Shardendu Narayan, Engineer –In –Chief cum Member Secretary, State Water & Sanitation Mission, Ranchi, Jharkhand presents his state's performance in the TSC.

1. SUCCESS IS NOT ABOUT DOING
DIFFERENT THINGS
IT IS DOING THE SAME THING DIFFERENTLY-
WITH CONVICTION, EMPATHY & PASSION!
Shardendu Narayan
Engineer –In –Chief cum Member Secretary
State Water & Sanitation Mission,
Ranchi, Jharkhand

2. Participatory Learning & Action
w

3. CLTS
Ownership of the campaign to the community
No Top down approach.
Primary stake holders are informed, empowered to take the
decision about the very fate of any project.

4. Successful intervention
• Empowering Panchayati Raj.
• Empowering Women Participation.
• Understanding community and its need of
sanitation.
• Interaction with Community.
• CLTS Approach.
• Opinion Building.
• Emerging of Natural Leaders.
• Follow up

5. First Approach
To understand the socio political economy of the
village.
Five NGO members visit to interact with the
community and influential persons of the village.
Winning confidence of PRIs and tribal chieftain
Discussion about the project and its benefit to
community / better and healthy life
Community mobilization for the triggering exercise

6. Opinion Building
In village gathering PRA activities is being carried out
Mobilization of villagers
Village mapping
Various triggering tools were used to acknowledge the unsafe
and bad defecation practice

7. TRIGGERING TOOLS
•Walk of shame
•Quantification of human excreta left in open/day
•Path of fly
•Foul air-water-food
•Creation of sense of disgust among villagers
•Understanding of heavy social and economic price of
open defecation
Demand Generation

8. Identification of natural leaders
During the trigger session, the villagers are convinced enough to
voluntary display the desire to change this situation.
This interaction is also used to identify the natural leaders of the
community.

9. Follow ups
These natural leaders became
the ambassadors of the
programme.
This whole process set the ball
rolling followed by the
orientation programme of
motivators, natural leaders and
motivators.

10. After 50% HH constructed and
used Toilets
All the household were
divided in three categories-
MANUSHYA, BILLI AND
SUWAR (Human, Cat & Pig).
Follow ups

11. Follow ups
Chart displayed on a
prominent place.
The natural leaders with the
help of team members
started conducting small
meeting with the families in
the last two categories to
work as a catalyst for
change.
Cat/Pig category families
were desperate to change
their status from the last two
categories to the first
category.

12. Different IEC activities
This process got lot of
impetus with the participation
of kids.
The team went to village
schools to talk about the
sanitation and later the same
kids became a party to this
whole campaign by
participating in rally as well as
participating in different other
IEC activities.

13. Different IEC activities
As a part of IEC activities wall
writing was organized in all the
villages where these triggering
activities were conducted. The
slogans were either in Santhali
or in colloquial Hindi so that the
message reaches to the
stakeholders.
It was followed by street
theatres and other IEC tools to
give impetus to the movement
and promoting healthy habits.

14. Basket-IEC activities
IEC Tools Discription
Chakmakati Gari Message on local transport
Door Rahe Bimari (Rikshaw, TSR, Bus etc.)
Jamghat Weekly Village Haat Meeting
Namaskar Door to door visit
Ghoomti Mobile van with video display
Pradarshini component
Street theatre Skits and drama in villages and
other locations
Jyoti Juloos Candle procession by children
Munaadi Verbal announcement with drums
Jankari A written quiz on FAQs about
Sanitation & Hygiene issues
Wall Painting Participatory wall-writing in
villages
Cultural/ religious Campaign in big crowd
gathering
Folk dances Tradition media intervention at
construction sites

15. Community Monitoring
Once all the toilets were
constructed the village
chieftain called another
meeting to impress upon
the villagers to start using
the toilet religiously.
To ensure that defecation in
the open is being stopped,
community took thing in its
own hand by forming watch
committee.

16. Success Achieved
This whole exercise made a
remarkable impact and
created a buzz in the
district.
In this whole period the
three villages, Asanbani,
Amlagarhi and Rajbandh
achieved Open Defecation
Free environment.

17. Challenges faced
• Defecation in the open was a norm and there was
hardly any home, which was having even a
makeshift toilet. It required lot of patience and
empathy to engage the villagers in any sort of
discussion.
• The accessibility was also a problem.
• It was difficult to get hold of people in the daytime
because everyone was out in the forest for getting
wood or other forest materials. The team started
to visit the village early in the morning. For the
villagers it was also easy because their day start
very early.

18. Learning
• With perseverance we can win the trust of the
community.
• With the help of community many remarkable
change can be brought in the life of people
living at the margin of the process of
development.
• It was observed that the whole effort got a new
boost when the villagers were informed that
the team of Global Sanitation Fund will visit
there village to inspect the use of toilet and if
satisfied the village would be declared open
defecation free.

19. Learning
Work together with
participatory approach
will lead to success .

20. Email : shardendu.narayan@gmail.com;
swsm.jharkhand@gmail.com