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Theory of Change



   Sound Financial Health
   Strong Organizations
   Quality Programs
   Effective Mission Delivery

Financial SCAN demystifies nonprofit finance,
providing the field with clarity and tools for
building and sustaining healthy, effective
organizations.
Is there a “right” answer?




                   3
Financial SCAN: What’s Inside

    Financial Health Dashboard


    13 Graphs with accompanying
     narrative and questions to
     consider


    Peer Comparables Dashboard


    Glossary and Definitions


    Date and time stamped


    All data sourced directly from
     Forms 990


                             4
Financial
    Health
    Dashboard




5
Graphs, Narrative and Questions to Consider




                  6
Peer
    Comparables
    Dashboard




7
Financial SCAN Report Archive




                  8
Financial SCAN Demonstration
Online Report Generation
“Financial SCAN provides a uniform review of
                                                  our clients’ financial pictures – it brings
                                                  consistency and a control that was lacking by
                                                  relying solely on individual audits. We are
                                                  saving hours of research time that we can now
                                                  devote to strategic planning – adding value to
                                                  our client relationships and making us look
                                                  good.”



   Charitable Giving Planning: Wealth Managers can use Financial SCAN to
    present grantee recommendations to individual clients in a consistent,
    sophisticated way.

   NPO Asset Management: Inform the development of income generation
    strategies and investment policy statement development for existing nonprofit
    clients.

   New Business Acquisition: Identify new nonprofit clients and use the
    comprehensive report as part of a pitch book to prospective nonprofit and high
    net worth individual clients.

                                  10
• Trended historical analysis
                                                     • Charts and visual representation of trends
                                                     • Client ED and Development Director
                                                     • Client Finance & Executive Committee
                                                     • Peer Comps
                                                     • Financial Health Dashboard: “perfect
                                                       snapshot for those that don’t want the
                                                       details”
                                                     • Report archive


   Client Board of Directors Review: Charts and Financial Health
    Dashboard tell a compelling story and cut through the clutter of
    irrelevant overhead ratios, etc.
   Peer Comparables: Flexibility to run as many analyses as the client
    desires
   Longevity: Non profit clients use the report for up to 6 months to
    inform cash reserve / cashflow policies and other strategic planning and
    capacity building exercises
   Objective Third Party: catalyst for asking tough questions,
    stimulating dialogue and making recommendations that might be
    otherwise uncomfortable


                                    11
What Early Adopters are Saying
“The brilliance of the tool is in the language which is direct and easy to
understand. The tool was written by ‘an insider’ who understands the
reality of running a non-profit.”
                                        - NFF Workshop Participant


      “We have a small staff, so adding an in-depth financial review to our due
      diligence was close to impossible. With Financial SCAN, it’s almost as if we
      hired a part-time staff member to do financial analysis for us. It’s really
      streamlining our efforts in a tremendous way.”
                                                                 - Foundation Client

             “Easy to read.”

             “Visually appealing.”

             “Makes me look good.”

             “It’s like working on an Apple computer.”

             “This was a bargain for us….particularly when you think about the number of
             consulting hours to do the same work.”

                                                           - Nonprofits, consultants and CPAs
                                      12
Common Questions

 1. I perform work on behalf of a nonprofit and only want to run a report one
    organization once or twice per year. Is there a Financial SCAN product for
    infrequent, pay as you go use?

 2. How big is the Financial SCAN universe?

 3. Does Financial SCAN include EZ and PF data?

 4. How does Financial SCAN handle cases where a target organization does
    not have 5 years of data?

 5. Does Financial SCAN include mission and impact data?

 6. What if I want to compare a non profit against more than 5 peers?




                                13
Product Information and Questions

    www.guidestar.org/financialscan

    webinars@guidestar.org
    “This innovative new tool builds the financial management capacity
    of nonprofits and helps grantmakers engage with their grantees
    about financial health and funding needs. By creating a new
    standard for nonprofit financial analysis, the Financial SCAN
    underscores the relationship between strong finances and effective
    programs.”

