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Tanishq - JRM
1.
Tanishq : Positioning
to Capture the Indian Woman’s Heart Prepared by: Jay R Modi Evangeline Bays Marwan Al-Qaydy
2.
3.
4.
India’s Annual
Gold Consumption
5.
The Rising Price
of Gold
6.
Gold Consumer
Market Segmentation
7.
8.
9.
10.
11.
12.
13.
14.
Jewelers Tanishq Vendor
or Middlemen Head Karigars Head Karigars Unorganized Karigars Unorganized Karigars Traditional system Vs. Tanishq system
15.
Graph showing the
total sales of Tanishq from 1998-2007:
16.
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