Online social media services enable people to share many aspects of their personal interests and passions with friends, acquaintances and strangers. We are investigating how the display of social media in a workplace context can improve relationships among collocated colleagues. We have designed, developed and deployed the Context, Content and Community Collage, which runs on large LCD touchscreen computers installed in eight locations throughout a research laboratory. This proactive display application senses nearby people via Bluetooth phones, and responds by incrementally adding photos associated with those people to an ambient collage shown on the screen. This paper describes the motivations, goals, design and impact of the system, highlighting the ways the system has increased interactions and improved personal relationships among coworkers at the deployment site. We also look at how the creation of a shared physical window into online media has affected the use of that media

1. The Context, Content & Community (C3) Collage: Sharing Personal Digital Media in the Physical Workplace Joe McCarthy, Strands Labs Seattle Ben Congleton, University of Michigan Max Harper, University of Minnesota

4. Friendships at Work 30% of employees have a best friend at work (BF@W) 20% of employees dedicate time to building relationships at work Employees with a BF@W are 50% more satisfied with their company Employees with a BF@W are 7 times more likely to be engaged in their work

6. Friendships through Social Media @ Work? @

7. C3 Collage: social media on proactive displays @ work http://www.youtube.com/watch?v=m5rU9cAiYsY

8. Proactive Displays + Online Profiles Physical Tokens + Large Displays Better Real-world Interactions Bridging the gaps between people by bridging the gaps between the online and offline worlds = Large visual or aural displays that can sense & respond to the people and activities taking place in their vicinity

9. 1st Generation Proactive Displays MUSICFX MusicFX: An Arbiter of Group Preferences for Computer-Supported Cooperative Workouts Joseph F. McCarthy and Theodore Anagnost 1998 ACM Conference on Computer-Supported Cooperative Work (CSCW ‘98) A Multi-Agent System for Meting Out Influence in an Intelligent Environment M. V. Nagendra Prasad and Joseph F. McCarthy Eleventh Innovative Applications in Artificial Intelligence Conference (IAAI ‘99) http://www.youtube.com/watch?v=WLgXLl4uGYk promoting awareness, appreciation and agreement on music in a fitness center

10. 2nd Generation Proactive Displays Visual Awareness Location Tools (ACTIVEMAP & EVENTMANAGER) ActiveMap: A Visualization Tool for Location Awareness to Support Informal Interactions Joseph F. McCarthy and Eric S. Meidel First International Symposium on Handheld and Ubiquitous Computing (HUC '99) EventManager: Support for the Peripheral Awareness of Events Joseph F. McCarthy and Theodore D. Anagnost. Second International Symposium on Handheld and Ubiquitous Computing (HUC 2000) promoting greater awareness of the location and activities of coworkers

11. 3rd Generation Proactive Displays UNICAST, OUTCAST, GROUPCAST: Ubiquitous Peripheral Displays UniCast, OutCast & GroupCast: Three Steps Toward Ubiquitous Peripheral Displays Joseph F. McCarthy, Tony J. Costa and Edy S. Liongosari Third International Conference on Ubiquitous Computing (UbiComp 2001) Promoting Awareness of Work Activities through Peripheral Displays Elaine M. Huang, Joe Tullio, Tony J. Costa and Joseph F. McCarthy 2002 ACM Conference on Human Factors in Computer Systems (CHI 2002) promoting greater awareness of the interests of co-workers

12. 4th Generation Proactive Displays Augmenting the Social Space of an Academic Conference Joseph F. McCarthy, David W. McDonald, Suzanne Soroczak, David H. Nguyen and Al M. Rashid ACM 2004 Conference on Computer Supported Cooperative Work (CSCW 2004) Proactive Displays: Supporting Awareness in Fluid Social Environments David W. McDonald, Joseph F. McCarthy, Suzanne Soroczak, David H. Nguyen and Al M. Rashid ACM Transactions on Computer-Human Interactions (TOCHI), Vol. 14, No. 4, January 2008 promoting awareness and interactions at a conference AUTOSPEAKERID, TICKET2TALK, NEIGHBORHOOD WINDOW

13. 4th Generation Proactive Displays (v 2) promoting awareness and interactions at a variety of events TICKET2TALK (@ Interrelativity)

14. 5th Generation Proactive Displays The Context, Content & Community Collage: Sharing Personal Digital Media in the Physical Workplace Joseph F. McCarthy, Ben Congleton, F. Maxwell Harper To appear: ACM 2008 Conference on Computer Supported Cooperative Work (CSCW 2008) promoting awareness and interactions in the office THE CONTEXT, CONTENT & COMMUNITY (C3) COLLAGE

17. Signup / Login

18. Select / Configure Module

19. Select Bluetooth Device(s)

20. Locations (mock-up)

21. Hardware & Software

24. Flickr API

25. Interactions with / through the displays

26. Interactions with displays

27. The Highest Rated Content (5 up votes)

28. Edge detection http://www.snopes.com/horrors/robbery/kidney.asp

29. Everything in moderation

30. Moderation: NSFW [ N ot S afe F or W ork]

31. Moderation: SFW

37. Positive / Negative Impact (Personal / Professional)

39. Impact of Displays on Social Media

40. Types of interactions

41. Types of non-interactions (missed opportunities) Interviews S2 enjoyed learning about people, places (“Americana photos”) and cultures (“Finnish people have pictures of snow ”) from the stream of photos. S3 experimented with constructing Flickr search terms in his C3C account to reflect different themes, e.g., snow , lamppost, summer cottage, and was disappointed that no one seemed to notice or comment .

42. Influence of Rank & Role

43. Influence of Team Membership

44. Influence of competition Wii Tournaments

48. Recent Work @ Strands Labs Seattle: CoCo

49. New pilot site: Trabant Coffee (Seattle) http://gumption.typepad.com/blog/2008/08/the-community-collage-at-trabant-a-proactive-display-in-a-cafe.html (Google “community collage”)

50. CoCo in situ : a proactive display in a café