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Berea College
Entrepreneurship for the Public
Good Program
Cohort 10
SoLoMo:
A Week In Review: Why We Do
What We Do
Jacob Burdette Sociology Major Junior
Jonathan Rios
Economics
Junior
Ashley Champ
Biology
Junior
Jacob Burdette
Sociology
Junior
Faye Barry
Business
Sophomore
Wynn-jones Mbwambo
Business
Junior
Appalachian Innovators
Interviews This Week: 16 Posters Distributed: 20 Total Businesses Contacted: 16
Mitigators
Cameron Cohran
Business Admin.
Sophomore
Katelyn Blair
PSC/CFS
Sophomore
Thomas Downer
Communications
Junior
Doly Hahn
Economics
Junior
Moondil Jahan
Biology
Sophomore
Interviews This Week: 10Posters Distributed: 18 Total Businesses Contacted: 11
Traveling Troubadours
Brock Arnold
Education
Sophomore
Mila Abril
Biology/Chemistry
Junior
Cheyanna Johnson
Accounting
Sophomore
Amber Smith
Agriculture
Sophomore
Solomon Alolga
Business Admin.
Junior
Interviews This Week: 5 Posters Distributed: 16 Total Businesses Contacted: 19
Impact Deep
Angie Lee
Computer Science
Sophomore
Mercy Kershner
Spanish
Junior
John Willis III
Communications
Sophomore
Faith Jones
Psychology
Sophomore
Emmanuel Tachu
Sophomore
Interviews This Week: 9 Posters Distributed: 13 Total Businesses Contacted: 13
SoLoMo: Social, Local, Mobile
What Do We Do?
•Increase Online Presence
•Train Local Owners and Employees:
•Modify and Modernize Advertisement
Interviews Conducted: 40
Posters Distributed: 67
Businesses Visited: 59
SoLoMo: Social, Local, Mobile
What Can 20 Students Do In 1 Day?
SoLoMo: Social, Local, Mobile
96% Research Products
66% Purchase in 24 Hours
48% Have Mobile-Optimized
Sites
(We can Beat the Rest)
Propagate Culture
Honor Local Business
Intensify Capital and Revenue
Through Social Media
Why Do We Do It?
SoLoMo: Social, Local, Mobile
Why Should You Care?
Boston Consulting Group:
$8,000 From Yelp Alone
There are five reasons to buy local:
Building Community
Lower Taxes
A Healthier Environment
Economic Vitality
Character!
SoLoMo: Social, Local, Mobile
What Do We Want From You?
Proclamation, Please!
Questions?

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SoLoMo: A Week in Review: Why we do what we do: 2013 City of Berea Town Council Meeting

  • 1. Berea College Entrepreneurship for the Public Good Program Cohort 10 SoLoMo: A Week In Review: Why We Do What We Do Jacob Burdette Sociology Major Junior
  • 2. Jonathan Rios Economics Junior Ashley Champ Biology Junior Jacob Burdette Sociology Junior Faye Barry Business Sophomore Wynn-jones Mbwambo Business Junior Appalachian Innovators Interviews This Week: 16 Posters Distributed: 20 Total Businesses Contacted: 16
  • 3. Mitigators Cameron Cohran Business Admin. Sophomore Katelyn Blair PSC/CFS Sophomore Thomas Downer Communications Junior Doly Hahn Economics Junior Moondil Jahan Biology Sophomore Interviews This Week: 10Posters Distributed: 18 Total Businesses Contacted: 11
  • 4. Traveling Troubadours Brock Arnold Education Sophomore Mila Abril Biology/Chemistry Junior Cheyanna Johnson Accounting Sophomore Amber Smith Agriculture Sophomore Solomon Alolga Business Admin. Junior Interviews This Week: 5 Posters Distributed: 16 Total Businesses Contacted: 19
  • 5. Impact Deep Angie Lee Computer Science Sophomore Mercy Kershner Spanish Junior John Willis III Communications Sophomore Faith Jones Psychology Sophomore Emmanuel Tachu Sophomore Interviews This Week: 9 Posters Distributed: 13 Total Businesses Contacted: 13
  • 6. SoLoMo: Social, Local, Mobile What Do We Do? •Increase Online Presence •Train Local Owners and Employees: •Modify and Modernize Advertisement
  • 7. Interviews Conducted: 40 Posters Distributed: 67 Businesses Visited: 59 SoLoMo: Social, Local, Mobile What Can 20 Students Do In 1 Day?
  • 8. SoLoMo: Social, Local, Mobile 96% Research Products 66% Purchase in 24 Hours 48% Have Mobile-Optimized Sites (We can Beat the Rest) Propagate Culture Honor Local Business Intensify Capital and Revenue Through Social Media Why Do We Do It?
  • 9. SoLoMo: Social, Local, Mobile Why Should You Care? Boston Consulting Group: $8,000 From Yelp Alone There are five reasons to buy local: Building Community Lower Taxes A Healthier Environment Economic Vitality Character!
  • 10. SoLoMo: Social, Local, Mobile What Do We Want From You? Proclamation, Please!