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Google既有商業模式的破壞者
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Google 既有商業模式的破壞者 11606
張文馨
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一般稱之為 ( 柏瑞圖法則
) 或是 ( 八 0/ 二 0 法則 ) ,闡述的是,位於 A 區塊的商品只佔全體的兩成,但若以金額論來說,他們所創造的營業額卻佔了整體的八成。反觀 B 部分,站商品種類的多數,營業額卻只佔整體的兩成。 與其盲目的推出一大堆落入 B 區塊的毒藥商品,不如執著於商品數,努力推出能躋身 A 區塊的暢銷商品。這在既有的行銷理論中是個常識。
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