Conference at Iniciador Bilbao (Spain) - 09/08/2011 "Go Global From Silicon Valley" Marta Carballo, Scaale www.scaale.com www.martacarballo.com

1. Marta Carballo
marta.carballo@scaale.com

3. What does it take to
take your company
to the top?

4. Great leader
Great team
Scalable
Global
Clear business model
Good strategy to reach the market
Large and accessible market
Access to Capital
 A good ecosystem
 Not only profitable, but investable
…

5. “Be the right person at the right
place at the right time?”

6. and the right place could be…
"Everything is global now, so you
should ensure each part of your
company is located where it should
be for maximum advantage."

7. Why
Silicon Valley?

8. 1. “The Disney World of Entrepreneurship”
The best ecosystem: Silicon Valley is the area of the world with the greatest
concentration of talent, innovation, knowledge and capital flow. Everything is
ready for entrepreneurs.

9. 2. Capital Flow
Silicon Valley is the area with the greatest concentration of active
private investors, business angels and Venture Capitalists in the
world, which allows you to find capital in the easiest way.
BA in USA: 265,400 (increase of 2.3%)
BA investments 2010: over &20 billion in over 60,000 companies.
(increase of 14%)
Some differences between Spain and SV:
1. Amount of money solicited from a BA: in SV no less than $3-
4M. In Spain between 100m € and 2M €.
2. Stage: seed and startup (31%) (decrease 4%) / post-seed/startup
(67%)
3. Exits: in 6-7 years for Tech Companies.
4. Return rates in US: M&A and IPO represent 66% of angel exits,
bankruptcies 27%. About half of angel exits were made at a profit,
with annual returns for angels' exits (mergers and acquisitions and
IPOs) between 24% and 36%

10. 2. Capital Flow

11. 3. The most marketable market
The united states is one of the biggest markets of the world,
with over 300,000,000 people that:
 speak the same language,
 are sophisticated in their use of technology,
 are willing to buy new services and products.
Once you are in the US market it is easier to launch into the
global market.

12. 4. Worldwide reference
So, Silicon Valley companies are in
the spotlight arround the world.
This is why it’s easer to go
global from there!

13. Test your local market
first or go global
directly?

14. 1. Being successful at home doesn’t mean
you will be successful in another market.
You will have to start again and test the market.
2. BA will invest in companies that have
already proven their product in the new
market.
In Spain there are many investors that invest in companies
that want to move to another market from the beginning.
3. If you get started in Silicon Valley, your
technology will have the "Silicon Valley
brand."
Aprox. 85% of US companies which sell internationally do
not make a special effort to sell abroad; the rest of the
world simply "buys them.

15. How can I ?

16. Some recomendations:
Preliminari visit: agenda with potential clients, partners, suppliers.
 Visa: - Start up visa ($100k from a US investor)
- EB5 ($500k your investment)"
- 10,000 annual visas
Ecosystem
Think big
Run

17. Going global
from
Silicon Valley

18. Marta Carballo
marta.carballo@scaale.com
www.scaale.com
@scaaleinc (Twitter)
@martacarballo (Twitter)