The document promotes Debix's new OnCall Credit Monitoring service as a more effective solution for protecting customers and brands after a data breach compared to ordinary credit monitoring. OnCall Credit Monitoring provides immediate credit alerts by phone, live investigator assistance for suspected fraud, and post-breach intelligence reports on damage to help organizations respond responsibly. It argues ordinary credit monitoring leaves companies uninformed and vulnerable after a breach.

1. Is ordinary credit monitoring
putting your brand at risk?
New OnCall Credit Monitoring™
From Debix Is Proven To Keep Your
Customers And Your Brand Safe.
D at a Breach S olutions
Debix has earned a reputation as the leader in providing safe, innovative and highly e ective
identity protection products. With the introduction of new OnCall Credit Monitoring, Debix once
again exceeds industry standards to create the best breach solution in the market – at a cost
equal to ordinary credit monitoring.
Tak ing The Correc t Ac tion Af te r A B re a c h Eve nt I s Cr i t i c a l.
• Your customers demand and deserve the best protection.
• Your organization is measured by how you respond.
• Loss of business is the most expensive consequence of a breach – averaging $202 per
customer, according to a 2008 study by Ponemon Institute.
• Your e ectiveness is shown in consumer loyalty or rejection.
• Your brand image remains consistent, improves or declines.
Post-Breach I ntelligence Is Yo u r B e s t D e fe n s e. 9 out of 10
• To respond responsibly and e ectively to a breach event, privacy
you need immediate, quanti able information. professionals
prefer Debix over
• Is your stolen data being used by thieves? ordinary credit
• Are your customers experiencing attacks? monitoring.*
• Do you need to engage law enforcement to stop the attacks?
O rdina r y Credit M onitoring Le ave s Yo u U n i n fo r m e d An d Vu l n e ra b l e.
• The process is reactive, not proactive.
• Consumers ignore 99% of alerts because they are burdensome,
repetitive and non-essential.
• No post-breach intelligence on damage to your customers is provided.
• No investigative assistance is available.
* Hundreds of privacy experts at the International Association of Privacy Professionals conference took the Debix OnCall
Challenge and 9 out of 10 preferred Debix over ordinary credit monitoring.
S P E A K W I T H A D E B I X B R E A C H S P E C I A L I S T AT 800-965-7564 O R V I S I T W W W. D E B I X . C O M / B U S I N E S S

2. Put Powerful Technology To Work For Your Customers
And Your Organization. Only OnCall Credit Monitoring features
an electronic network that does what ordinary credit monitoring can’t.
G et Cr iti c a l I nfor mat io n Fas t.
• Sends immediate, actionable OnCall Credit Alerts by phone
• Eliminates repetitive, non-urgent emails that get ignored
• Provides live, OnCall Investigator if an attack occurs
• OnCall Attack Reports prove whether or not criminals are using
your consumers’ information
•
• Proven fraud recovery service and $1,000,000 in identity theft
insurance coverage
• Assesses and reports risk to your organization
• Trusted and chosen by top Fortune 500 companies
• Costs no more than ordinary credit monitoring
O n Ca l l Care Star ts Here.
From OnCall Credit Monitoring to our com-
prehensive Data Breach Solutions services,
Debix technology and customer care can
help you prepare for an event and protect
yourself afterwards. A Breach Specialist is
OnCall now to help you. 1-8 00-965-7 564
The Identity Protection Network In Action
S P E A K W I T H A D E B I X B R E A C H S P E C I A L I S T AT 800-965-7564 O R V I S I T W W W. D E B I X . C O M / B U S I N E S S

3. D e b i x O nCall Credit M onitoring Is Debix Comprehensive Data Bre a c h
S a fe, S i mple And Ac tionable. S olutions M inimize Your R isk .
1 Customers receive a secure, automated OnCall Credit Monitoring for your customers
OnCall Credit Alert by phone with informa- means OnCall solutions for your organization.
tion on a recent change in their credit le.
• 1 year or multiple years of protection in the
2 The name of the bank or creditor and the Debix Identity Protection Network™
type of account are provided.
(VOLUME PRICING AVAILABLE)
• $1,000,000 of Identity Theft Insurance cover-
3 If the account is recognized as legitimate, the
customer presses the “1” key on the phone age and proven fraud recovery through Debix
and the call is completed. Fraud Resolution Services
• Dedicated Breach Specialist to assist through
4 If the account is not recognized and fraud is the breach event
suspected, the customer presses the “*” key • Weekly & monthly OnCall Attack Reports
to be immediately connected to a Debix
• Consumer noti cation ful llment
OnCall Investigator.
• Live-operator, phone-based registrations
5 The OnCall Investigator will immediately • Breach call center support
initiate an investigation. • Proven breach response
6 If requested, law enforcement will be noti ed
to pursue the criminals responsible.
OnCall Credit Alerts OnCall Investigation OnCall Attack Reports
S P E A K W I T H A D E B I X B R E A C H S P E C I A L I S T AT 800-965-7564 O R V I S I T W W W. D E B I X . C O M / B U S I N E S S

4. Debix Data Breach Solutions
What’s Included:
FULL STANDARD
FEATURE SERVICE SERVICE
OnCall Credit Monitoring With Secure Credit Alerts
$1,000,000 ID Theft Insurance Coverage
Debix Fraud Resolution Services
Live Support – OnCall Investigators
Co-branded Breach Response Website
Dedicated Breach Specialist
OnCall Attack Reports
Live-operator Phone Enrollments
S P E A K W I T H A D E B I X B R E A C H S P E C I A L I S T AT 800-965-7564 O R V I S I T W W W. D E B I X . C O M / B U S I N E S S