Thanks everyone who attended this BoldPM Insights webcast. Thanks also to the 280 Group, Podcast Village and Launch Workplaces for their support. Why are some product leaders better than others building great products that add business value? 9 Things Exceptional Product Leaders Do Differently Thu, Jul 14, 1:00 - 2:00 p.m. EDT Information: bit.ly/wbcst160714 Article: bit.ly/9tepldd If you like this content, be sure to like it and share it with others. We hope you can use this information to implement changes within your organization. Interested in actionable business intelligence? Sign up for upcoming BoldPM Insights webcasts here: bit.ly/boldpmwebcasts. Description Leadership is a critical success factor for delivering great products customers love. Product leaders understand the difference between leadership and management. Both are needed to deliver successful products. If your goal is to become an exceptional product leader within your organization, or land a promotion with a new company you need to prove to your superiors and prospective employers that you have the passion, skills and abilities to effectively lead cross-functional teams. So, how can you gain all of these critical leadership skills when there's no formal educational path? This session will help you understand common challenges plaguing most product managers and marketing managers. We will share nine insights to help you become an exceptional product leader. About Hector Del Castillo Hector Del Castillo has over 15 years of experience collaborating with executives, senior managers, and entrepreneurs to transform ideas into a great business. He’s passionate about building and marketing products customers love. As a consultant, trainer and coach, he helps accelerate growth by building capacity and capability, guiding and training product teams, improving processes and deploying best in class tools to make smarter decisions and get better results from product investments. Contact Hector if you are looking for an engaging speaker and topic for your next group meeting. Connect with Hector and let him know how he can help you shape your product leaders into a high performing product team. Become a Speaker Contact Hector Del Castillo if you are an author, or experienced speaker and have engaging business intelligence topics for executives, managers and business leaders. Contact: hector@boldpm.com Connect: linkd.in/hdelcastillo Follow:@hmdelcastillo Visit: bit.ly/boldpmwebcasts

3. © 2016 Hector Del Castillo, Creative Commons Attribution License www.hmdelcastillo.com

5. © 2016 Hector Del Castillo, Creative Commons Attribution License www.hmdelcastillo.com
Use: #businessintelligence
Follow: @BoldPMG @hmdelcastillo
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8. Interested in becoming a podcaster? Attend
by Podcast Village
July 19th – 21st, 10 a.m. – 1 p.m.
Launch Workplaces - Rockville
Sign Up: http://bit.ly/pdcmp0716
Use promo code “BoldPM” to save $50 off the admission price.

9. © 2016 Hector Del Castillo, Creative Commons Attribution License www.hmdelcastillo.com
Hector Del Castillo, CPM, CPMM
Product Management Consultant
hector@boldpm.com
www.hmdelcastillo.com
linkd.in/hdelcastillo
@hmdelcastillo
Today’s Speaker

41. © 2016 Hector Del Castillo, Creative Commons Attribution License www.hmdelcastillo.com
Source: Alexander Osterwalder & Yves Pigneur, “Business Model Generation” 2009.

43. © 2016 Hector Del Castillo, Creative Commons Attribution License www.hmdelcastillo.com

44. © 2016 Hector Del Castillo, Creative Commons Attribution License www.hmdelcastillo.com

45. © 2016 Hector Del Castillo, Creative Commons Attribution License www.hmdelcastillo.com

46. © 2016 Hector Del Castillo, Creative Commons Attribution License www.hmdelcastillo.com

47. © 2016 Hector Del Castillo, Creative Commons Attribution License www.hmdelcastillo.com

48. © 2016 Hector Del Castillo, Creative Commons Attribution License www.hmdelcastillo.com

49. © 2016 Hector Del Castillo, Creative Commons Attribution License www.hmdelcastillo.com

50. © 2016 Hector Del Castillo, Creative Commons Attribution License www.hmdelcastillo.com

51. © 2016 Hector Del Castillo, Creative Commons Attribution License www.hmdelcastillo.com

52. © 2016 Hector Del Castillo, Creative Commons Attribution License www.hmdelcastillo.com

53. © 2016 Hector Del Castillo, Creative Commons Attribution License www.hmdelcastillo.com

54. © 2016 Hector Del Castillo, Creative Commons Attribution License www.hmdelcastillo.com

55. © 2016 Hector Del Castillo, Creative Commons Attribution License www.hmdelcastillo.com

56. © 2016 Hector Del Castillo, Creative Commons Attribution License www.hmdelcastillo.com

57. © 2016 Hector Del Castillo, Creative Commons Attribution License www.hmdelcastillo.com

58. © 2016 Hector Del Castillo, Creative Commons Attribution License www.hmdelcastillo.com

59. © 2016 Hector Del Castillo, Creative Commons Attribution License www.hmdelcastillo.com

60. © 2016 Hector Del Castillo, Creative Commons Attribution License www.hmdelcastillo.com

61. © 2016 Hector Del Castillo, Creative Commons Attribution License www.hmdelcastillo.com

62. © 2016 Hector Del Castillo, Creative Commons Attribution License www.hmdelcastillo.com

63. For Further Reading
• “Why Great Products Fail,” Hector Del Castillo, Linkedln Pulse, March
2016
• “Most Products Fail, What Product Management Organizations Can Do
About It,” Hector Del Castillo, Linkedln Pulse, February 2016
• “Challenges in Product Management Survey Results,” 280 Group, Oct
2015
• “The Phenomenal Product Manager,” Brian Lawley, 280 Group, Sep 2009
• “Aptitudes of an Energized Product Manager,” Linda Gorchels, Mar 2014

64. © 2016 Hector Del Castillo, Creative Commons Attribution License www.hmdelcastillo.com
Poll #3

65. © 2016 Hector Del Castillo, Creative Commons Attribution License www.hmdelcastillo.com
Free Coaching Session
• Submit your name, title, company name, email address, phone
number via email or InMail
• Include a brief description of the problem or challenge you are
experiencing
• We will set up an appointment for follow up

66. Upcoming Courses
Course & Location Dates Time
Certified Product Manager® Prep Course
Launch Workplaces, Tysons, VA Dec 5-6, 2016 8:30 am – 5 pm
Certified Product Marketing Manager®
Prep Course
Launch Workplaces, Tysons, VA
Dec 7-8, 2016 8:30 am – 5 pm
Contact Cynthia Petti at cynthia@280group.com for more information.

67. Hector Del Castillo, CPM, CPMM
Product Management Consultant
hector@boldpm.com
www.hmdelcastillo.com
linkd.in/hdelcastillo
@hmdelcastillo
Q & A

68. Upcoming Webcasts
Webcasts that inspire executives, entrepreneurs and
leaders to grow their businesses.
• Accelerating the Digitization of Your Business
Thu, Jul 28, 1:00 - 2:00 p.m. EDT
• Message Strategy Development Made Easier
Thu, Aug 11, 2016, 1:00 - 2:00 p.m. EDT
Learn more here: http://bit.ly/boldpmwebcasts