RYwel Media Sales, Inc. Presentation Kit

1. RYwel Media Sales, Inc.
Digital Out Of Home
Transit Advertising
Print Media
Alternative Out of Home
65 Polo Road Massapequa, NY 11758 516 804 5638 rywelmediasales@optonline.net 1

2. RYwel Media Sales, Inc.
Page # OUT OF HOME ADVERTISING
DIGITAL SIGNAGE ADVERTISING
3-7 Long Island Digital Signage Network
8-10 Fire Island Ferry System
11-15 New York Neighborhood Network
16-19 New York Waterway Ferry Terminal Network
20 Jacob Javits Center / 11TH Avenue “Marquis”
21-27 Saint Barnabas Health Care System Advertising Network
28-30 Tanger Factory Outlet TV
OUT OF HOME MEDIA
31-32 Tanger Factory Outlets / On- site Opportunities
33 Tanger Shoppers Guide Magazine
34-35 One-Sheet Poster Displays
36-38 Crossroads Billboards / Truckside Advertising
39-48 Kiddie Koncepts / Children’s Indoor Ride Kiosks
2

3. The Long Island
Digital Signage Network
Your Key To Reaching
Long Islanders
Away From Home
3

4.  The Long Island Digital Signage Network is an association of Dynamic
Digital Display Networks who have joined together in the effort to promote this
fast growing segment of Out of Home media on Long Island.
 Our Network of over 180 state of the art Digital Flat Panel Displays are
positioned within the Tanger Factory Outlet Centers … the Fire Island Ferry
terminals ... Local retail stores … gyms and sports clubs … upscale clubs and
restaurants throughout the Hamptons and in numerous Dunkin Donut stores
 The broad coverage of the Long Island Digital Signage Network provides
advertisers the opportunity to reach hundreds of thousands of affluent Long
Islanders in locations they frequent or shop at on a day to day basis
 We look to capture that portion of a consumer’s day when they are out of the
home, shopping at these locations where they can view your message multiple
times during each visit
The Long Island Digital Signage Network …
Your Key To “Lifestyle Marketing” On Long Island
4

