These slides are from a dual presentation titled "Personal Branding & How to Break Into Social Media." I delivered it with Wayne Sutton at ConvergeSouth 2010 in Greensboro, North Carolina on October 1, 2010. It was an introductory to intermediate talk on the power of building a personal brand and how to do so. We discussed how we built our brands and how we maintain them on a day to day basis.

1. Personal Branding & How to Break Into Social Media

2. Wayne Sutton (@waynesutton)
Business Development/Marketing Strategist, TriOut (trioutnc.com)
Partner, OurHashtag (ourhashtag.com)
Social Media Strategist, Wayne-Sutton.com
Blogger, SocialWayne.com
Patrick O’Keefe (@iFroggy)
Owner, iFroggy Network (ifroggy.com)
Author, “Managing Online Forums (managingonlineforums.com)
Blogger, ManagingCommunities.com

3. What is My Brand?

4. “I’m not interesting. I don’t have anything to say.”
- Grumpy Turtle

5. Building a Strong Personal Brand

6. Where Should I Go to Build My Brand?

7. Tools

8. Brand Challenges

9. I hate !
I don’t get it, so I am
going to insult
everyone who uses it.
It’s for narcissists!

12. How Wayne Built His Brand

13. How Patrick Built His Brand

14. I’ve Also Never
Any
Seen
Star Wars or
Indiana JonesMovie

15. The Value of a Strong Personal Brand

16. Questions? (Please)