Personal Information
Organização/Local de trabalho
Bedford, Massachusetts United States
Cargo
Independent Consultant on All Things Freemium
Setor
Technology / Software / Internet
Site
http://www.take5.net
Sobre
I am a serial start-up guy with extensive experience in Conversion Rate Optimization, Freemium, GTM strategies, SaaS trial flows and conversion, product marketing, eCommerce, no touch sales and pricing models. In the past 15 years I have lived in five countries, helped launch four companies and taken two from inception to IPO: Uproar.com (UPRO) in 2000 and LogMeIn (LOGM) in 2009.
At LogMeIn, I pioneered the Freemium conversion model that was key to LogMeIn’s success. I developed the metrics driven trial flows, product marketing initiatives and eComm processes for all the products within the LogMeIn family and lead teams in Boston, Amsterdam, London and Budapest.
As an independent co...
Marcadores
saas
funnel
onboarding
freemium
price
strategy
desk hotel
flexible desk
activity based work
agile office
gtm
bugatti
Ver mais
Apresentações
(4)Personal Information
Organização/Local de trabalho
Bedford, Massachusetts United States
Cargo
Independent Consultant on All Things Freemium
Setor
Technology / Software / Internet
Site
http://www.take5.net
Sobre
I am a serial start-up guy with extensive experience in Conversion Rate Optimization, Freemium, GTM strategies, SaaS trial flows and conversion, product marketing, eCommerce, no touch sales and pricing models. In the past 15 years I have lived in five countries, helped launch four companies and taken two from inception to IPO: Uproar.com (UPRO) in 2000 and LogMeIn (LOGM) in 2009.
At LogMeIn, I pioneered the Freemium conversion model that was key to LogMeIn’s success. I developed the metrics driven trial flows, product marketing initiatives and eComm processes for all the products within the LogMeIn family and lead teams in Boston, Amsterdam, London and Budapest.
As an independent co...
Marcadores
saas
funnel
onboarding
freemium
price
strategy
desk hotel
flexible desk
activity based work
agile office
gtm
bugatti
Ver mais