iSpionage is a competitive intelligence tool that provides digital marketing data to help users optimize their SEM, SEO, and conversion rate optimization strategies. It collects data on organic keywords, paid keywords, ad copy, landing pages, and user conversion funnels for over 50,000 domains in the US, UK, and Canada. The tool helps users answer questions about their performance compared to competitors, identify new keyword opportunities, and learn from competitors' ad copy, landing pages, and A/B tests. iSpionage provides keyword data, ad copy surveillance, landing page monitoring, and customized reports to help users improve click-through rates, lower costs-per-click, and benchmark their SEM performance against other industry leaders.
2. iSpionage
Founded in 2008, more than 50,000 digital marketers trust iSpionage for reliable SEM and SEO
competitive intelligence data: organic keywords,PPC keywords,ad copy,landing pages, and users
conversionfunnel.
Drive targetedtraffic Generate more leads Increase conversion rates
iSpionage provides reliable intelligence data you need to help accomplish your goals:
With 92M+ keywords, 97M+ad copy, 60M+domain, 5M+ landing pages data coverage
in US, UK and Canada, iSpionage helps you to accomplish your goals.
3. We answer your top digital marketing questions
• How am I performing compared to my
competitors?
• What keywords opportunities am I missing?
• What words my competitor use in their ad
copy and which ad copy works best for them?
• What A/B tests my competitors are performing?
• What landing pages design idea I should try to
test to improve conversion rates?
• Who are bidding using my brand terms?
4. Who should use iSpionage?
Job Title Benefit
PaidSearchManagers Analyze Competitors'strategies, find winning keywords/ad copy/
landing page combination, getlandingpage ideas and new keyword
ideas.
ConversionOptimization
Specialists
Get a streamof well thoughtout, what-to-test-nextideas from other
marketing departmentsin your industry.
SEO Managers SEO traffic Value, track your SEO ranking and monitor competitors'
SEO ranking, find keywordsopportunitiesand contentideas.
Product Marketing
Managers
Stay on top of competitors'offers and positioning
C-level Digital market intelligencecompiled in easy-to-digestformat to help
shape winningdigital strategy.
5. Why iSpionage?
The ONLY competitive intelligence tool that captures:
• User conversion funnel: keywords, ad copy and
landing page experience.
• Split tests and winning variation at the ad copy and
landing page level for A/B tests conducted by
competitors.
• Hard-to-get user flow from keywords to text ads to
landing pages and produces easy-to-digest,
actionable, reports for its users
Keywords Ad copy
Landing
page
7. Inside iSpionage's intelligence data
Competitor RESEARCH
• SEM visibility(budget, avg rank)
• HistoricalPPC ads data
• Profitable PPC and organic
keywords
• Competitor SEO Terms & Traffic
Value
• SEO keywords based on
competitors most valuable pages.
Campaign Watch MONITORING
• PPC keywords monitoring
• Mobile Ads monitoring
• A/B testingtracking
• Landing pages surveillance
• Email Alerts
• Competitorweb pages
monitoring
• Customreporting / brand
monitoring alerts
8. Competitors' Adwords
Budget
iSpionage identifies your top
AdWords competitors and
reveals their approximate
monthly budget and entire
PPC strategy.
You can use this information to tune
out the noise,identify the true top
advertisersin your space and learn
from the best in your industry.
Competitor Research
9. Find Profitable
Keywords
Get access to a complete list of
AdWords competitor keywords
and find the most effective
keywords with our proprietary
KeywordEffectiveness Index (KEI)
and add the most profitable
keywords with the highest
search volume to your
campaign.
Competitor Research
10. Improve CTR, lower CPC
Improving the click through rate
is critical for every campaign’s
success. iSpionage helps by
identifying competitors'
profitable ad copy using our AEI
(AdEffectivenessIndex)
algorithm.
You can study the ads to createoffers
and write ads that stand out and get
higher click through rate.
Competitor Research
11. Benchmark your SEM
performance
The Campaign Watch
summary shows your position
compared to your top
competitors, and reveals other
competitors within your
keyword verticals across
desktop and mobile devices.
Monitoring: Campaign Watch
12. Gain insights into your
competitor's entire PPC
strategy
Learn how your competitors
group their keywords and
structure their campaign so
you can outmaneuver your
competitors with a better
strategy.
Monitoring: Campaign Watch
Keywords Ad copy
Landing
page
13. Monitor your Ads on
Google SERP
The Google SERP snapshots let
you see how your paid search
ads appear on each day of the
month.
SERP snapshots are
available for both desktop and
mobile.
Monitoring: Campaign Watch
14. Analyze Keywords
overlap and competitors'
exclusive keywords
The executive dashboard
helps you to identify exclusive
and overlap keywords that
you and your competitors are
buying to make sure you have
the most compelling
conversion funnel.
Campaign Watch for Enterprise
Overlap Keywords
Exclusive Keywords
15. Uncover your
competitor’s landing
page A/B test results
Identify your competitor’s
landing pageelements that
are being tested and gain insights
from the winning variation.
iSpionage’spowerful CRO tool
helps you to quickly analyze
changes on elements between
the landing pages,which helps
you accelerateyour design
process.
Campaign Watch for Enterprise
The winning design = Landing
page design idea
Timeline
16. User conversion
funnel comparison
Compare landing pages side
by side to see if you have the
most compelling offer from
the user’s perspective.
Campaign Watch for Enterprise
17. ...having your top competitors
report their marketing strategy and
latest tactics to you first thing
every morning.
Essentially, using iSpionage is like ...
18. Try it risk free!
www.ispionage.com
Ask us a question at
support@ispionage.com