Internet Marketing Workshop
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Introduction to internet marketing by Emagin Online
![Learning Outcomes ,[object Object],[object Object],[object Object],[object Object],[object Object],Copyright © 2008 Emagin Slide](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)
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Semelhante a Internet Marketing Workshop
Semelhante a Internet Marketing Workshop (20)
Internet Marketing Workshop
- 1. Online Marketing 2008 Why Your Business Cannot Afford to Ignore the Web Any Longer Copyright © 2008 Emagin Slide Presented by Jasim Puthucheary
- 3. The Internet Marketing Universe Copyright © 2008 Emagin Slide
- 4. Shift to New Media Copyright © 2008 Emagin Slide
- 6. Strategy Comparison Copyright © 2008 Emagin Slide
- 7. Online + Offline Copyright © 2008 Emagin Slide
- 8. Our Campaign Methodology Copyright © 2008 Emagin Slide
- 10. The Web Conversion Funnel Copyright © 2008 Emagin Slide C = 4M + 3V + 2(I-F) – 2A Illustrates that the probability of Conversion (C) is a function of the buyer’s Motivation (M), how strong our Value Proposition (V) is, and the combination of Friction (F) and Incentive (I) elements further mitigated by any Anxiety (A) experienced by the customer during the process.
- 12. Google AdWords Copyright © 2008 Emagin Slide
- 14. Search Query Trends Copyright © 2008 Emagin Slide
- 21. Strategy Optimisation Copyright © 2008 Emagin Slide Campaign Exposure In Store Sales Source: Yahoo
- 28. Case Study 1 : Celcom Copyright © 2008 Emagin Slide
- 29. Case Study 2 Copyright © 2008 Emagin Slide