Frank is a sales and marketing alignment specialist and he brings his magic to everything inbound and the sales hand over.

1. hosted by
The fully-certified Hubspot Gold Partner

4. INBOUND
MARKETING

5. INBOUND
MARKETING

6. INBOUND
MARKETING

7. Outbound
Philosophy
Inbound
Philosophy

8. What
are
some
components
of
the
“inbound”
philosophy
that
directly
affect
sales?
What
is
IN
and
what
is
OUT?

9. INTERRUPTED

10. INTERESTED

11. INTRUSIVE

12. INTENT

13. INPERSONAL

14. INDIVIDUAL

15. INSINCERE

16. INTEGRITY

17. Sales
s'll
has
some
catching
up
to
do
Are
they
sharing
and
taking
about
the
right
things
in
the
right
way
at
the
right
@me?
(Interest)
Do
they
care
about
the
right
stuff?
(Intent)
Are
they
adjus@ng/customizing
what
they
say
based
on
who
they
are
speaking
with?
(Individualized)
Do
they
really
believe
in
what
they
do?
(Integrity)

18. Imagine
a
world
where…..
There
is
a
genuine
interest
in
YOU
so
you
are
only
talking
about
things/items
and
services
that
could
actually
be
of
value
to
you!

19. Imagine
a
world
where…..
You
feel
more
like
you
are
being
helped
than
being
sold
something!

20. Imagine
a
world
where…..
Every
solu'on
is
customized
and
tailored
to
what
you
need
and
expect!

21. Imagine
a
world
where…..
The
person
you
deal
with
has
a
true
passion
and
an
unshakeable
belief
in
their
product
or
service!

22. • Buyers/Consumers/Us
• Companies
• Sales
People

23. WHY SHOULD
SALES BUY “IN”?

24. IMMEDIATELY?

26. Reality
Check:
In
order
for
Inbound
to
really
work
in
any
organiza'on,
we
don’t
just
need
coopera'on
–
we
need
100%
belief
and
adop'on
from
anyone
that
can
sabotage
the
process.

27. THANK YOU
@fbelzer
fbelzer@gmail.com
“the sales archaeologist”

28. hosted by
The fully-certified Hubspot Gold Partner