1. Information Update Keywords and Searching across Languages May 2011 Inbar Yasur www.hipusit.info

3. Cross Language Information Retrieval

4. Transliteration

5. Targeting terms to markets

6. Terms changing over time

7. 3 Synonyms for keywords

9. Synonyms

10. Images

11. Web definitions

12. Usage examples

13. Related phrases

14. Related languages Synonyms for keywords

15. 5 Google Dictionary - New Sidebar Option Synonyms for keywords

16. 6 Wolframalpha http://www.wolframalpha.com Synonyms for keywords

18. 8 Cross Language Information Retrieval

19. 9 Google Translate Demo Slam www.demoslam.com http://www.youtube.com/watch?v=KTwjFYZfKD8 http://www.youtube.com/watch?v=KTwjFYZfKD8 Targeting terms to market

21. Translingual information retrieval

22. Cross-language information retrieval

23. Multilingual information retrieval

24. Cross-lingual information retrieval Cross Language Information Retrieval

25. 11 The General Problem Find documents written in any language – Using queries expressed in a single language Top 10 Internet Users by Language – Nov. 2010 Link to Source Cross Language Information Retrieval

27. Foreign Patent Information Access

28. Medical Information Access for Patients

29. Business information / Market ResearchCross Language Information Retrieval

32. On left side find a menu which says More Search Tools.

35. 16 PatentScope- Search across Languages http://www.wipo.int/patentscope/search/en/search.jsf Cross Language Information Retrieval

36. 17 PatentScope- Search across Languages http://www.wipo.int/patentscope/search/en/clir/clir.jsp Cross Language Information Retrieval

37. 18 Synonym finder – PatentScope- Cross lingual expansion http://www.wipo.int/patentscope/search/en/clir/clir.jsp Cross Language Information Retrieval

38. 19 Synonym finder – PatentScope- Cross lingual expansion http://www.wipo.int/patentscope/search/en/clir/clir.jsp Cross Language Information Retrieval

39. 20 Synonym finder – PatentScope- Cross lingual expansion http://www.wipo.int/patentscope/search/en/clir/clir.jsp Cross Language Information Retrieval

40. 21 Synonym finder – PatentScope- Cross lingual expansion http://www.wipo.int/patentscope/search/en/clir/clir.jsp Cross Language Information Retrieval

41. 22 Synonym finder – PatentScope- Cross lingual expansion http://www.wipo.int/patentscope/search/en/clir/clir.jsp Cross Language Information Retrieval

42. 23 Transliteration

45. Company names TAMAR – Into Hindi Elbit – Into Russian Transliteration

48. 28 Translit Online for Microsoft® Office http://www.latkey.com/transliteration_online.asp Tranlist is accessible from the Microsoft Office 2003 / 2007 Research Pane in Word, Outlook, and even Internet Explorer. No local installation - just connect to the online translit service same as you do with language dictionaries, and experience the simplicity of reading transliteration. Supported transliteration types: Russian, Cyrillic, Hebrew, Arabic, Hindi, Greek, Latin Transliteration

50. Click Research Option / אפשרויות מחקר

51. Click Add Services / הוספת שירותים

52. Paste web service link: : http://www.latkey.com/translit/translit.asmx

53. Click Add

54. Configure service settingsTransliteration

55. 30 Targeting Terms to Markets

56. 31 Countertops / Banchtops Targeting terms to market

57. 32 Google Insights for Search Targeting terms to market

58. 33 Google Insights for Search Targeting terms to market

60. Plots the opportunity chart, shows search volume, bid suggestions and competitive factor for multiple locations. Targeting terms to market

61. 35 Google Global Market Finder http://translate.google.com/globalmarketfinder/index.html Targeting terms to market

62. 36 Google Translate Converts Text To Speech http://translate.google.com/# Targeting terms to market

63. 37 Google Translate Converts Text To Speech http://translate.google.com/# The new voices are available in three new languages — Arabic, Japanese, and Korean — and provide dramatic quality improvements for 17 other languages: Czech, Chinese, Danish, Dutch, Finnish, French, German, Greek, Hungarian, Italian, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish, and Turkish Targeting terms to market

64. 38 Google Translate Demo Slam www.demoslam.com http://www.youtube.com/watch?v=pfTNJtOL4hM Targeting terms to market

65. 39 Words changing over time

68. 42 Google Books Ngram Viewer http://ngrams.googlelabs.com/ Words changing over time

69. Thank you!