What do these terms mean and are they important to me? How can tools with names like Twitter, Delicious, Facebook, Wiki, Blog, Vlog, TalkShoe and Ning provide serious advances in business and personal productivity, creativity and innovation? Can't I just ignore the buzz? Find out what web 2.0 is about and how serious the movement is in Paul's interesting and informative discussion. If you miss this set of disruptive innovations, it's going to be difficult to catch up.

1. Widgets, Folksonomies, Mashups and Syndication Paul Schumann July 23, 2009 5 to 6:30 pm CDT Dimdim webinar

2. Paul Schumann 2 Source: Wikipedia

3. Outline Introduction Web 2.0 Examples Web 2.0 Users Web 2.0 Taxonomy Getting started Future of web 2.0 Resources 3 Paul Schumann

4. Web 2.0 (The Machine is Us/ing Us) 4 Paul Schumann

5. Folksonomy (Delicious) 5 Paul Schumann

6. Paul Schumann 6

7. Mashups 7 Paul Schumann

8. We Feel Fine 8 Paul Schumann

9. Blogs 9 Paul Schumann

10. Microblogs (Twitter) 10 Paul Schumann

11. TweetDeck 11 Paul Schumann

12. Twitter’s Growth 12 Paul Schumann

13. Blog Search (Technorati) 13 Paul Schumann

14. Syndication (RSS) 14 Paul Schumann

15. Facebook 15 Paul Schumann

16. Wiki 16 Paul Schumann

17. Vlog 17 Paul Schumann

18. TalkShoe 18 Paul Schumann

19. Ning 19 Paul Schumann

20. Central Texas Chapter of the World Future Society 20 Paul Schumann

21. Widgets (Gadgets) 21 Paul Schumann

22. Bazaar Voice 22 Paul Schumann

23. BestBuy 23 Paul Schumann

24. Market Intelligence System (Data Collection) Web Browsing Book marks Manager RSS Feed Key Bogs & Web Pages RSS Reader Review & Selection RSS Feed Blog /Web Content Analysis Keyword Selection RSS Feed Relevant Content Noise Research Report Personal Contact Report RSS Feed Subscribe 24 Glocal Vantage, Inc.

25. Market Intelligence System(Data Evaluation/Organization) Tag & Rate Content Ask & Answer Questions Ask & Answer Questions Blog & Discuss Relevant Content Dialog & Conversation Rate & Report Synthesize & Report Insight Knowledge Summarize & Report Blog & Discuss Abstract & Provide Access 25 Glocal Vantage, Inc.

26. Drivers Technology XML RSS Open software Broadband Demographics Youth Geography Ecology Interconnectedness Big systemic problems Social Openness Collaboration Community Political Transparency Democracy Economic Globalization Coase & Smith Paul Schumann 26

27. Communication Book Newspaper Web site TV Web 2.0 Many (Mass) Conversation Letter E-Mail Texting Polling Survey Individual (Few) Individual (Few) Many (Mass) 27 Paul Schumann

28. Social Technographics 28 Paul Schumann Source: Groundswell

29. Social Technographics Profile Paul Schumann 29 Source: Groundswell

30. Principles of Web 2.0 Being Open Peering Sharing Acting Globally Paul Schumann 30 Source: Wikinomics

31. Web 2.0 Taxonomy Applications Processes Tools Platforms Paul Schumann 31

32. Applications (Partial List) Marketing Market research Creativity Customer relations Sales Collaboration User content creation Communication Project management Problem solving Strategy Insight Public relations Quality Friendship Writing Governance Citizenship Work (information) Play Entertainment Education Training Research Networking Innovation Foresight Stakeholder relations Productivity Vendor relations Dating Publication Paul Schumann 32

33. Creativity 33 Paul Schumann Form an affinity group List the problems Evaluate & rank the problems ID Problem Saturation Group research Automated research Incubation Group communication, dialog, conversation List the solutions Elaborate on the solutions Aha Evaluation Evaluate and rank solutions

34. Getting Started Personal/Professional Use Twitter Get a RSS reader Get a Facebook or LinkedIn page Explore the web 2.0 world Follow your purpose/interest Identify tools that support your purpose/interest Continue to learn Paul Schumann 34

35. Future Present: Personal (text, pictures, audio, video) Moving to: Business, nonprofits and government Future: Data Paul Schumann 35

36. Paul Schumann 36 We shape our tools and our tools shape us.

37. Paul Schumann 37 “Most of all, we need to preserve the absolute unpredictably and total improbability of our connected minds. That way we can keep open all the options, as we have in the past.” Lewis Thomas, 1973

38. Resources Groundswell: Winning in a World Transformed by Social Technologies, Charlene Li & Josh Bernoff, Harvard Business Press, 2008 Wikinomics: How Mass Collaboration Changes Everything, Don Tapscott & Anthony Williams, Portfolio, 2006 The Starfish and the Spider: The Unstoppable Power of Leaderless Organizations, OriBrafman & Rod Beckstrom, Portfolio, 2006 Blogs, Wikis, Podcasts and Other Powerful Tools for Classroom, Will Richardson, Corwin Press, 2006 Extreme Democracy, Mitch Radcliffe & Jon Lebkowsky, Extreme Democracy, 2004 Smart Mobs: The Next Social Revolution, Howard Rheingold, Basic Books, 2002 http://incollaboration.ning.com/profiles/blogs/widgets-folksonomies-mashups 38 Paul Schumann

39. Forum http://incollaboration.ning.com/forum/topics/widgets-folksonomies-mashups Paul Schumann 39

40. Paul Schumann Glocal Vantage Inc, PO Box 161475, Austin, TX 78716 512.632.6586 paul.schumann@glocalvantage.com http://www.glocalvantage.com http://incollaboration.ning.com http://www.twitter.com/innovant2003 Twibe: http://www.twitter.com/groups/future #future Want to go further? Contact me… Paul Schumann 40

41. This work is licensed under the Creative Commons Attribution license. You may distribute, remix, tweak, and build upon this work, even commercially, as long as you credit me for the original creation as Paul Schumann, Glocal Vantage Inc, www.glocalvantage.com.