2. What is enterprise?
A business enterprise is any type of operation that is
involved in providing goods or services with the
anticipated outcome of earning a profit. Its broad
nature allows the term to be applied to any type of
company or firm that is geared toward generating
revenue by selling products of any type
3. Enterprise goals and objectives
Definition of success
Intermediate goals and success measures
Evidence that goals can be achieved
Timeline
Start of the enterprise
Incorporation date, if any
Hiring, space, and equipment acquisition
Start of service delivery
Beginning of cash flow from fees, grants, and donations
Enterprise growth milestones
Goal attainment
4. Business plans
A social enterprise’s “manual” for key constituents
Actual and potential funders
Government officials
The community
The social entrepreneur
Actual and potential staff and volunteers
Board members
5. Enterprise/Action
Plan
Business
Plan
What? Core item in LCVP Portfolio Required when setting up a new
business
When?
• Planning an enterprise activity
• Planning a visit out, visit in
• Planning for work experience
• Planning a career
investigation
• Planning an investigation into
“My Own Place”
• To apply for a bank loan or
grant
• To anticipate trends or needs
• To help with day-to-day
decisions
• To help identify weaknesses
• To evaluate how the business is
performing
What will the
plan include?
• Title
• Objectives
• Research Methods
• Analysis of Research
• Actions/Schedule of Time
• Resources and Costs
• Evaluation Methods
• Description of business and
information about owners
• Finance
• Market Analysis and Marketing
Plan
• Staffing
• Production
6. Business plan components
1. Business plan summary
2. Description of the enterprise
3. The team
4. The market and industry
5. Marketing and fundraising
6. The financial plan
7. Goals and objectives, with a timeline
8. Risk assessment
9. Supporting documents
See Class web page for sample B-plans
