AMP 2019 | 18 - 20 June 2019 | Stimulating all senses for memorable events

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ICCA (International Congress and Convention Association)

“Experiential” has been the buzzword for quite a few years now, but how does this look in practice? Calgary has gone the extra mile and utilised new venue spaces to create unique and memorable events for their delegates. Join this experiential session which will tickle your senses and ensure you leave inspired to try new event formats and give your delegates an educational experience they’ll never forget!

Negócios

SMELLS EASILY BRING ME BACK IN TIME AND
BRING UP VIVID MEMORIES
I’M VERY TOUCHY-FEELY AND REACT STRONGLY
TO TEXTURE AND PHYSICAL ENVIRONMENTS
I HIGHLY VALUE FLAVOURS AND QUALITY OF
FOOD, AND TASTES LINGER ON MY MIND FOR A
LONG TIME
THE NOISES OF MUSIC AROUND ME CAN
RADICALLY AFFECT MY MOOD
WHAT STATEMENT DO YOU RELATE TO?
FIND YOUR CORNER … AND EXPLORE
YOUR SENSES

ARE YOU WILLING TO BE THE
DISTRUPTOR?
. . . . CAN YOU BE MEMORABLE?

WHAT IS EXPERIENTIAL?
CREATIVITY?
INTERACTIVITY?
YOUR FIVE SENSES?
BEING PART OF SOMETHING BIGGER?

WE’D LOST SIGHT OF
THE EXPERIENCE . . .
WE WERE TOO
FOCUSED ON RINGING
IN THE REGISTER
“
”HOWARD SCHULTZ, CEO

WHAT DID YOU LEARN
FROM THE OPENING
EXERCISE?

Education sponsor
#ICCAAMP #ICCAWorldInternational Congress and Convention Association
What does RESEARCH say?

Education sponsor
#ICCAAMP #ICCAWorldInternational Congress and Convention Association

• CREATED PARTNERSHIPS
• BUILT EXPERIENCES
• SITE TOURS
• VIDEO CUSTOMIZATION
• CUSTOMER EVENTS

CREATIVITY CAN BE EXPENSIVE . . .
INNOVATION CAN BE FREE

I AM A KINESTHETIC LEARNER
I UNDERSTAND BETTER AFTER I HAVE HAD
A CHANCE TO TRY IT
I LEARN BY READING AND WRITING
I OFTEN REMEMBER THINGS BETTER AFTER
I READ THEM OR WRITE THEM DOWN
I AM AN AUDITORY LEARNER
I GRASP CONCEPTS THROUGH LISTENING
AND TALKING
I AM A VISUAL LEARNER:
I COMPREHEND VIA IMAGES,
MAPS AND GRAPHICS
WHAT STATEMENT DO YOU RELATE TO?

So why do we
continually do things
that are against our
better judgement?

YOUR APPROACH
… THINK CREATIVELY
… EXPERIMENT WITH NEW IDEAS
… EVALUATE
… REVAMP
… TRY AGAIN

Provide your session feedback
via the ICCA Meetings App
and help us to shape next
year’s education programme!
International Congress and Convention Association #ICCAAMP #ICCAWorld
Join the online conversation with
the #ICCAWorld #ICCAAMP
Education sponsor

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