5. The Long Island
Digital Signage Network
5

6. The Long Island
Digital Signage Network
6

7. The Long Island
Digital Signage Network
7

8. The Long Island
Digital Signage Network
8

9. The Long Island
Digital Signage Network
9

10. AMAGANSETT DEER PARK HUNTINGTON
Stephen Talkhouse-2 Tanger Outlets at the Arches-10 Dunkin Donuts-1
Ted’s Grill-2 Gold’s Gym-1 Dunkin Donuts-1
Dunkin Donuts-1 Dunkin Donuts-1
BAYSHORE Dunkin Donuts-1
Peter Pan Diner-3 East Hampton
Forum Diner-3 Golden Pear Café-2 JERICHO
Fire Island Ferry Terminal-6 Blue & Cream- 3 Dunkin Donuts-1
Bamboo Restaurant-4
BALDWIN KINGS PARK
Dunkin Donuts-1 Fair Harbor (Fire Island) Dunkin Donuts-1
Fire Island Ferry Dock-1
BELLMORE KIZMET (Fire Island)
Dunkin Donuts-1 FREEPORT Fire Island Ferry Dock-1
Long Island Sports Complex- 1
BOHEMIA Dunkin Donuts-1 LAKE GROVE
Dunkin Donuts-1 Dunkin Donuts-1 Dunkin Donuts-2
BRIDGEHAMPTON GARDEN CITY MASSAPEQUA
Fairway Restaurant Cafe-1 Dunkin Donuts-1 Dunkin Donuts-1
Twice Upon A Bagel-1
Golden Pear Café- 2 HAMPTON BAY’S MERRICK
Hampton Bay’s Diner-5 Dunkin Donuts-1
CARLE PLACE Indian Cove Marina Restaurant-1 Dunkin Donuts-1
Dunkin Donuts-1 Oakland’s Marina Restaurant-2
Top of the Wharf-6 MILLER PLACE
COMMACK La Casa Pizzeria-1
Dunkin Donuts-1 HAUPPAUGE
Paradise Diner-4 MINEOLA
CORAM Dunkin Donuts-1
Dunkin Donuts-1 HICKSVILLE Dunkin Donuts-1
World Gym-1 MET Food Stores-1
Dunkin Donuts-1 MONTAUK
DAVIS PARK Runaway’s Restaurant-1
Fire Island Ferry Dock-1 HOLBROOK
Holbrook Diner-3
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11. NEW HYDE PARK RONKONKOMA STONY BROOK
MET Food Store-1 Dunkin Donuts-2 J&R Steak House-2
NORTH BABYLON ROSLYN WANTAGH
Dunkin Donuts-1 Dunkin Donuts-1 Dunkin Donuts-1
World Gym-1
OCEAN BAY PARK SAG HARBOR
Fire Island Ferry Dock- 1 B. Smith’s -1 WESTBURY
Hampton’s Cigar Bar-1 Dunkin Donuts-1
OYSTER BAY
Dunkin Donuts-1 SEAFORD Westhampton
Dunkin Donuts-1 Margarita Grill-3
PATCHOGUE Dunkin Donuts-1 The Patio Grill at 54 Main-2
Fire Island Ferry Terminal-2 The Sandwich Club-1
SELDEN Starr Boggs-2
PLAINVIEW Dunkin Donuts-1 Whitney Deli-1
Dunkin Donuts-1 Toni's Asian Fusion-3
SMITHTOWN
PORT JEFFERSON STA. Gold’s Gym-1 WEST ISLIP
Dunkin Donuts-1 Carousel Diner-3
SOUTHAMPTON All 4 Sports Fitness-1
PORT WASHINGTON The Blue Duck Bakery-1 Formula Auto Wash-1
Dunkin Donuts-1 75 Main-2 Stuff-A-Bagel-1
Dunkin Donuts-1 Hampton Jitney/Depot-1
Golden Pear Café-2 WILLISTON PARK
RIVERHEAD La Carezza Salon Da Spa-12 Willy Parker’s American Grill-1
Tanger Factory Outlets-4 Madame Tong’s-2 Dunkin Donuts-1
Princess Diner-7
ROCKY POINT Publick House-1
Rocky Point Diner-2 Radu Physical Culture-4
Cow Palace-1 Schmitt’s Market & Grocery-4
Tuscan House-2
11

12. Fire Island Ferry And Terminal Advertising
Fire Island is nestled between the wide expanses of the Atlantic Ocean
and the gentle serene Great South Bay on Long Island’s south shore.
As many as there are communities there are different styles, flavors
and attitudes found in the 1.3 Million residents and visitors who
travel to Fire Island by ferry each year.
Over the years every community has carved out it's own niche from
exclusive to commercial, to busy to outrageous, from families to
singles and groups, and any shade in between.
Advertising opportunities are available at the Bayshore and Patchogue
Terminals as well as onboard the Fire Island Ferry’s and Water Taxi’s
which service Fire Island.
Advertising opportunities:
Terminal Posters
Terminal Signage
On board Posters
On board Decals
 Water Taxi “wrap”
 Water Taxi Seat Decals
 Water Taxi Cabin Ads
 Digital Signage Advertising New for 2010
Fully-wrapped Water Taxi’s
 Ferry Domination Campaign
12

13. The Long Island
Digital Signage Network
13

14. The Long Island
Digital Signage Network
14

15. Fire Island Ferry And Terminal Advertising
New for 2010
Fully-wrapped Water Taxi’s
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16. Fire Island Ferry And Terminal Advertising
New for 2010
Fully-wrapped Water Taxi’s
16

