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Global Scenario for Agri startups
A.S.RAO
INDIAN INNOVATORS ASSOCIATION
indiainvents@gmail.com
1
Entrepreneurial Opportunities
• Use proprietary technology
• Use generic technology
2
Proprietary technology
• AZOTIC TECHNOLOGIES, U.K
• GAMAYA, Switzerland
• ECF Farmsystems, Germany
• YNSect, France
• Simris Alg, Sweden
• PlantLab, The Netherlands
• Super chilling of fish , Finland
• CropX, Israel
• VaCuCh,Chile
• Evaptainers, Morocco
3
Generic technology- system
integration
• Vital Fields, Estonia
• Farmeron, Croatia
• Cowlar, Pakistan
•
4
Generic Technology- driven by
entrepreneurial energy
• Ava’s Farm, Greece
• Elementaree, Russia
• Kuchara, Peru
• Eden's Paper- 100 percent plantable wrapping
paper
5
AZOTIC TECHNOLOGIES, U.K
The company has developed new technology for
nitrogen fixation (N-fix) based on a food grade
bacteria ‘Gluconacetobacter diazotrophicus’,
derived from sugarcane. N-Fix can be applied as
an inoculant or as a seed dressing formulation.
This method enables crops to fix nitrogen
directly from air. The N-Fix technology has been
licensed by The University of Nottingham to
Azotic Technologies Ltd.
6
GAMAYA, Switzerland
Founded in 2014, this young agritech startup
provides a crop monitoring system that uses
ultra-compact optical sensors. It measure
reflectance of crop using proprietary
hyperspectral imaging cameras mounted on
drones or manned aircrafts. Analyze spectrum of
reflected light and correlate it with crop and soil
characteristics. Identify potential problems of
your farmland (diseases, nutrient deficiencies,
weeds, environmental stresses)
7
ECF Farmsystems, Germany
This German startup was founded in 2012 and
constructs aquaponic farms for urban
environments. Their technology encompasses a
special type of heating, lightning, irrigation and
central computer control that allows farmers to
both rear fish and grow vegetables. Since May
2015, the company runs its own farmer market
in Berlin.
8
Edible Insects
From ants to beetle larvae – eaten by tribes in Africa and
Australia as part of their subsistence diets – to the
popular, crispy-fried locusts and beetles enjoyed in
Thailand, it is estimated that insect-eating is practised
regularly by at least 2 billion people worldwide. More
than 1 900 insect species have been documented in
literature as edible, most of them in tropical countries.
The most commonly eaten insect groups are beetles,
caterpillars, bees, wasps, ants, grasshoppers, locusts,
crickets, cicadas, leaf and planthoppers, scale insects and
true bugs, termites, dragonflies and flies.
9
YNSect, France
The company launched in 2011 and focuses on
insect bio-refinery products for agro-industries.
It extracts proteins out of beetles and flies which
can then be used either for animal nutrition
production or even for human usage.
10
Simris Alg, Sweden
This company grows algae and is located on the
coast of the Baltic sea. It manufactures products for
consumers but also supplies corporate clients with
algae as an ingredient for, among other things,
food. Simris Alg emphasises the importance of an
Omega-3 component in its algae. The algae are
grown in closed systems, called photobioreactors
are intricate glass tube modules, in which the algae
culture is continuously circulated to keep the algae
in constant motion.
11
PlantLab, The Netherlands
This company was established in 2010 and offers
what it calls “radical new plant logic”. Inside these
environments plants are organized in layers, instead
of sunshine they have far-red LED lamps. PlantLab
has created an ID for each type of plant to provide
necessary conditions and found the best growing
recipe. Nursery is a Plant Production Unit (PPU) that
integrates four areas of technological advancement:
mathematical modeling, new radical insights into
plant physiology, state of the art technology (e.g.
LED systems) and multi-layer growing.
12
Super chilling of fish , Finland
Approximately 20 percent of the overall weight in salmon
transport is ice. Approximately 240.000 tonnes of salmon
every year are freighted by air to Asia, which means that an
estimated 48.000 tonnes of this weight is ice.
