Ever considered hosting at TEDx event at your school or organization? Wondering what it takes to make it happen? Well let us help! Join TEDx expert Brenda Petersen and her trusty sidekick Michael Boll as they share their how-to for hosting your own TEDx event. Brenda and Michael share lessons learned from their experience coordinating TEDxConcordiaShanghai 2014. Participants will walk away with tons of practical advice including: How to work with TEDx organizers Preparing speakers Event preparation and logistics Marketing Ticket sales Public relations and media Recording the event

1. 10 Steps to Hosting a TEDx
Event
Brenda Petersen and Michael Boll
Concordia International School Shanghai
Michael.Boll@concordiashanghai.org
Brenda.Petersen@concordiashanghai.org

2. 9 Steps to Hosting a TEDx Event
TEDx.ConcordiaShanghai.org
2

3. Take Aways
Why?
Theme
Organizing Committee
Capturing the Event
Preparing Speakers
Marketing
Website
Working with TED
Timeline
#fails
3

4. About Us
Michael and Brenda
4

5. Michael Boll
5
@AutismPodcast
MichaelBoll.Me

6. Brenda
Petersen
brenda.Petersen@ConcordiaShanghai.org
6

7. 7
Tinyurl.com/ConcordiaTedx

8. TEDx Intro
8

9. Student Sample
9

10. Start with the why
Should you do it?
10

11. Picking The Theme 11

12. TEDx
Organizing
Committee
You think students are hard to work with…
12

13. Major Roles
Project Manager
Marketing Magician
Media Monster
Presentation Master
Website Warlock
13

14. Minor Roles
Graphic Design and Publications
Event Manager (Day of)
Keynote/PPT Manager
Emcee
14

15. Capturing the Event
a life time of memories
15

16. Sound Is Everything
Test in advance
16

17. Video Team
Single Camera
Team of cameras
Tricaster
17

18. Tech Rehearsal
Super awesome time to practice
the speeches too
Adds a level of intensity
18

19. Live Stream
19

20. Preparing
Speakers
20

21. Marketing
21

22. Difficult Part
Social media channels
Contact local magazines
Contact other schools and
organizations
Build relationships
22

23. Artwork
Larger posters
Business cards
23

24. Scale!
24

25. Helpful Services
25

26. EventBrite
Free up front (takes percentage
of sales)
Collects personal information
Print tickets
Builds mailing list for future
events
Social Media and website
integration
26

27. MailChimp
Free for your needs
Great email templates
Helps pass spam filters
27

28. Google Drive
Share, share, share
Organize, organize, organize
Next year, next year, next year
28

29. JotForm.Com
Forget email
Dumps to Google Spreadsheet
29

30. Project management
Asana
Trello
30

31. Website
TEDx.ConcordiaShanghai.Org
31

32. Wordpress
Customizr Theme
32

33. Website Uses
Center for all communicaitons
Ticket sales
Speaker recruitment
Media distribution
Event information
Schedule
33

34. Working With TED
Their brand is very important to them
34

35. http://www.ted.com/participate/organize-a-local-
tedx-event
35

36. The Process
Takes a minimum of eight
weeks to get approval
100 or 400 attendees
Hold the event
Complete the after action
requirements
36

37. Timeline
Step-by-Step
37

38. Step-By-Step
Find a partner
Decide on date
Build team
Create artwork
Begin marketing
Get license
Recruit speakers
Rehearse and support
Start ticket sales
Prep for recordings
Decorate the place
GO!
38

39. Our Mistakes
#Fail
39

40. Mike
40
#FailFace

41. Recordings Stunk!
41

42. We had Keynote/PowerPoint Problems
42

43. Did Not Do a Tech Rehersal
43

44. Give LOTS of Time For TED Emails
44

45. Brenda
45

46. 46

47. @AutismPodcast | MichaelBoll.me
InnovativePD.com/Feedback

48. Thank You