.
Execution: Services are provided at a standard rate of USD 250 per camera per day + travel. This rate includes basic-post production. Advanced post- production services (compositing, etc) are handed on a case-by-case basis.

5. Ongoing Prroject: Handasa لهندسة
Concept: Handasa, LLC is focused on non-representational art. Most of this art has its origin either in the Islamic world itself or in the circle and straightedge techniques that allowed much of the design aesthetic of the Islamic world to evolve
Execution: The designs are hand drawn, mapped to vector files, and then machined in Brooklyn using (with some early exceptions) locally sourced wood either from from ReCo in the Brooklyn Industrial Zone or from IM Fine Lumber in Queens
Products: The present product line includes standlone tile and panel art that can easily be adapted for use in doors and parquet floors, laser cut wood veneer picture frames, sectioned antique persian rugs, and prints, drawing and standalone tiles imported from Istanbul and Lisbon.

6. Recent Project: Afghanistan 2011-2013
Photo: community members at drainage improvement project in Laghman province

7. Program: USAID Community Development Program
Employer: Central Asia Development Group (CADG)
Projects: 257
Provinces:19
Afghan Residents Employed: 213,488
Person Days Of Work Generated By Afghan Community Members: 9,930,172
Canals Repaired: 1,188 Miles
Sidewalks Repaired: 8,247,857 ft2
Karez Well Systems Repaired: 2,681
Roads Graveled: 380 Miles
Water Gates Repaired: 817
Roadside Canals Repaired: 259 mi
Flood Protection Walls Repaired: 17,726,020 ft3
Municipal Canals Repaired: 56 Miles
Intakes Repaired: 241
School Buildings Repaired: 36
Check Dams Repaired: 44
Health Center (Clinic, Hospital) Buildings Repaired: 15
Reservoirs Repaired: 61
Other Buildings (Shop Stalls, Government Buildings) Repaired: 266
Goal: To stabilize troubled parts of Afghanistan through employment-intensive public works projects
Map depicts 2,500+ project worksites across 257 projects and 19 provinces. Carried out interviews in 10 of these provinces

8. Role: Reporting Manager (2012, 2013)
Deputy Reporting Manager (2011, 2012)
100+ interviews,
60+ project site visits across 10 provinces in Eastern Afghanistan & Herat
Interviews:
45 minutes to 2 hrs in length
Photos, clockwise from top left: Interviewing villagers in Nangarhar Province, Afghanistan. Photo taken by CADG operations manager; Farmer, Logar province; community members working on canal repair, Dera-e-Noor, Nangarhar province, Community members repairing street in Wardak province
Took place at project worksites, government offices, shops, and houses in villages/ towns
Focused on daily life prior to project, immediate impact of work and long term expectations
Intended to provide CADG/ USAID with useful feedback and material to share with Dept. Of State

9. Benefits:
Provided valuable experience in navigating stakeholder chains in order to reach otherwise inaccessible consumers
Provided experience in conducting low-key interviews under hard time constraints
Provided valuable cross- cultural interview experience. Reinforced the understanding that interviewers should not project their own product/service tradeoffs on interview subjects.
Photo at right: Interviewing villagers in Paktika Province, Afghanistan. Photo taken by CADG cash for works manager

10. Technology Project Singapore
(2009-2010)
Concept: Award winning solid state pH sensor technology from Japan could be commercialized to look at enzyme reactions
Role: Co-Founded Bio-X Pte ltd, a firm intended to commercialize this technology in Singapore. Worked with SPRING Seeds– a Singapore Government Agency– to secure first round funding and then worked with Xentiq (a Singapore engineering firm) to ready a desktop version of technology for scale-up manufacture.
Outcome: Successfully raised money, but for factor presented problems. Technology suffered instability in the face of electrical voltage variance. This problem became worse with a smaller form factor. Original inventor has since developed a smaller form factor that can be used to measure heat in Chile peppers today.
Photos above (L to r): Proof of concept device. Proof of concept form factor developed with Xentiq, PTE LTD,, Rendering of Spec for Manufacture device provided by Xentiq engineers

11. Benefits
First full concept-to-spec for manufacture process highlighted many of the time and budget constraints that confronted clients in the past
Provided valuable experience representing technology to investors in Singapore, Thailand, the Philippines and Japan
Allowed insight into the methods used to structure startup practiced by a well known serial entrepreneur in Singapore
Photo above : Interior of proof of concept ISFET biosensor developed in Japan

12. Rural Product Development, India
(2007-2009)
Photo: Translator waiting for interview, part of garment supply chain research in rural Tamil Nadu

13. Temple Diamonds (2009)
Photo: 4 diamonds, total 5.5 ct made from hair taken from Puja at Temple in India
Concept: Carbon from hair shaved during Indian temple ceremonies could be transformed into diamonds through heat/ pressure/ epistaxis and then sold as a memento of the ceremony
Role: Personal project. Created demo, contacted board members at temple in Thiruthani, visited temple and collected hair, flew hair to Russia to create diamonds, pitched finished diamonds to head of temple
Outcome: Commercialization halted after Temple fee requirements harmed the cost structure for the business.
Lesson learned: Introducing projects into religious or other socially closed networks requires thorough understanding of all stakeholders and will require time.

