2. Infer is bringing the predictive power of Google
to sales and marketing

3. How It Works
New Lead or
an Existing Contact
Add Thousands of
External Signals
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Job
Pos'ngs
Employee
Count
Corporate
Structure
Revenue
Range
Geography
Industry
Trademark
&
Patent
Filings
News
Stories
Social
Presence
Web
Presence
Technology
Vendors
Meta
Keywords
Analy'cs
and
Tracking
Email
Services
Adver'sing
Spam
Detec'on
Deliver an accurate
predictive score

4. Incredibly Easy to Implement
API Connection
ü No
SoJware
ü No
Hardware
ü Seamless
Upgrades
ü Add
a
Custom
Field
for
“Infer
Score”
Immediate impact with virtually no
change to existing workflows

5. What Does Infer Mean for Sales?
Raise the batting average for all your reps
ü Focus reps on prioritized
leads
!
ü Uncover hidden
opportunities
!
ü Manage territories with
insight

6. What Does Infer Mean for Marketing?
Instant insight into what’s working
ü Know the results of
campaigns as they’re
happening
!
ü Identify and forecast
qualified leads much faster
!
ü Extract the high-potential
leads from any list

7. Across all customers, Infer’s predictive scoring models have
achieved significant lift in win rates & conversion

8. Infer doubled the
“
conversion rate from
our highest volume
lead sources. ”
Jim Herbold, EVP of Sales
Box

9. “ What I love about
Infer is that it super
charges our revenue. ”
Bill Macaitis, CMO
Zendesk

10. Our top scoring leads convert at
“
6x the baseline. Infer helps us
accurately predict winners. ”
David Duncan, Chief Marketing Officer
Webroot

11. “ We love data, so it’s exciting to see
Infer use powerful signals crawled
from the web that we never would
have discovered. ”
Elissa Fink, Chief Marketing Officer
Tableau

12. “95% of our closed/won opportunities
are identified because of Infer’s lead
scoring model.
”
Stephan Blendstrup, Global Sales Operations
Zendesk

13. “ Infer really allowed us to take the
guessing out of what the leading
indicators are for conversion. ”
Jim Cyb, VP of Sales
Zendesk

14. VP of Sales
CMO
CMO
Marketing Director
CMO
Sales Operations
EVP of Sales
VP of Sales