17. Fire Island Ferry System Advertising Opportunities
Digital Signage Advertising:
Terminal Signs
and
Posters:
Ferry Posters
and
Water Taxi Signage:
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18. New York City
Neighborhood Network
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19. The New York City Neighborhood Network is a state of the art Digital Signage Network which allows
advertisers to take their commercial message into venues where everyday New Yorkers live, work and play.
With over 200 dynamic digital displays positioned within Supermarkets, mini-mart’s, Convenience stores,
restaurants, nightclubs and pizzeria’s, medical buildings, Deli’s, hotel lobby’s and a local US Post Office …
each month the New York City Neighborhood Network reaches more than 2.5 MILLION New Yorkers from all
walks of life.
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20. New York City
Neighborhood Network
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21. New York City
Neighborhood Network
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22. New York City
Neighborhood Network
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23. MANHATTAN
Mama Tina’s Pizzareia-1 Bistro caterers-1 Lenox Hill Pizza-1
Pride Medical Offices-1 Speedy Deli-1 Pizza Mercato-1
Sunset Diner-1 Kips Bay Deli-1 Pizza Mercato #2-1
Amish Mart-1 45 Deli Mart-1 Tony’s Pizza-1
Le Cafe @ the Empire State Bldg-1 24hr Grocery-1 Giuseppe's Pizza-1
Key Foods-1 Grocery & News-1 Hot & Crusty-1
Compare Food Store-1 ST. NEWS stand-1 Subway-1
Convenience & Deli-1 World News-1 Papa John’s-1
BJ’s Magazine #2-1 Cozy Corner-1 Backstage Café-1
BJ’s Magazine #3-1 Avanti Coffee House-1 Joe Jr’s Restaurant-1
Gramercy 1 Stop-1 Palermo Pizza-1 ETL Grocery-1
Hi-Fi News-1 New Pizza Town-1 Ray’s Pizza-1
A&S Foods-1
BROOKLYN
Associated Food Store-3 Bravo Supermarket-4 Laura Grocery-1
Associated Food Store-4 MET Food Supermarket-4 18th Avenue Grocery-1
Associated Food Store-4 MET Food Supermarket-4 Quick Stop-1
Associated Food Stores-4 Pioneer Food-1 Fine Faire Foods-2
Associated Food Stores-4 Pioneer Food-4 Fine Faire Foods-3
Associated Food Stores-4 Sam’s Supermarket-1 Food Dynasty-2
A&R Convenience-1 Tolmas Bagel Shop-1 Reginella Pizza-1
Kings Corner Market-1 Around the Clock Grocery-1 Jay Street Deli-1
1924 Convenience – 1 Around the Clock Grocery-1 Cigar Emporium-1
Mill Basin Convenience- 1 B Town Deli-1 Grocery 99 Cents-1
Belt Way Deli-1 Ave U Deli-1 P&J Deli-1
Brooklyn Mini Mart-1 C-Town Foods-2 Two Star Grocery-1
High Grade Deli-1 C-Town Foods-3 Maria Mini Mart-1
ANS Grocery-1 1701 Supermarket-1 Park Slope Farms-1
News Galaxy-1 U Grocery-1 USA Super Deli Mart-1
Rag Corner Store-1 Bay Stop-1 Bay Ridge Deli-1
Khan Grocery Store-1 Royal Supermarket-1 B&R Deli-1
Bayside Convenience-1 Cropsey Bagels-1 H&F Candy Store-1
ABD Deli-1 Lucky #7 Convenience-1 NY Deli Mart-1
J&J Deli-1 Emmons Bagels-1 Sakman Candy & Grocery-1 23

