HireClix Rec

1. Facebook Recruiting Seminar Educational Seminar Series: June 29th, 2011

3. Seminar Topics

4. Facebook Recruiting – It’s Serious, Start Now

5. Are you Ready for Facebook?

6. Driving Candidates with Targeted Facebook Ads

7. Building a Facebook Fan Page Strategy

8. Q&A

9. Please Ask Away

12. Facebook

13. LinkedIN

14. Targeted Recruiting Ads

15. Pay-Per-Click Recruiting

16. SEO for Recruiting

18. 6 Facebook – It’s Serious 2011 Ad Revenue - $4.05B

19. 7 Facebook – One Third of All Banner Ads

21. Do you use Facebook for personal activities?

22. Do your employees use Facebook?

24. Fan Page for Success

25. Leveraging Proven Tools

28. 12 Targeting Users by Profile Information

29. 13 Targeting Facebook Ads

30. 14 Bidding Strategies for PPC Campaigns Facebook Bids & Budgets

31. 15 Campus Recruiting: Integrated Marketing Facebook Ads combined with Live Event @ MIT Build Brand & Talent Pipeline Connect with Candidates in Hiring Cycle Build Campus Career Office Relationship

32. 16 Building a Facebook Fan Page Strategy Corporate Page vs. Dedicated Careers Page

33. 17 Corporate Page vs. Dedicated Page

34. 18 Facebook for Your Employment Brand

35. 19 Facebook Fan Page = Engagement & Dist.

36. 20 Facebook Fan Page = Dist. & Engagement

38. Tracking for ATS & Google Analytics

40. 23 Facebook Recruiting Ecosystem

41. 24 Facebook Recruiting Ecosystem

43. SPAM

44. No Policy

45. Lone Wolves

47. True Passive Candidate Audience

48. Low Cost Threshold to Start

49. Sophisticated Targeting for Ads –

50. Education

51. Employer

52. Geography

53. Interests

54. Fan Page to Engage Talent Community