- Sales data from 2008-2009 showed significant growth, with 2009 dollar sales 194% of 2008 and case volume 178% of 2008. Online sales from 2008-2009 also increased substantially.
- The 2010 sales projections forecast continued growth, with total case volume projected to be over 22,000 cases and total sales projected to be over $2.6 million, up from 12494 cases and $1.22 million in 2009.
- The company planned to expand into 21 new states in 2010 and projected incremental sales of over 7,700 cases from the new market expansion.
4. 2008/2009 Online Sales 220% of sales compared to 2008 (***Through Dec 14) 2008 2009 % Increase January $710.00 $2,631.00 271% February $1,174.00 $3,849.00 228% March $240.00 $2,347.00 878% April $529.00 $3,829.00 624% May $792.00 $2,628.00 232% June $2,324.00 $2,304.00 -1% July $3,529.00 $859.00 -76% August $913.00 $1,804.00 98% September $698.00 $4,215.00 504% October $1,374.00 $10,888.00 692% November $2,393.00 $33,831.00 1314% December $27,384.00 ***$24,051.00 ***-12% *** Through Dec. 14 Total $42,060.00 $92,534.00 120%
5. Internet Sales By Month 220% of sales compared to 2008 (***Through Dec 14)
12. Expansion Plan 2010: New States 21 New States = 7,500 incremental cases in 2010 States Projected Distributor Launch Date 2010 Goal Colorado NDC/Republic 2/1/2010 500 Illinois Wirtz Corp 2/1/2010 1200 New Mexico RE-Launch 2/1/2010 350 Pennsylvania Majestic 2/1/2010 140 Virginia NDC/Republic 2/1/2010 300 Florida NDC/Republic 3/1/2010 800 Nevada RE-Launch 3/1/2010 300 New Jersey Fedway 3/1/2010 300 New York Empire 3/1/2010 1000 Texas NDC/Republic 3/1/2010 600 Alaska Young's Market 4/1/2010 140 District of Columbia NDC/Republic 4/1/2010 300 Georgia NDC/Republic 4/1/2010 300 Idaho Young's Market 4/1/2010 140 Massachusetts Horizon 4/1/2010 300 Minnesota Wirtz Corp 4/1/2010 140 Montana Young's Market 4/1/2010 140 Oklahoma NDC/Republic 4/1/2010 140 Utah Young's Market 4/1/2010 300 Wisconsin Wirtz Corp 4/1/2010 200 Wyoming Young's Market 4/1/2010 140 4/1/2010 Total Projected Cases 7730
13. Total 2010 Sales Projections Market 2010 Cases 2010 Dollars California 8000 $608,000 Arizona 2200 $167,200 North Carolina 2300 $161,000 Washington 1000 $65,500 Hawaii 1000 $76,000 Oregon 400 $26,200 Tennessee 400 $28,000 New States 7730 $541,100 Direct Sales (B2B) Direct Sales (D2C) 10,000 1,250 $700,000 $250,000 Total 22,030 $2,623,000
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15. From a Wine Company to a Lifestyle… Jake Kloberdanz, CEO
26. MY ONE HOPE : Corporate Pages In addition to the existing features we are building out Corporate Pages. Corporations can recruit their employees to help spread awareness and raise money for their cause. (Great for corporate gifting; ex. REMAX)
35. Employees Feel Good about the Partnership American Airlines Head of Veteran’s Initiatives American Airlines Director of Operations “ Just a quick email to say thank you for serving ONEHOPE Wine on some of your flights. I have enjoyed the wine on the west coast and was very pleased to see you have it offered. Nice job! Keep up the good work.” -Merrill Dubrow, CEO, MARC Research, Platinum AA Member “ I think the wine program you are running with the Hope Wine in first-class is just great. I loved the wine and I applaud American’s support for worthy causes. I look forward to drinking a glass on my trip next week” -Jane Rosen, E.V.P, Nichols Research, Platinum AA Member "Breast cancer, veteran's initiatives and the environment are all causes that American Airlines has historically made a priority. We are thrilled to be partnering with ONEHOPE to support their many great causes. By serving ONEHOPE wines onboard, we will be able to help make a substantial donation to worthy charities while also delivering a high quality and award winning glass of wine to our first class and business class passengers.” - Lauri Curtis, American Airlines Vice President of Onboard Service