14. Small Business Interviews (Innosight, 2007-2008)
Photo: Above, surgical table used by rural medical practitioner, Tamil Nadu, India. Left: Stock image of LG KP220 phone used in training. Photo taken from manufacturer website.
50+ small business interviews in urban and rural India between 2007 and 2000. Intended to identify supply chain opportunities for outside investors
Tailor, Uttar Pradesh
Loom operator, Tamil Nadu
Truck Fleet Owner, Chennai
Weavers, Uttar Pradesh
Dharavi slum, Mumbai

15. Teledermatology (Innosight, 2008)
Photo: Above, surgical table used by rural medical practitioner, Tamil Nadu, India. Left: Stock image of LG KP220 phone used in training. Photo taken from manufacturer website.
Concept: Rural medical practitioners in India were unable to differentiate among the wide range of skin conditions that harmed villagers during the rainy season. Mobile camera phones available in India would provide the base for a service offering improved diagnostics through local doctors
Role: Interviewed 15 rural medical practitioners on office procedures and course of diagnosis and treatment for skin conditions. Interview included training on phone and pricing test. Worked with engineers to develop camera phone lens attachment and launched early outreach to medical students to provide diagnosis
Benefit: Provided useful experience in stakeholder interviews along the rural medial supply chain. Provided valuable practice in demonstrating a given technology while seeking feedback on product and service features/ trade-offs.
Outcome: Investors chose to discontinue funding when revenue and profit projects failed to match targets.

16. Sample Projects: Low Cost Lane Detection
(Innosight, 2008)
Photo: Left, initial remote control mount and car mount for optical lane detection system, above, initial drawings for printable fly screen.
Outcome: Searching for “advertising offset” opportunities that would defray the cost of goods for low-income consumers in India, we asked whether printable window fly screens could prove popular with consumers and advertisers alike
Outcome: Client brought technology in-house and proceeded with internal development
Printable Fly screen Windows (Innosight, 2008)
Concept: Given the changes in technology around freight trucks in the United States and Europe, was it possible to develop analogous solutions in a low cost fashion for India.?
Role: Developed contract with outside engineering firm to develop a lane change detection system based solely on edge detection using “off the shelf” optical and hardware processing components.
Outcome: Client brought concept in- house for further development.
Role: Developed concept with client engineers- part of a larger concept portfolio. Tested consumer response to concept during set of five interviews in slums in Mumbai, India.

17. Above, Rendering (remade) of initial refrigerator design. Top flaps reduced cost while Peltier cooling component in back replaced expensive compressor. Designed to keep one meal cool for one night so that it could be eaten in morning. Bulk of innovation worked handled by engineers. Contributed majority of value by guiding initial concept discussions with team of 15 engineers.
Challenge: Develop a refrigeration solution that will be attractive to low- income Indian households lacking refrigerators
Role: Worked with client engineers to develop simple refrigerator similar in footprint to “basin of water + box” solution used by non-consumers. Several of the engineers had been raised in impoverished households, allowing some familiarity with the problem. Drew up initial rendering (re- drafted version at left) and pitched idea within company.
Simple Refrigeration
(Innosight, 2007)
Outcome: Senior managers within Innosight developed fuller business plan and client company successfully commercialized the Chotu Kool refrigerator roughly two years later.

18. Disruptive Innovation, Innosight Massachusetts, Singapore (2004-2007)
Innosight client work was research focused and rarely involved consumer interviews. As such it is less relevant to this portfolio
Benefit: Provided great exposure to professional standards for client interaction and consulting. Sparked an appreciation for non- standard consumer segmentations as well as the outsized demographics that remain untouched by major product and service launches today
Focused on identifying disaffected consumers and untapped markets for major FMCG clients in the United States and Asia

19. Intellectual Property, Massachusetts (2000-2004)
Photo: Supermarket scanner, Home Depot
Concept: Synthetic sapphire, used for satellites and military-grade optical applications, was cheap enough for use in commercial optical scanning. Supermarket scanners were the first target.
Role: Front end research. Worked with materials expert to scan patent portfolio held by aerospace company, broke out technology components and mapped components to new application areas from security cameras to coatings for vehicle mirrors. Scratch resistance and manufacturing cost seemed to favor supermarket checkout scanners. Worked with engineers to develop formal business plan. Engineers went forward with successful lift out.
Sample Project
Benefit: While much of the work at EKMS focused on assessments of existing technology, these projects provided insight into both the potential of technology re-application as well as the limitations the companies face while trying to engineer new product and service solutions

20. Intellectual Property, Massachusetts (2000-2004)
Provided query and acquisition process for a major offshore Liquid Crystal Display manufacturer. Forced $13M reduction in asking price for technology portfolio
Worked closely with technology expert and legal team to bring seek relief from US Government-led infringement of several smart card patents (This involved extensive paperwork and investigative work, as well as a lengthy filing process under the auspices of Federal Acquisition Regulations (FAR) Part 227)
Provided support to license agreement around patent filing protest in Europe (Technology: Smart Cards)
Provided due diligence in Interactive Television acquisition by French company Canal+
Provided valuation of new chemical separation technology for estate tax purposes
Provided pre-licensing assessments in the areas of telecommunications and digital hearing aids
Provided due-diligence in Chapter 7 Sale of Arthur D Little assets- this included a valuation of ADL Commercial Advance Technology
Provided assessment of focal plane environment technology for cell phones in support of legal action
Developed valuation of a Warehouse Management Software Firm for a major lender
Other Projects