            --   Kathy Reich, Director or Organizational Effectiveness Grantmaking
                                                 David & Lucile Packard Foundation
                                                          Financial SCAN Funder




                                   14
The Backup
       Appendix




15
GuideStar USA
www.guidestar.org

        Founded in 1994

        Offices: Washington, DC and Williamsburg, VA

        1.8 million organizations in the GuideStar database

        18,554 nonprofits voluntarily provide information via GuideStar Exchange

        More than 6 million Form 990 images in the GuideStar database

        8.3 million annual visitors to the GuideStar website

        803,256 newsletter subscribers

        $11 million operating budget




                                  16
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24
GuideStar Demo (06/28/12) - Financial SCAN for Professional Advisors

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GuideStar Demo (06/28/12) - Financial SCAN for Professional Advisors

  • 1.
  • 2. Theory of Change Sound Financial Health Strong Organizations Quality Programs Effective Mission Delivery Financial SCAN demystifies nonprofit finance, providing the field with clarity and tools for building and sustaining healthy, effective organizations.
  • 3. Is there a “right” answer? 3
  • 4. Financial SCAN: What’s Inside  Financial Health Dashboard  13 Graphs with accompanying narrative and questions to consider  Peer Comparables Dashboard  Glossary and Definitions  Date and time stamped  All data sourced directly from Forms 990 4
  • 5. Financial Health Dashboard 5
  • 6. Graphs, Narrative and Questions to Consider 6
  • 7. Peer Comparables Dashboard 7
  • 10. “Financial SCAN provides a uniform review of our clients’ financial pictures – it brings consistency and a control that was lacking by relying solely on individual audits. We are saving hours of research time that we can now devote to strategic planning – adding value to our client relationships and making us look good.”  Charitable Giving Planning: Wealth Managers can use Financial SCAN to present grantee recommendations to individual clients in a consistent, sophisticated way.  NPO Asset Management: Inform the development of income generation strategies and investment policy statement development for existing nonprofit clients.  New Business Acquisition: Identify new nonprofit clients and use the comprehensive report as part of a pitch book to prospective nonprofit and high net worth individual clients. 10
  • 11. • Trended historical analysis • Charts and visual representation of trends • Client ED and Development Director • Client Finance & Executive Committee • Peer Comps • Financial Health Dashboard: “perfect snapshot for those that don’t want the details” • Report archive  Client Board of Directors Review: Charts and Financial Health Dashboard tell a compelling story and cut through the clutter of irrelevant overhead ratios, etc.  Peer Comparables: Flexibility to run as many analyses as the client desires  Longevity: Non profit clients use the report for up to 6 months to inform cash reserve / cashflow policies and other strategic planning and capacity building exercises  Objective Third Party: catalyst for asking tough questions, stimulating dialogue and making recommendations that might be otherwise uncomfortable 11
  • 12. What Early Adopters are Saying “The brilliance of the tool is in the language which is direct and easy to understand. The tool was written by ‘an insider’ who understands the reality of running a non-profit.” - NFF Workshop Participant “We have a small staff, so adding an in-depth financial review to our due diligence was close to impossible. With Financial SCAN, it’s almost as if we hired a part-time staff member to do financial analysis for us. It’s really streamlining our efforts in a tremendous way.” - Foundation Client “Easy to read.” “Visually appealing.” “Makes me look good.” “It’s like working on an Apple computer.” “This was a bargain for us….particularly when you think about the number of consulting hours to do the same work.” - Nonprofits, consultants and CPAs 12
  • 13. Common Questions 1. I perform work on behalf of a nonprofit and only want to run a report one organization once or twice per year. Is there a Financial SCAN product for infrequent, pay as you go use? 2. How big is the Financial SCAN universe? 3. Does Financial SCAN include EZ and PF data? 4. How does Financial SCAN handle cases where a target organization does not have 5 years of data? 5. Does Financial SCAN include mission and impact data? 6. What if I want to compare a non profit against more than 5 peers? 13
  • 14. Product Information and Questions www.guidestar.org/financialscan webinars@guidestar.org “This innovative new tool builds the financial management capacity of nonprofits and helps grantmakers engage with their grantees about financial health and funding needs. By creating a new standard for nonprofit financial analysis, the Financial SCAN underscores the relationship between strong finances and effective programs.” -- Kathy Reich, Director or Organizational Effectiveness Grantmaking David & Lucile Packard Foundation Financial SCAN Funder 14
  • 15. The Backup Appendix 15
  • 16. GuideStar USA www.guidestar.org  Founded in 1994  Offices: Washington, DC and Williamsburg, VA  1.8 million organizations in the GuideStar database  18,554 nonprofits voluntarily provide information via GuideStar Exchange  More than 6 million Form 990 images in the GuideStar database  8.3 million annual visitors to the GuideStar website  803,256 newsletter subscribers  $11 million operating budget 16
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