24. ASTORIA FLUSHING JAMAICA
Cavo’s Restaurant- 2 Vaughn College-2 MET FOODS Supermarket-1
Steinway Billiards- 2 Quick Stop-1 MET FOODS Supermarket-1
Evolution Health Club- 1 C-Town-4
Rock Fitness- 1 FOREST HILLS Rockaway deli-1
Grand Café-4 Sinai North Shore Medical-1 Deli & Grocery-1
Double G Pharmacy-1 Forest Hills Bagels-1
C-Town- 1 Queens Bagel Town-1 REGO PARK
Quick Stop-1 Three Visions Medical Offices-1
BRONX Empire Deli & Grocery-1 Zuni Trading Co-1
C-Town Foods-3 Hot Bagel-1
GLENDALE Land O’ Milk & Honey-1
COLLEGE POINT Amish Mart-1 Multi Cards & Gifts-1
GFC Fitness Center-1
JACKSON HEIGHTS SPRINGFIELD GARDENS
CORONA 718 Realty Office-1 Associated Food Store-4
Holiday Inn (lobby)-1 Acme Furniture Store-1
Urban Health Medical-2 Esquina Restaurant-1 WHITESTONE
Fuga Hair Salon-1 Gulf Gas Mart- 1
EAST ELMHURST JMC Pharmacy-1
Grand Rancho Jubilee- 8 Kelly’s Convenience Store-1
Las Americas Pharmacy-1
ELMHURST MET FOODS Supermarket-1
Dr. Sure / Medical Office-1 Monterey Homes (Co-op)-1 ALSO AVAILABLE:
Dr. Fleischer/ Medical Office-1 Shaha’s Grocery-1 NY Waterway Ferry-7
Tax Finance Solutions-1 Gulf Gas Mart-1 Jacob Javits Center- 73
24

25. New York Waterway Ferry Terminal
Digital Signage Network
Located At
Port Imperial / Pier #79 / Pier #78
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26. New York Waterway Ferry
Digital Signage Network
The NY Waterway Ferry Digital Signage Network is
deployed within the commuter terminal’s located at Port
Imperial in Weehawken, NJ and Pier 79 at 39th Street in
Manhattan, NY, with additional displays located inside
the Tourist Ferry boat terminal located at Pier #78.
The New York Waterway Ferry digital displays are
strategically placed next to monitors which show the
Ferry schedules, giving over 280,000 monthly riders the
opportunity to view the screens at least twice each day as
they commute between New Jersey and New York City .
A total of 9 screens deliver advertiser messages ,
Bloomberg financial stock quotes and relevant life style
content.
Advertisers have the option to promote their brand or
product message using static Ads, animated slides or
through full motion video.
The typical New York Waterway Ferry commuter resides
in the northern county’s of New Jersey and also Orange
and Rockland county’s in New York.
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27. Port Imperial & Pier 79 Ferry
Terminal Advertising Positions
ADVERTISER SCREEN:
Advertiser message runs on main screen
SCHEDULE INFORMATION SCREEN:
along with current news and stock ticker.
Advertisers receive their Company Logo in
this location on all 7 screens. Market: #1 DMA
DEMO RIDERSHIP
Network Advantages
25-43 26%
• Full Terminal Coverage (Ticket Windows & Slip Entrances)
35-44 30%
• Opportunity to Sponsor the News ticker 45-54 30%
• Opportunity to Sponsor Ferry Information screens INCOME
• Day part your advertising message $75k - $100k 11%
• Change Your Ad Copy whenever you need to $100k - $150k 20%
$150 - $200k 10%
$200k + 26%
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28. The Jacob Javits Convention Center in New York City, home to the New York International Auto Show, plays
host to over 150 additional shows and Exhibitions that draw over 2 MILLION attendees annually.
The NEW 29’ x 22’ TWO-sided, state-of-the-art LED display is located directly in front of the Javits Center
on 11th Avenue and is viewable by over 70,000 vehicles each day.
The NORTH bound view captures traffic entering the Lincoln Tunnel as well as traffic heading to the George
Washington Bridge and destinations uptown.
The SOUTH bound view captures traffic heading to the Holland Tunnel and destination points downtown ,as
well as traffic turning on to 34th street.
Marquee Technical specs:
 Horizontal viewing angel: 160 degrees
 Brightness: 7,500 units
 Scanning: progressive
 Color Display: 4.4 trillion RGB colors with over 16,000 graduations per color
 Display resolution: 552 x 420
 Video File format (720x480): AVI, QuickTime, DVD, Betacam SP
 Static Image files (300dpi): JPEG, PDF, EPS 28

