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FairObserver by Fabian Neuen
1. & Fabian Neuen (Founder & COO) & Patrick Wosnitza (Business Development), Brussels, September 28, 2011
2. # 2 Issue 1: EthnocentrismThe media landscape – trust it? …focuses on recent discussions on geodata mainly in Germany with respect to usage of location data (in the sense of privacy etc) of mobile phone users by the Telecommunication providers. …focuses on the usage of geo data for global causes and talks about ways to improve access to geospacial data that can help in global disaster response, environmental and health efforts.
3. # 3 Issue 2: EventdrivennessThis was 2011… February Today
4. # 4 Issue 3: Lack of contextWhat people think… What people remember: “a (tragic) event” “16 dead people” “Again…” What (many) people do not know anymore: Why does this happen? Why will it continue to happen? Where could people get to know / learn more?
5. # 5 There have been attempts to alter the media landscape
6. 6 Our solution: the 360° Analysis 360° Analysis: Globally relevant issues Contributors from different disciplines & many parts of the world Context for complete understanding + Context + Quality Control + Global Contribution Fairobserver.com Analysis Value Proposition: We capture perspectives across disciplines and countries, engage the emerging economies and create a framework through which to contextualize and analyze important global trends.
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8. Wharton School – MBA, triple major (Finance, Strategy and Entrepreneurship)
9. Oxford University – MA in Philosophy, Politics and Economics (Radhakrishnan scholar)
26. 30+ eminent advisors from all fields & regions back us… AnnetAris Adjunct professor of strategy at INSEAD Former Partner in charge of McKinsey's German Media Practice Donald Marron Former acting director of the Congressional Budget Office Former member of the President’s Council of Economic Advisers Wolfgang Ischinger Former German Ambassador in the USA & UK, former State Secretary Head of the Munich Security Conference Advisory Board member of Allianz SE Jaswant Singh Former Indian Minister for External Affairs Former Finance Minister of India Currently, Member of Parliament and author PK Singh Director of United Service Institution of India, a leading defense and strategy organization Former General Officer Commanding-in-Chief South Western Command Jianxun Shi Management Professor at Tongji University at Shanghai Economics blog that is followed closely and has over two million readers Miguel Reale Jr. Two Term Minister of Justice of Brazil University of São Paulo Professor of Criminal Law Published Author on Brazilian Justice System Gilead Sher Former Head of Bureau and Policy Coordinator for Israel's Prime Minister Ehud Barak Visiting professor at the Wharton School of the University of Pennsylvania and Tel Aviv University David Vines Professor of Economics at Oxford University, Fellow of Balliol College PhD at Cambridge where he worked with Nobel Prize-winning economist, James Meade John Rowett Former Secretary General at Association of Commonwealth Universities CEO of the Rhodes Trust and Mandela Rhodes Foundation 10
52. Our organization is accelerating in structure and momentum 150+ external contributors in our network (Sep 2011) Readers from 140 countries (Jul 2011) Global launch (Jan 2012, exp) Opening of Washington DC-Office (Aug 2010) Fair ObserverInteligence introduced Launch of open beta-site (Jun 2011) 15 people core and editorial team (Sep 2011) Launch of closed alpha-site (Feb 2011) First Revenue Streams materialized ~35.000 Page Impressions per month (Aug 2011) First full-time employee (May 2011) Early 2012 Opening of Munich-Office (Jan 2011) “......I am indeed highly impressed not just with the presentation but also the content.” “All my best wishes for Fair Observer“ VikramSood, Former Head of RAW, India’s External Intelligence Agency Helmut Schmidt, retired German Chancellor 14
53. Our business model foresees three major revenue streams ! Our global network of experts want to share their knowledge and engage in dialogue to bring clarity to complex international issues. ! ! ! ! ! Videos Infographics Articles Podcasts Photos Consulting Revenue 360° Analyses Subscriptionrevenue $$$ $$$ $$$ Ad Revenue Content Syndication Customized Research How big is geopolitical risk for my investment in Uganda? How can I supplement local content with global perspective? How can I make sense of a complex world? NEWS 15
