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Books: The Birth of Mass Media

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University of Calgary, School of Creative and Performing Arts
University of Calgary, School of Creative and Performing Arts

From a Mass Media lecture at Montana Tech, based on Hanson's text Mass Communication.

NegóciosTecnologia
1 de 27
Books: The Birth of the Mass Media – Referencing Mass Communication: Living in a Media World Ralph E. Hanson
Memoir or Fiction ,[object Object],[object Object]
Pictograph Ideograph
Vocabulary ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Development of Writing ,[object Object],[object Object],[object Object],[object Object]
Development of Paper ,[object Object],[object Object],[object Object]
Development of Books ,[object Object],[object Object],[object Object]
The Invention of Mass Culture ,[object Object],[object Object]
William Caxton 1422 - 1491 ,[object Object],[object Object]
Books in the New World ,[object Object],[object Object],[object Object]
Consequences of Gutenberg ,[object Object],[object Object],[object Object]
Mass Produced Books ,[object Object],[object Object],[object Object],[object Object]
The Book Business ,[object Object],[object Object],[object Object]
Publishers ,[object Object],[object Object],[object Object],[object Object]
Major Commercial Publishers ,[object Object],[object Object],[object Object]
University and Small Presses ,[object Object],[object Object],[object Object]
Self Publishing ,[object Object],[object Object]
Authors ,[object Object],[object Object]
Book Writing Process
Booksellers ,[object Object],[object Object],[object Object],[object Object]
Textbook Business ,[object Object],[object Object],[object Object],[object Object],[object Object]
“Literature” vs. Popular Books ,[object Object],[object Object]
Literature vs. Popular Books ,[object Object],[object Object]
Literature & Popular Intersecting ,[object Object],[object Object]
Books and Censorship ,[object Object],[object Object],[object Object],[object Object]
Books and the Long Tail ,[object Object],[object Object],[object Object]
Electronic Publishing ,[object Object],[object Object],[object Object]

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