Are you just re-posting other people’s content on social media or are you a content creator? In this session, two professionals working in the legal technology space will share their experiences managing their online personas and will teach you how to build your professional brand on social media. This will be an interactive session, and we will be posting LIVE, so bring you phones and don’t silence them!

1. Build an Engaging
Social Media
Profile

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Your Presenters
Tiana Van Dyk
Director, Client Solutions
•Elite Hockey Coach
•Mom to 14mo girl
•Lived in Hawaii
Mike Quartararo
President, ACEDS
• Musician
• Woodworker
• Technologist

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Our Goals Today:
• Better define social media
• Help you identify your social media profile
• Inform you about social media platforms
• Have some fun with social media
Agenda

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What is social media?
<a href="https://www.freepik.com/free-photos-vectors/logo">Logo vector created by zivile_z - www.freepik.com</a>

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Types of social media profiles
Content Creator
Influencer
Avoider
Adoring fan
Engager
Addict

6. Mike, I’d like to
call a friend.

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Does your profile reflect your intentions?
If you want to be visible to POTENTIAL EMPLOYERS, but you post vacation pictures…

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• All social platforms were not
created equal.
• They all have different pros/cons
and purposes.
• Pinterest, Reddit, Snapchat, Tiktok,
YouTube, Podcasts
LinkedIn
Twitter
Blogging
The different platforms

9. Let’s Have
Some Fun

10. #Hashtag
Challenge

11. Thank you!
For additional information, visit the Ipro Help Center https://iprohelp.iprotech.com
Feel free to reach out if you have questions:
Mike Quartararo Tiana Van Dyk
mquartararo@aceds.org Tiana.VanDyk@epiqglobal.com