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32. Digital Signage Advertising Network
Saint Barnabas Hospital / Clara Maass Medical Center / Monmouth Medical Center
Community Medical Center / Newark Beth Israel Medical Center / Saint Barnabas Ambulatory Care Center
Atkins-Kent Medical Office / Kimball Medical Center
32

33. The Saint Barnabas Health Care System …
1. Is New Jersey’s second largest employer, employing
over 25,000 healthcare workers, 4,750 physicians and
445 residents within Eight (8) Medical facilities
2. Is New Jersey’s largest integrated Healthcare delivery
system
3. Provides care to more than 225,000 inpatients and
same day surgery patients, 450,000 Emergency
Department patients, 1,500,000 outpatients, and
delivers more then 1,700 babies annually.
4. Receives over 3 MILLLON additional patient visitors
annually
5. Nationally recognized for their burn-care unit, their
World Class cardiac surgery services and is ranked in
the Top 10 nationally by patient volume
6. Offers New Jersey’s only Neonatal ECMO program
7. Supports three Valerie Fund Children Centers for
Cancer and Blood Disorders
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34. Digital Signage Advertising Network …
1. Features 258 flat panel LCD
displays of various sizes,
positioned within each medical
center
2. Delivers headline News, weather,
stock updates, topical Lifestyle
information , healthcare messages
and National, Regional and Local
advertisements
3. Provides patient, visitor and staff
communications to each medical
center within the Network
4. 24-hour viewing with interactive
advertising message capabilities
34

35. Digital Signage Network Locations …
 Atkins-Kent Medical Offices / Livingston, NJ
 Clara Maass Medical Center / Belleville, NJ
 Community Medical Center / Toms River, NJ
 Kimball Medical Center / Lakewood, NJ
 Monmouth Medical Center / Long Branch, NJ
 Newark Beth Israel / Newark, NJ
 Saint Barnabas Medical Center / Livingston, NJ
 Saint Barnabas Ambulatory Care Center / Livingston , NJ
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36. Why Advertise on the SBHCS Digital Signage Network …
 Today’s consumer is more active and
mobile and is no longer reachable by just
using TV, radio or print advertising
 Reach a audience in an environment
where they are most amenable to
receiving advertising messages
 The average medical facility visitor will
stay for more than 3 hours per visit
 The average visitor spends more than 1.5
hours in the waiting room
 When asked, 60% of visitors say they
noticed digital signage within the medical
facility
 Nearly 66% of hospital patrons feel digital
signage enhanced their visit
 90% of medical facility visitors can recall
seeing Digital Signage Advertising
36

