IBM Rational Lab Services provides consulting services to help clients deploy and maximize their investment in IBM Rational solutions. They have a team of over 300 consultants with expertise implementing Rational solutions. Their 1-2-3 services delivery approach first assesses client needs, then helps with adoption, and finally rollout and scaling of the solutions across organizations. They provide offerings for solutions like collaborative lifecycle management, DevOps, test automation, and more to address clients' specific challenges at various stages of the implementation process.