Mais conteúdo relacionado Semelhante a How to Build Decision Management Systems Part 2 Decision services (20) Mais de Decision Management Solutions (20) How to Build Decision Management Systems Part 2 Decision services1. How to build
Decision
Management
James Taylor
Systems
CEO
Part Two:
Decision Services
2. Your presenter – James Taylor
CEO of Decision Management Solutions
Works with clients to improve their
business by applying analytic technology
to automate & improve decisions
Spent the last 9 years championing
Decision Management and developing
Decision Management Systems
©2011 Decision Management Solutions 1
4. A changing world
Changing Scale
Changing Expectations
Changing Interactions
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5. What are Decision Management Systems?
Agile
Analytic
Adaptive
©2011 Decision Management Solutions 4
6. 3 Steps to Decision Management
Discover
Build
Improve
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7. Decisions
Making choices or
selections and taking
action
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8. Suitable decisions
Repeatable Non trivial
Measurable
Candidate for
business
automation
impact
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9. Candidate decisions
Determine if a customer is eligible for a benefit
Validate the completeness of an invoice
Calculate the discount for an order
Assess the risk of a transaction
Select the terms for a loan
Choose which claims to Fast Track
These are decision words
The system must answer a question each time
©2011 Decision Management Solutions 8
10. Decision’s should be decomposed
Can this customer
buy this service?
Customer Profile
Is the service available
where this customer
lives?
Is there capacity on Is the customer
this service? eligible for this
service?
Geographical
Availability
Capacity and Eligibility rules
Usage
Purchase propensity
©2011 Decision Management Solutions 9
12. Decision latency is a challenge
Business
event
Decision latency
Action taken
© Decision Management Solutions, 2011 11
13. The rules of decisions matter
Decision
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14. What are business rules?
“ … statements of the
actions you should take
when certain business
conditions are true. ”
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15. But most are unmanageable
public class Application {
private Customer customers[];
private Customer goldCustomers[];
...
public void checkOrder() {
for (int i = 0; i < numCustomers; i++) {
Customer aCustomer = customers[i];
if (aCustomer.checkIfGold()) {
numGoldCustomers++;
goldCustomers[numGoldCustomers] = aCustomer;
if (aCustomer.getCurrentOrder().getAmount() > 100000)
aCustomer.setSpecialDiscount (0.05);
}
}
}
©2011 Decision Management Solutions 14
17. How to look forward?
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20. What do you need in a platform?
Design Transparency
Execution Transparency
Collaboration
Impact Analysis
Platform for analytics
© Decision Management Solutions, 2011 19
21. A Business Rules Management System
Validation and Testing
Verification
Business Deployment
Decision
Simulation Rule Service Production
Repository
Application
Rule Engine
Design
Rule
Tools
Management
Applications
Operational
Database
After Decision Management Systems, IBM Press 2011
©2011 Decision Management Solutions 20
22. Clarity and transparency are needed
If customer is GoldCustomer
and Home_Equity_Loan_Value is more than $100,000
then college_loan_discount = 0.5%
If member has greater than 3 prescriptions
and prescription’s renewal_date is less than 30 days in the future
then set reminder=“email”
If patient’s age is less than 18
and member’s coverage is “standard”
and member’s number_of_claims does not exceed 4
then set patient’s coverage to “standard”
©2011 Decision Management Solutions 21
23. Help the business to manage decisions
I want to relax my
underwriting policy
I want to be able to promote a new
product combination
So you business-types want to
be able to change your
business rules?
I need to add the new
regulations
No…
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24. Why Manage Business Rules
Reduce Costs
• Fewer resources, less time to change decisions
• Lower fines, legal costs from bad decisions
• Reduced IT costs to implement decisions
Improve Decision Making
• Clear policies and procedures
• Consistently applied across channels, systems
• Increased accuracy from business users control
Business Agility
• More rapid response to business threats
• Fewer missed opportunities
• Faster time to market
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25. Three kinds of analytic decisions
Risk Fraud Opportunity
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26. Predict Risk
How risky is
this customer’s
application for
service…
And how should
we price it?
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27. Predict Fraud
How likely is this claim to be fraudulent….
and what should we do about it?
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32. Lessons learned
Managing decisions involves business rules and
predictive analytics in combination
More rules in the hands of business users
improves agility and accuracy
Predictive analytics are most valuable when they
are embedded to inform individual transactions
Legacy systems can be modernized without
expensive rip and replace projects
Processes can be simplified and made more agile if
decisions are externalized
©2011 Decision Management Solutions 31
34. Decision Management Systems
What if you could make your systems
active participants in optimizing your
business?
What if your systems could act intelligently
on their own?
Decision Management Systems can do
all that and more. This book shows
how to integrate operational and
analytic technologies to create more
agile, analytic, and adaptive systems.
For more information about this new release, visit
decisionmanagementsolutions.com/book
©2011 Decision Management Solutions 33
35. Check in for the other webinars
How to Build Decision Management Systems
Part 1 – Decision Discovery
Recording available
Part 2 – Decision Services
Recording will be available
Part 3 – Decision Analysis
November 29, 10am Pacific
©2011 Decision Management Solutions 34
37. Begin with the Decision in mind
Discover
Build
Improve
Find the decisions that
matter to your business and
model them
©2011 Decision Management Solutions 36
38. Find the rules of decision-making
Discover
Build
Improve
Analyze and manage the
business rules that underpin
your operational decisions
©2011 Decision Management Solutions 37
39. Embed Predictive Analytics
Discover
Build
Improve
Decision Build predictive analytic
models and embed them in
operational systems
©2011 Decision Management Solutions 38
40. Thank You
James Taylor, CEO
james@decisionmanagementsolutions.com
39