37. DIGITAL SIGNAGE ADVERTISING REGIONS …
FULL NETWORK REGION # 1
258 DISPLAY 70 DISPLAYS
Atkins-Kent Medical Offices, Livingston Atkins-Kent Medical Offices, Livingston
Clara Maass Medical Center, Bellville Saint Barnabas Ambulatory Center, Livingston
Community Medical Center, Toms River Saint Barnabas Medical Center, Livingston
Kimball Medical Center, Lakewood
Monmouth Medical Center, Long Branch
Newark Beth Israel Medical Center, Newark
Saint Barnabas Ambulatory Center, Livingston
Saint Barnabas Medical Center, Livingston
REGION # 2 REGION # 3
63 DISPLAYS 49 DISPLAYS
Community Medical Center, Toms River Newark Beth Israel Medical Center, Newark
Kimball Medical Center, Lakewood
REGION # 4 REGION # 5
41 DISPLAYS 35 DISPLAYS
Monmouth Medical Center, Long Branch Clara Maass Medical Center, Bellville
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39. at the Arches
Deer Park, New York Riverhead, NY
When shoppers hear the name Tanger, they know that it stands for great quality, huge selection, and outstanding
value. Coast to coast, from California to New York, Tanger Outlet Centers offer the best brands in the world.
For more than 25 years Tanger Outlet Centers has built its reputation as a leading shopping destination by providing
shoppers nationwide with the very best in name brand value. We take that same valued-oriented approach when it
comes to our advertising partnerships. We offer our partners the ability to stretch their media dollar and at the same
time, receive maximum exposure and most importantly of all … maximum results.
The typical Tanger Outlet Center shopper is a female with a family that includes 2 or more young children, has an
average household income over $75,000 and who will also spend over 3 ½ hours shopping each time she visits.
Tanger Outlet TV is currently available on Long Island and Myrtle Beach, SC. Twenty-six (26) state of the art digital
flat panel displays are strategically placed throughout the each Centers, giving advertisers the opportunity to reach over
26 MILLION shoppers who are expected to visit these locations annually.
Additional on-site opportunities include Poster displays, Banners, Coupon booklets, Corporate Sponsorships, Sampling,
Tanger Styles magazine.
Route 17 Myrtle Beach, SC Route 501 Myrtle Beach, SC
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44. On Site Advertising Opportunities
Media Type Units/month Net Cost/month Location
Tanger TV 37,632 $3,416.00 Riverhead and Deer Park
14 Screens :15-second spots
Discount Coupon Booklet 340,000 coupons $3,000.00 (annual) Riverhead and Deer Park
4.75” x 2”
Tanger Styles Magazine Ad Sizes Vary Priced according to size and Riverhead and Deer Park
Bi monthly number of Insertions
Column Poster 6 $1,050.00 Riverhead
30” x 36”
Perimeter Roadway Banner 1 $400.00 Riverhead
15’ x 3’ vinyl
Food Court Sky Banner 1 $250.00 Riverhead
72” x 48”
Table Top Decal 10 $500.00 Riverhead
22” x22” vinyl
Window Cling 8 $600.00 Riverhead
18” x 24” perforated vinyl
Floor Graphics 4 $600.00 Riverhead
24” x24” vinyl
Convenience Room Stall 45 $450.00 Riverhead
Card
8.5” x 11”
Table Tent Card 120 $600.00 Riverhead
5” x 7” folded
Diorama Display 1 $500.00 Deer Park
43” x 62” backlit
44

45. On-Site Photos
Tanger Outlet TV
Column posters
30” x 36”
Back-Lit Displays
43” x 62”
Table wrap
22” x 22”
Table Tents
5” x 7”
45

46. Shoppers Guide Magazine
READ COVER TO COVER BY SMART OUTLET SHOPPERS
Tanger Outlet Centers Riverhead, New York
Tanger Outlet at the Arches in Deer Park, NY
• Outlet Shopping is more than a trip to the store, it’s an experience. On average Shoppers will spend over 3 ½ hours
visiting brand name manufacturer stores, looking to find great savings
• Outlet shoppers have come to rely on the Tanger Outlet Shoppers Guide Magazine for the valuable
coupons found inside
• Outlet shoppers are primarily females with above average Household Incomes who most likely has a young
family at home and one who looks for ways to save money while shopping.
• Outlet shoppers pick up the Tanger Outlet Shoppers Guide Magazine from display racks that are
strategically placed in key, high traffic areas throughout each Outlet center.
2010 Publication Schedule
Feb 6- April 10 – June 5 – Aug 7 – Oct 9 – Dec 4
Average Circulation : 38k per issue. Each issue has a 2 month circulation period
Page Size 6 Issues Yearly 4 Issues Yearly Open Rate
FULL PAGE $875 per issue $925 per issue $975 per issue
HALF PAGE $525 per issue $575 per issue $625 per issue
QUARTER PAGE $325 per issue $375 per issue $425 per issue
Premium position: add 15%
Color set up/Plate charges: Full-page $145, Half Page $95, Quarter page $75
File type: Press quality PDF file
Ad Specs: Full Page- 8 3/8”w x 10 7/8”h (trim size: bleed OK) safety 3/8”
Half Page- 7 ½”w x 5”h
Quarter Page-
46

