1. Alvarado racial stereotypes
theory
Harry Saunders

2. Pitied
• When adverts or documentaries are displayed
for African children and families dying in
poverty, the impression this gives off to the
audience creates a feeling of pity. It makes the
audience feel as if they should help them and
creates an atmosphere of pity.

3. Dangerous
• Ethnic groups can be displayed as dangerous
through their behaviour. For example, Yusef
Khan is shown to be violent and extremely
dangerous. This makes the audience relate his
behaviour to the ethnic group.

4. Exotic
• Ethnic groups can be shown as exotic, like
Latino Americans are shown to be sex symbols
and rather exotic through racy costume and
controversial behaviour. E.g. Shakira Shakira

5. Humorous
• In The Simpsons, the character
Groundskeeper Willie is conveyed as heavily
Irish through his thick accent and bright red
hair. He has many humorous lines and
accidents that conveys him and his ethnicity
as people who are humorous and should be
stereotyped this way