Social Media (SMO) & SEO Interaction

www.HiRank.com Integrating SMO and SEO Jacob Morgan and Jose Nunez

Social Media & SEO “ ...The social web will become the primary center of activity for whatever you do when you shop, plan, learn, or communicate. It may not take over your entire life (one hopes), but it will be the first place you turn for news, information, entertainment, diversion.” Larry Weber, Chairman, W2 Group, “Marketing to the Social Web”

SMO & SEO Interaction ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],HiRank’s Semantic Indexing Project

Primary vs. Secondary ,[object Object],[object Object],[object Object],[object Object],[object Object]

Target Audience ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Social Media Activity ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

SMO Principles ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Increase Linkability ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Tagging / Bookmarking ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Reward Inbound Links ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Help Content Travel ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Encourage Mashup ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Social Media Platforms ,[object Object],[object Object],[object Object]

Google Alerts ,[object Object],[object Object],[object Object],[object Object],[object Object]

Article Partitioning ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Link Quality/Interlinking ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

1 + 1 = 3 ,[object Object],[object Object],[object Object],[object Object],[object Object]

Thank You ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Social Media (SMO) & SEO Interaction

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Social Media (SMO) & SEO Interaction