3. Demo:
anything
that
can
stand
in
place
for
the
actual
solu8on.
The
main
objec8ve
is
using
the
“demo”
to
illustrate
visually
how
you
intend
to
solve
the
problem,
convey
your
unique
value
proposi8on,
and
test
pricing.
4. Most
customers
are
great
at
ar-cula-ng
problems,
but
not
visualizing
solu-ons.
5. Demo
• Is
not
your
final
product
• Should
look
real
• Should
be
quick
to
iterate,
respond
to
customer
input
• Minimize
waste—carefully
spend
the
minimum
amount
of
8me
needed
6. What
will
you
do
with
your
demo?
• A
second
round
of
interviews
with
prospects
• Demo
your
product
for
them
• Demonstrate
how
your
product
solves
each
problem
• Get
more
feedback
about
what
features
maNer
• Test
pricing
7. Today:
• Write
your
top
3
problems
and
features
on
a
giant
paper
• Brainstorm
ways
to
solve
these
problems
• Brainstorm
what
your
demo
will
be
• Create
a
plan
to
build
your
demo