47. One-Sheet Poster Program
Our One-Sheet Poster program allows Advertisers the opportunity
to reach their target market by posting their Ad on the exterior of
thousands of Convenience Stores, Mini-Marts, Bodegas, Gas stations
and other retail locations all throughout New York City, New Jersey
and north Philadelphia areas.
One-Sheet Posters are effective as they are typically placed at or
near the retail store entrance, providing Advertisers with tremendous
Point-of-Sale opportunities and maximum exposure for their brand. *
One-Sheet Posters are cost efficient as they allow the Advertiser
the luxury of being able to “pin-point” a specific zip code or
neighborhood and reach those residents in the language that is
spoken fluently in their community.
* zoning restrictions may apply
Poster Size: 30”w X 46”h
Net Rate:
Full (2000 displays) @ $60.00 ea.
½ (1000 displays) @ $65.00 ea.
¼ (500 displays) @ $75.00 ea
Custom showings available
Minimum posting: 3 months
Includes installation and removal
47

48. One-Sheet Poster Program
Reach Your Customers …
Where they live …
And shop everyday
48

49. RYwel Media Sales, Inc.
Crossroads Billboards
Truckside Advertising
65 Polo Road Massapequa, NY 11758 516 804 5638 rywelmediasales@optonline.net 49

50. Crossroads Billboards is an owned and operated National Network of Food Distributors servicing
restaurants, schools, Universities & Colleges, entertainment venues, arenas, hospitals, office complexes,
corporate sites and other large food service institutions.
Crossroads Billboards covers over thirty-nine (39) Markets where each Market can be broken down
into separate Zones thereby allowing advertisers the opportunity to reach the entire Market or a specific
location within the Market.
Crossroads Billboards travel the highways and roadways of each Market on the average of ten (10)
hours daily.
Proof performance is provided using GPS technology.
Crossroads Billboards offers DeeperVision 3-Dtm production to give your Ad greater impact
DeeperVision 3-D tm Promotional Panels
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55. PRODUCTION GUIDELINES
Unit Size:
The standard unit size is a route-based distribution vehicle with box measurements of:
Side :84” High X 312” High (2 Sides)
Tail: 84” High X 76” Wide
Rooftop included at no additional cost
Artwork:
TIF/EPS. 150 DPI, CMYK. File format PC. Photoshop of Adobe to be CS or Earlier
Change of Panel: Single Panel Size- 54” Wide (84” High)
DeeperVision 3-Dtm : JPEG or EPS Files to be set in Linear perspective by Crossroads Production.
Proofs will be provided to the advertiser prior to production.
Production:
Installation: Ads are applied to truck sides and are not framed.
Crossroads Billboards: Ready Artwork to be in hand 21 business days prior to scheduled posting date.
Advertiser Supplied : Finished production to be delivered 10 business days prior to scheduled posting date.
Crossroads Billboards will not be held responsible for delayed schedule postings due to late arrival of artwork
Restrictions:
Crossroads Billboards reserves the right to reject material considered objectionable by the Outdoor
Advertising Association of America (OAAA) or the American Association Of Advertising Agencies (AAAA).
Political and issue advertising is subject to prior approval by Crossroads Billboards 55

56. RYwel Media Sales, Inc.
65 Polo Road Massapequa, NY 11758 516 804 5638 rywelmediasales@optonline.net 56

57. Engaging Consumer Exposure
Kiddie Koncepts is the largest mall based
Children’s Amusement Ride Company in
the Country
 814 Ride Platforms with more than 4,000 Rides
 Located in 641 major Malls across 48 States and Puerto Rico
 30 MILLION riders annually
 Rides are monitored
and professionally maintained
 Reach Millions of Moms,
18-44 with young children
57

