Another Coolhunting Report produced by Andrea Betti and her Coolhunters in JWT Milan.

1. The Best of March – April 2009

2. Towels in the shape of a stain of blood to promote the new show "Weekend Murders"

4. Crash-test dummies unemployed because of the new City Safety system of the Volvo XC60

6. An innovative idea born from the collaboration with the world of contemporary art

7. Nokia is showing off its GPS through the works of Stravros. His works are to create the figure using the paths tracked by GPS. In this case, have been reproduced the shapes of the footprints left by shoes. http://www.theworldismycanvas.com/

8. Help dogs to fight ticks

10. Real natural colors

12. Launch of a TV program: I would do anything for money

14. An energy drink to recharge yourself

16. The most powerful USB key ever produced

18. “ Killzone 2” video game was launched with an application that attack you while you surf the internet...

19. To download the application: http://www.killzonewebgame.com/

20. Downloaded the application, it will come into operation at any time. The arrow of the mouse turns into a viewfinder and the screen turns into a battlefield To download the application: http://www.killzonewebgame.com/

21. Campaign against the waste of paper

23. The consequences of global warming on your city

24. A billboard completely covered with ice was placed over a tank that contains the model of a city. Dissolving shows the effect of global warming on the city.

25. At Oslo‘s Tryvann Winter Park it’s always snowing

27. A school to promote its courses in creativity (ideas can come at any moment)

29. Max coffee gives you adrenaline

31. A gym makes you feel guilty while you wait the bus

32. When we sit on the bench on display appear the weight of the person sitting

33. A black marker against censorship

34. Highlight distributed to journalists during the press conference on the Olympics in China

35. Kingstone promotes his waterproof 32 GB USB

37. A restaurant best in class in spicy food

39. Viral McLaren & Vodafone

40. To see the video: http://www.youtube.com/watch?v=FiLoANg6nNY&eurl A boy has designed an application for the iPhone that lets you drive a model of McLaren. He filmed a video explanation and loaded it on youtube. Team McLaren Racing saw the video and invited the guy at their box.

41. To see the video: http://www.youtube.com/watch?v=FiLoANg6nNY&eurl Arrived at the McLaren box, he sees that his application had been used on a real F1. Hamilton had the task of driving the car through the iPhone.

42. A Snack filled with Caramel

44. Viral with 2,300,000 visits in one week

45. To see the video: http://www.youtube.com/watch?v=D2FX9rviEhw&eurl A flock of sheep was "dressed" with LED lights and come down once the sun has been done pre-grazing patterns to form the figure, to play "Pong" live etc ...

46. To see the video: http://www.youtube.com/watch?v=D2FX9rviEhw&eurl

47. A new show about “vampires” arriving in town

49. The new Nike catalog is for true sportsmen only

51. A school of parachuting gives you a preview of the thrill of a launch

53. Playboy for the “Big Brother” Brazil

55. Viral by Ray-Ban

56. To see the video: http://www.youtube.com/watch?v=KMT1FLzEn9I&eurl

57. Supporting a Japanese basketball team

59. A fund raising campaign made by a sticky poster

61. Promotion of an insurance against automotive theft

63. Business card of a mechanical engineer

64. To see the video: http://www.youtube.com/watch?v=13Z7o5Tum_E&eurl

65. Launch of "Blue Whale Odyssey" on “Nat Geo Wild HD” (National Geographic Tv channel)

67. Viagra to raise awareness

69. MTV tackles the issue of sustainability by edible advertisement

71. A wet poster to promote Calvin Klein’s sexy underware

73. Dog-marketing

74. Some trained dogs have been left free to run through the center of town with a pack of dog food between the teeth.

75. A tyre that really works on wet roads

77. To demonstrate the precision of a drill

79. Garnier pure pen against blemishes and pimples.

81. Campaign against work’s accidents

83. Promotion for the sex museum in New York

85. Nike Viral

86. To see the video: http://www.youtube.com/watch?v=JSAFyMUMgbo&eurl

87. Promotion of a children’s speech therapist

89. Perfect shave with Gillette.

91. Samsung Viral

92. To see the video: http://www.youtube.com/watch?v=iX8iVo5vc8o&eurl

93. Mother Nature personification

94. To see the video: http://www.youtube.com/watch?v=xLEGu_9V4ZA&eurl