A brief overview of what Bloomingdale Advertising stands for and part & parcel of its creative works

1. Let’s Make A Dent In The Universe

14. impossible

15. impossible We only see possibilities

17. We’re in the business to connect with the consumers. We’re not here to keep media companies alive.

18. We’re a full-service communications agency providing clients a blend of digital, social, experiential and traditional marketing tactics designed to Bloomingdale Advertising

23. 360° Communication Promotions Traditional Advertising Trade Show Design Public Relations Brand Strategies Media Planning Buying Sponsoring Market Research Ambient Marketing Ethnic Marketing Events CD/CI Direct Marketing Ambush Marketing Interactive

25. It’s simply about creating great experiences , not great ads! Our Strength

26. Less about saying things, more about building things. Things that. simply make life. easier or just.. more fun!...... Our Mantra

27. STOP Interrupting Directing Shouting High-powered messages Reacting Return on investment Big promises Explaining Engaging Connecting Enticing Engaging content Interacting Return on involvement Intimate gestures Discovering START

28. Client Portfolio

30. Pullman Lakeside Putrajaya Hotel

31. Artwork

32. Print

33. Accor Group

34. Press Conference (Announcement of New Hotel) – Press Coverage Malaysian Reserve

35. Press Conference (Announcement of New Hotel) – Press Coverage Malaysian Nanban The News Strait Times

36. The Star Press Conference (Announcement of New Hotel) – Press Coverage

37. Press Conference (Announcement of New Hotel) Press Conference was featured on RTM TV2 Evening News at 7.00pm 29 th June 2010

38. Iskandar Regional Development Authority

39. Print

40. Reports

41. General Brochures

42. Tourism Malaysia for South Asia Market

43. ‘ Beaches ’ TVC (20s)

44. ‘ Shopping ’ (20s)

45. ‘ Theme Park ’ TVC (20s)

46. ‘ Spectacular ’ TVC (20s)

47. ‘ Kids ’ TVC (40s)

48. Print

49. Print

50. Print

51. Print

52. PLUS Berhad

53. Corporate TVC (60s) A heartwarming piece of communication designed to put a face on Malaysia’s largest highway concessionaire.

54. ‘ Smart ’ TVC (40s) Light-hearted and entertaining, the TVC carries a very relevant and hard-hitting message: smart drivers pay toll using the more efficient and time-saving way.

55. ‘ Cleaning ’ TVC (30s) A stylish approach to communicate the professionalism of Plus staff; meticulous attention to detail is the key, from a smart uniform to the final touches in the cleaning process.

56. ‘ Help ’ TVC (30s) Plus is always just a phone call away; when travellers need help during their journey on Plus highways, reinforcing the customer-centered emphasis offered by Plus

57. Merdeka Campaign

58. Road Safety Campaign

59. Travel Advisory Ads

60. Putrajaya Holdings Sdn Bhd

61. Print Ads

62. Thematic Print

63. Billboard

64. Booklet – Semi D & Terrace

65. Putrajaya Arts Festival

66. Press Coverage

67. Telekom Malaysia (Corporate Festive)

68. Festive TVC – Raya

69. Festive TVC – Deepavali

70. Ministry of Agriculture

71. Print

72. Press Ad - Success Stories

73. TVC – 90secs & 40secs

74. Billboards

75. PR/Editorial Support

76. Malaysian Palm Oil Board

77. ‘ Baja ’ TVC A TVC to educate target audience about the correct application of fertilisers at the right time, resulting in higher productivity and higher earnings.

78. ‘ Buah Masak ’ TVC Encouraging the collection of loose fruit to ensure higher productivity and higher income.

79. ‘ Tanah Semula ’ TVC This completes the educational series on higher productivity, higher earnings: spotlighting the replanting process.

80. Mayban k

81. E-Pos – Tactical

82. E-Pos – Collateral A crisp campaign extolling the benefits of Maybank’s e-POS facility in a simple, impactful and memorable way.

83. Credit Card Created to support a promotion to increase usage of Maybank credit cards, this campaign reinforces the brand image as sophisticated, premium and rewarding.

84. Maybankard – Thematic

85. Leaflets

86. Asian Finance Bank

87. Print Ads

88. Leaflets

89. Leaflets

90. Tourism Indonesia Visit Year 2009 (Ole! Jogja & Ole! Bandung Event)

91. Leaflets

92. Buntings

93. Region Food

94. Life Sauces

95. Life Sauces

96. Magazine

97. MEPS

98. Print

99. Print Ad & Bus Advertisement

100. CPA Australia

101. Print Ad

102. Audi

103. Product Ads

104. Harisons Club

105. Poster Campaign

106. Affin Bank

107. Press Ads

108. Malaysian Timber Council

109. Annual Report

110. We are also currently handling the public relations initiatives for: Ministry of International Trade and Industry, Malaysia Yemen Tourism Board for Malaysian and Singaporean Market

111. Our Thought Process – Creative Work Worth Sharing

112. BATAM INTERNATIONAL EXPO

113. Print Ad (Magazine) Logo Design

114. UEM Group (Merdeka & Malaysia Day Print Ads)

115. Print Ads

116. RHB BANK (Credit & Debit Card Usage & Contest Campaign)

117. Print Ads

118. Print Ads

119. Halal Innovation Awards Night (Creative Design & Event Management for Halal Development Corporation)

120. Logo Design

121. Invitation Card Design

122. Invitation Card Design

123. TVC 30 Sec

124. TVC 30 Sec

125. So…why Bloomingdale?