I have analysed the magazine adverts of my favorite artists which are: Meek Mill (Dreams and Nightmares), Jay-Z (Blueprint 3) and Rihanna (Russian Roulette & Hard). I have gone deeply in explaining why the artists used such thing in their magazine adverts and backed it up with examples. The quality of my writing clearly shows that I have a greater understanding of both of the adverts.
1. JanakanLOGANATHAN
Analysis of Magazine Advert
The artist behind the
magazine advertis
called Meek Mill. The
artist name gives off an
aggressiveand a really
street/grime type vibe.
Itmakes you feel like
the artistis really
dangerous and not to
be messsed with. By looking at the font and lettering used you can tell that the
album has different sides to it. There are two types of fonts used in the title –
one of those fonts is big, bold, white font which shows purity and positivity and
that font is used on the word “Dreams”. Below that you have a different type
of font which is in red and has blood dripping down frombelow te text and the
word that its written in that font style is “Nightmare”. The two different font
styles representpositivity and negativity which tells us the two sides of the
album.
Furthermore, by looking at the title that says “Dreams and Nightmares”, it
siginifies that the things we dream of having and nightmares are things we are
terrified of. This tells us that in this album, the artist is going to tell us about his
dreams and whathe has achieved and talk about all the positive things which
he has done. Italso signifies that he will be telling us aboutall the negative
things which have happened and all the nightmares he has lived and all the
bad things which he has experienced and seen in his life.
Additionally, the more dominant is the image of an expensivediamond Rolex
watch which is linked to a handcuff with a key inside. The Rolex watch is a
symbolof Meek Mill’s dreams which is being rich and the handcuff is a symbol
of his nightmates which is being arrested by the police and going to the prison.
Overall, Meek Mill fits into the Hip-Hop/ap genre and this is seen by the vibe
which the advertitself gives off which is aggressiveand the Rap genre focuses
on the richness as well as music.
2. JanakanLOGANATHAN
The artists name is placed at the top of
the album along with the album title. I
think the image will draw people’s
attention to the article as they will find it
very interesting. They will also recognise
the article’s image starightaway when
wanting to buy the album as it is the
same image which is placed on both. At
the bottom of the advert, the content of
the album is slightly described. A very
popular song is mentioned, called “Run
This Town”, which at the time of release
was vey high in the charts. Furthermore,
having such a peopular song on the
magazine advertisement, it will intrigue
viewers straightaway. Another song is
also advertised along with the record label in which Jay-Z is signed to “Roc
Nation”, which also stands out and contrasts with the colour scheme.
Underneath this information, there is the date which is in slightly bigger font so
it grabs the viewers’ attention, possibly doneso that people could remember it
and for those who want to find out more about the album, Jay-Z’s wesbiteis at
the bottom of the page, underneath the date and the description.
Moreover, there is not much ionography whithin the advertisement. There are
5 colours which have been used in this magazineadvert and they are: Red,
Black, White and Grey – these colours symbolises loveand war. The advertis
laid out with a faded, large image of a mixture of instruments hat takes up the
middle of the album cover. The background is pale as it all ties in with each
other. The strong red lines help draw the audiences’ attention so that they can
remember this particular album cover.
To be honest, the purposewithin the magazineadvert is that Jay-Z is trying to
gain more listeners for his music. As the colours in the magazine advertconsist
of colours such as Red and White, they both connote love and war. By
suggesting that, it may be the genre of the songs in the album and frommy
own knowleage, I persoanlly think that some of his songs are aboutlove and
war.
3. JanakanLOGANATHAN
Additionally, the font which is used in this magazine advert, is very professional
and very easy to red. Itis clear to identify who the artist is and whatthe album
is called. The artist’s name is in a bold font which stands out againstthe lighter
background and ensures that the udiences know who is the artist behind this
album. Also, it looks fairly stretched as he has been filling the top of the page
more. The release date and the album name is in a simpler font as they are
both important. All of the fonts stand out other than the website which is
placed at the bottom of the page, which viewers will only need if they want to
find out more. I personally think that it must be the restof the font on the
advertwhich connotes the reputation name which will stand out and attract
the people who look at the advert.
The artist behind the magazineadvert is
called Rihanna. The artist name gives off an
aggressiveand a really street/Hip-Hop type
vibe. The font used for presenting the new
album is very simplistic and similar to the
one used on the frontimage of the album.
However, the fact that the writing has been
overlapped on a black line makes the title
stand out, which attracts people much
more easily. The housestyle is also very
attractive, mainly becausethe colours used
(black and white) are associated with class.
As the writing is neither feminine nor
masculine, we can safely assumethat the
album is targeted towards a wide variety of
people.
Furthermore, the poster includes the hit songs of the album. This aspect is very
important mainly becauseit attracts the audiences with whatthe productcan
offer and assures thatthe audiences’ favouritesong is included in the album.
Therefore, having the most popular songs of the album displayed brings more
value to the album. The fact that the names of the hit songs aretyped in red, it
makes it stand out – mainly becauseit alerts the audiences. Furthermorethe
4. JanakanLOGANATHAN
colour red makes the writing much more visible becausethe poster is in black
and white and thus.
In addition, the image used in this advert, is the same one used for the actual
album, which refers the poster to the product. Although the picture may seem
overused, it advertises the appearance of the real album, which makes sure
that the audiences will recogniseit more easily. This particular aspectalso
gives the audience a “tester” of the real product, which ensures people about
the quality of the album. The image of Rihanna also portrays thesinger in a
rather serious mood, her eyes being staring directly at the audience. This also
helps as it is not only seen as mysteriousness butalso connects to the
audience.
Overall, this particular magazine advertseems to attract a wide rangeof
audiences. The magazineadvert contains a label that say “explicit content”
which tells you that the content of the album is targeted towards the adults.
This aspectis very important as it warns the audiences beforehand.
Additionally, another important aspect is the use of website at the bottom of
the advertin order to financially supported the making of the product. The use
of website is also a good way of directing the fans towards moreinformation
about the artist and the album.