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IRC Outreach with Social Media
- 2. Government
- 3. Educators
- 4. Students
- 6. Alumni
- 7. Researchers
- 9. IIP and US Gov. sources
- 10. Think tanks
- 12. High school
- 13. Universities
- 15. Embassy intersection
- 16. Alumni
- 17. Universities
- 18. Peruvian Gov.
- 19. PromPeru
- 20. Min. Agric.
- 21. Min. Envirnmt
- 22. NGOS (Cedro, USAID partners)
- 23. CO.NX.
- 26. Ministry of Education
- 27. SchoolsOnline Photo Contest Audiences
- 29. Government
- 30. Educators
- 31. Students
- 32. Entrepreneurs
- 33. Alumni
- 34. Researchers
- 36. IIP and US Gov. sources
- 37. Think tanks
- 39. High school
- 40. Universities
- 42. Embassy intersection
- 43. Alumni
- 44. Universities
- 45. Peruvian Gov.
- 46. PromPeru
- 47. Min. Agric.
- 48. Min. Envirnmt
- 49. NGOS (Cedro, USAID partners)
- 50. CO.NX.
- 53. Ministry of Education
- 54. SchoolsOnline Photo Contest Audiences
- 56. Fulbright
- 57. Other Alumni
- 58. USAID
- 60. Define content of event
- 62. Identify partner institutions to provide speakers.
- 63. Coordinate with Institution to host event
- 64. Program/Calendar
- 65. Review PPTs
- 66. Layout
- 67. Train speaker on webcast tool
- 69. Partnership with institutions to include program in their outreach to other audiences
- 70. Blog entry
- 71. Emailing
- 72. Press/media
- 73. Post event marketing:
- 74. Blog entry
- 75. Link to recording
- 76. PPT on SlideShare
- 77. Share content
- 80. Set up equipment
- 81. Host/moderator
- 82. Sets up room
- 84. Chooses questions and manages communication with online audience
- 85. Manages polls
- 86. Assists speaker
- 88. Measure results
- 89. Identify size of audience
- 90. Report
- 91. Universities
- 92. BNCs
- 94. IVs & Alumni
- 95. Schools
- 96. NGOs
- 97. Government
- 99. Total online audience: 190
- 100. Peruvian regions reached: 5
- 101. Countries reached: 6
- 102. Co.Nx platform allows simultaneous video, chat, and PowerPoint transmissions.
- 103. Seminars reach a wide audience for little to no cost.
- 105. IRC Blog Target audience: Students from universities and institutes, government agencies, entrepreneurs and NGOs. Webinar links to Blog. Go to: http://piedepagina.wordpress.com to see a recording of this webinar Blog links to PowerPoint slides hosted on slideshare.com
- 106. IRC Blog Statistics As of May 18th, 2011. 6:37pm Blog hits have significantly increased in 2011 thanks to content provided by the webinars.
- 107. Blog project: USA tus ideas A blog targeted to a younger audience, with fresh, fun content relating US culture, arts, society, science, technology, environment and more. Target audience: Students from the 22 BNCs from all over Peru. Total: 80,000
- 109. The contest rules and instructions were first posted on Facebookas notes in three different languages.
- 110. The Facebook wall was primarily used by organizers for announcements: contest winners, honorable mentions and even exhibits were all announced this way.
- 111. Although a Flickr group was also developed, the Facebook community was more active and responded faster with real-time comments.
- 113. To participate, contestants had to join the FOTOTIERRA! Flickr group via Facebook and post their pictures there (they could later link their pictures on the FOTOTIERRA! Facebook page, if they wished).
- 115. To date: Announcement has over 4,447 impressions on Facebook. The winners gallery on Flickr has almost 850 views.
- 116. The same method was used to announce the contest’s honorable mentions.