The Superchilling of fish project has developed a method that
makes the use of ice redundant in cooling and storing fish by
using new technology to cool fish to -1° to -2°C, on the
borderline of being frozen, but cooling it beyond what can be
achieved with ice.
The water content of fish ranges from 65 to 85%, depending
on the species. Superchilling effectively utilises the fish itself
as a cooling medium. The temperature can be maintained
without the fish being frozen, so ice becomes unnecessary for
either storage or transport.
13
CropX, Israel
Developed spiral design wireless soil sensors,
easy to install. Farmer uploads own EM maps,
CropX calculates the number of soil sensors
needed for a specific field – usually 2-3 sensor
stations and ships them direct. Unpack and
follow the GPS enabled Smartphone app to the
exact location in the field where the station
should be installed.
14
Evaptainers, Morocco
Developed at MIT, tested at Morocco.
Evaptainers combine time tested evaporative
cooling techniques with modern design and
production to create a lightweight, efficient
cooling system that can be used in a wide
variety of applications. Evaporative cooling is
most effective in climates where average relative
humidity is less than 30%.
15
VaCuCh,Chile
Pezanbac is an antibacterial liner made based on
rubber and copper bactericide whose main function
is decreasing bacterial colonies in the production
processes of the dairy industry.
Main features:
• significantly reduces the percentage of bovine
mastitis due to its composition (copper + rubber)
• Design completely adapted to the anatomy of
the animal
• Made based on copper supported bactericidal
effectiveness in the treatment of pathogenic
16
Farmeron, Croatia
Farmeron has developed a cloud service for
cattle farmers. Farmers can use it to store all
information about their animals, control
feeding, observe productivity of each and track
their health. Data on Calf management, Health
monitoring, Fertility, Culling, Protocols etc is all
made available on mobile.
17
Vital Fields
The company based in Estonia was founded in
2011. Vital Fields offers software to control
fields. The system monitors weather forecasts,
tracks crop phases, estimates threat of plant
diseases, analyses data from the farmer’s
electronic “field book” and thus helps to make
prognoses about fields, helping users keep track
of costs and finally grow crops more efficiently.
Cost 1-2 Euros per hectare per year.
18
Cowlar, Pakistan
Cowlar (a fitbit for cows) is a wearable device for
dairy animals that measures temperature, activity
and cow behavior (Eating, sleeping, lameness, Gait).
Cowlar makes sense of the data and sends the
farmers actionable recommendations to:
1. Boost reproduction rates
2. Identify diseases instantly
3. Improve milk yield
4. We can even tell if someone is stealing your cow!
19
Ava’s Farm, Greece
On online ecommerce platform for Greek Food
from Greek Producers.
20
Elementaree, Russia
The service offers dinner from farm products for
a couple or family. Elementaree Service offers
three food packages for subscription. One-time
dinner, two courses plus dessert for two (2 500
rubles for all) . "Healthy" constructor, food set
for a week (which is enough to cook breakfast,
lunch, dinner, and dessert) are also available.
21
Kuchara, Peru
Kuchara is an online community market that connects
responsible consumers and young farmers allowing them to
experience a direct, convenient and time-efficient transaction.
In Kuchara, consumers can plan their menu, do the shopping
list and receive by delivery fresh organic food directly from
the farmer. Consumers can also buy suscriptions with what
they will crowdfund education of future farmers, in exchange,
they receive long-life discounts in their purchases. Kuchara
achieves its goals through Kuchara School, where future
farmers are trained as the best agri-preneurs and tomorrow's
food system leaders; and, through Kuchara.com, where
consumers can buy organic food at affordable prices while
they generate social impact in each purchase.
22
Eden's Paper- "100 percent plantable
wrapping paper
Eden's Paper features five designs to choose
from: Carrots, Tomato, Broccoli, Chilli, and
Onion – all of which come with the
corresponding (organic) seeds embedded on the
back of the wrapping paper, encapsulated within
layers of biodegradable tissue paper.
23
Discussion
• Where does India fit in?