58. Unsurpassed Consumer Interaction
Significant and lengthy consumer
interactions are far more valuable
than mere impressions
 A typical Mom will spend an average of 6 minutes on the ride
platform with their child during each visit
 Affirmative experience for Mom
and Child creates a positive
atmosphere for your
Brand and Product
58

59. Unsurpassed Consumer Interaction
(continued)
 30 Million Annual Vends translates to 22.5 Million Mom’s based on
an average of 1.5 rides per visit
59

60. Bonus Mall Traffic
Your brand gets noticed by Millions of
additional Mall shoppers who pass by,
observing ride platforms and signage
 Each year 900,000,000 shoppers visit the Malls that have
Kiddie Koncepts ride platforms exposing
your Brand or Product to almost 1 BILLION Shoppers
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61. Ways to Engage Your Customer
Kiddie Koncepts Rides offer the
Advertiser unlimited opportunities to
reach and engage the Mom and child
 Decal Signage featuring your Ad Message can be strategically
placed on a Kiddie Koncepts ride, platforms or the ever present
change machine
 The change machine and Rides can also be Branded to reflect your
Brand or corporate image
61

62. Kiddie Koncepts
62

63. Kiddie Koncepts
63

64. Kiddie Koncepts
64

65. Regions, States, Platforms & Ridership
REGION: MALLS: 75 PLATFORMS: 95 RIDERS: 4,138,672
NORTHEAST
Connecticut 4 6 326,708
Maine 3 3 130,339
Massachusetts 14 15 632,678
New Hampshire 6 7 270,225
New Jersey 14 20 1,075,749
New York 29 39 1,608,460
Rhode Island 2 2 34,895
Vermont 3 3 59,618
REGION: MALLS: 94 PLATFORMS: 118 RIDERS: 4,513,523
MID ATLANTIC
Delaware 1 1 53,514
Maryland 20 28 1,436,352
Pennsylvania 46 54 1,592,361
Virginia 19 26 1,082,224
West Virginia 8 9 349,072
65

66. Regions, States, Platforms & Ridership
REGION: SOUTHEAST MALLS : 148 PLATFORMS: 193 RIDERS : 6,247,943
Alabama 11 12 359,152
Arkansas 5 5 179,347
Florida 32 47 1,491,043
Georgia 26 33 1,158,923
Kentucky 9 10 469,042
Louisiana 10 11 424,385
Mississippi 9 12 299,475
Missouri 13 21 483,493
North Carolina 24 29 1,026,654
South Carolina 9 13 356,429
REGION: MALLS : 142 PLATFORMS: 175 RIDERS : 6,162,141
MIDWEST
Illinois 21 35 1,738,771
Indiana 10 12 402,468
Iowa 8 9 252,134
Kansas 3 3 106,526
Michigan 30 34 1,023,049
Minnesota 8 9 290,644
Nebraska 2 3 67,673
Ohio 30 38 1,230,491
Tennessee 19 21 676,162
Wisconsin 11 11 374,223
66

67. Regions, States, Platforms & Ridership
REGION: MALLS: 137 PLATFORMS: 183 RIDERS: 8,994,655
SOUTHWEST
Arizona 7 9 358,403
California 71 97 5,401,194
Colorado 8 9 401,253
New Mexico 5 7 300,482
Nevada 7 15 601,210
Oklahoma 9 9 393,170
Texas 30 37 1,538,943
REGION: MALLS: 43 PLATFORMS: 53 RIDERS: 1,961,026
NORTHWEST
Idaho 5 5 193,890
Montana 1 1 39,354
Oregon 10 12 382,166
North Dakota 3 3 110,013
South Dakota 2 3 98,896
Utah 7 9 393,200
Washington 13 18 669,836
Wyoming 2 2 73,671
REGION: PUERTO MALLS: 2 PLATFORMS: 2 RIDERS: 117,270
RICO
67