• What type of entrepreneurial opportunities
are more common in India?
24
Thank U
25

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Global Scenario for Agri startups

  • 1. Global Scenario for Agri startups A.S.RAO INDIAN INNOVATORS ASSOCIATION indiainvents@gmail.com 1
  • 2. Entrepreneurial Opportunities • Use proprietary technology • Use generic technology 2
  • 3. Proprietary technology • AZOTIC TECHNOLOGIES, U.K • GAMAYA, Switzerland • ECF Farmsystems, Germany • YNSect, France • Simris Alg, Sweden • PlantLab, The Netherlands • Super chilling of fish , Finland • CropX, Israel • VaCuCh,Chile • Evaptainers, Morocco 3
  • 4. Generic technology- system integration • Vital Fields, Estonia • Farmeron, Croatia • Cowlar, Pakistan • 4
  • 5. Generic Technology- driven by entrepreneurial energy • Ava’s Farm, Greece • Elementaree, Russia • Kuchara, Peru • Eden's Paper- 100 percent plantable wrapping paper 5
  • 6. AZOTIC TECHNOLOGIES, U.K The company has developed new technology for nitrogen fixation (N-fix) based on a food grade bacteria ‘Gluconacetobacter diazotrophicus’, derived from sugarcane. N-Fix can be applied as an inoculant or as a seed dressing formulation. This method enables crops to fix nitrogen directly from air. The N-Fix technology has been licensed by The University of Nottingham to Azotic Technologies Ltd. 6
  • 7. GAMAYA, Switzerland Founded in 2014, this young agritech startup provides a crop monitoring system that uses ultra-compact optical sensors. It measure reflectance of crop using proprietary hyperspectral imaging cameras mounted on drones or manned aircrafts. Analyze spectrum of reflected light and correlate it with crop and soil characteristics. Identify potential problems of your farmland (diseases, nutrient deficiencies, weeds, environmental stresses) 7
  • 8. ECF Farmsystems, Germany This German startup was founded in 2012 and constructs aquaponic farms for urban environments. Their technology encompasses a special type of heating, lightning, irrigation and central computer control that allows farmers to both rear fish and grow vegetables. Since May 2015, the company runs its own farmer market in Berlin. 8
  • 9. Edible Insects From ants to beetle larvae – eaten by tribes in Africa and Australia as part of their subsistence diets – to the popular, crispy-fried locusts and beetles enjoyed in Thailand, it is estimated that insect-eating is practised regularly by at least 2 billion people worldwide. More than 1 900 insect species have been documented in literature as edible, most of them in tropical countries. The most commonly eaten insect groups are beetles, caterpillars, bees, wasps, ants, grasshoppers, locusts, crickets, cicadas, leaf and planthoppers, scale insects and true bugs, termites, dragonflies and flies. 9
  • 10. YNSect, France The company launched in 2011 and focuses on insect bio-refinery products for agro-industries. It extracts proteins out of beetles and flies which can then be used either for animal nutrition production or even for human usage. 10
  • 11. Simris Alg, Sweden This company grows algae and is located on the coast of the Baltic sea. It manufactures products for consumers but also supplies corporate clients with algae as an ingredient for, among other things, food. Simris Alg emphasises the importance of an Omega-3 component in its algae. The algae are grown in closed systems, called photobioreactors are intricate glass tube modules, in which the algae culture is continuously circulated to keep the algae in constant motion. 11
  • 12. PlantLab, The Netherlands This company was established in 2010 and offers what it calls “radical new plant logic”. Inside these environments plants are organized in layers, instead of sunshine they have far-red LED lamps. PlantLab has created an ID for each type of plant to provide necessary conditions and found the best growing recipe. Nursery is a Plant Production Unit (PPU) that integrates four areas of technological advancement: mathematical modeling, new radical insights into plant physiology, state of the art technology (e.g. LED systems) and multi-layer growing. 12
  • 13. Super chilling of fish , Finland Approximately 20 percent of the overall weight in salmon transport is ice. Approximately 240.000 tonnes of salmon every year are freighted by air to Asia, which means that an estimated 48.000 tonnes of this weight is ice. The Superchilling of fish project has developed a method that makes the use of ice redundant in cooling and storing fish by using new technology to cool fish to -1° to -2°C, on the borderline of being frozen, but cooling it beyond what can be achieved with ice. The water content of fish ranges from 65 to 85%, depending on the species. Superchilling effectively utilises the fish itself as a cooling medium. The temperature can be maintained without the fish being frozen, so ice becomes unnecessary for either storage or transport. 13
  • 14. CropX, Israel Developed spiral design wireless soil sensors, easy to install. Farmer uploads own EM maps, CropX calculates the number of soil sensors needed for a specific field – usually 2-3 sensor stations and ships them direct. Unpack and follow the GPS enabled Smartphone app to the exact location in the field where the station should be installed. 14
  • 15. Evaptainers, Morocco Developed at MIT, tested at Morocco. Evaptainers combine time tested evaporative cooling techniques with modern design and production to create a lightweight, efficient cooling system that can be used in a wide variety of applications. Evaporative cooling is most effective in climates where average relative humidity is less than 30%. 15
  • 16. VaCuCh,Chile Pezanbac is an antibacterial liner made based on rubber and copper bactericide whose main function is decreasing bacterial colonies in the production processes of the dairy industry. Main features: • significantly reduces the percentage of bovine mastitis due to its composition (copper + rubber) • Design completely adapted to the anatomy of the animal • Made based on copper supported bactericidal effectiveness in the treatment of pathogenic 16
  • 17. Farmeron, Croatia Farmeron has developed a cloud service for cattle farmers. Farmers can use it to store all information about their animals, control feeding, observe productivity of each and track their health. Data on Calf management, Health monitoring, Fertility, Culling, Protocols etc is all made available on mobile. 17
  • 18. Vital Fields The company based in Estonia was founded in 2011. Vital Fields offers software to control fields. The system monitors weather forecasts, tracks crop phases, estimates threat of plant diseases, analyses data from the farmer’s electronic “field book” and thus helps to make prognoses about fields, helping users keep track of costs and finally grow crops more efficiently. Cost 1-2 Euros per hectare per year. 18
  • 19. Cowlar, Pakistan Cowlar (a fitbit for cows) is a wearable device for dairy animals that measures temperature, activity and cow behavior (Eating, sleeping, lameness, Gait). Cowlar makes sense of the data and sends the farmers actionable recommendations to: 1. Boost reproduction rates 2. Identify diseases instantly 3. Improve milk yield 4. We can even tell if someone is stealing your cow! 19
  • 20. Ava’s Farm, Greece On online ecommerce platform for Greek Food from Greek Producers. 20
  • 21. Elementaree, Russia The service offers dinner from farm products for a couple or family. Elementaree Service offers three food packages for subscription. One-time dinner, two courses plus dessert for two (2 500 rubles for all) . "Healthy" constructor, food set for a week (which is enough to cook breakfast, lunch, dinner, and dessert) are also available. 21
  • 22. Kuchara, Peru Kuchara is an online community market that connects responsible consumers and young farmers allowing them to experience a direct, convenient and time-efficient transaction. In Kuchara, consumers can plan their menu, do the shopping list and receive by delivery fresh organic food directly from the farmer. Consumers can also buy suscriptions with what they will crowdfund education of future farmers, in exchange, they receive long-life discounts in their purchases. Kuchara achieves its goals through Kuchara School, where future farmers are trained as the best agri-preneurs and tomorrow's food system leaders; and, through Kuchara.com, where consumers can buy organic food at affordable prices while they generate social impact in each purchase. 22
  • 23. Eden's Paper- "100 percent plantable wrapping paper Eden's Paper features five designs to choose from: Carrots, Tomato, Broccoli, Chilli, and Onion – all of which come with the corresponding (organic) seeds embedded on the back of the wrapping paper, encapsulated within layers of biodegradable tissue paper. 23
  • 24. Discussion • Where does India fit in? • What type of entrepreneurial opportunities are more common in India? 24