6. Convergence & Computer Telephony Isolated Server PBX Connected Server PBX Converged Communications Server
7. Enabling Enterprise Telephony Solutions Phone system role: important/only touch point for customers or Internet PBX / Key with Voice Apps Voice trunk or line PBX / Key Voice / Fax App Server(s) PBX / Key Voice / Fax App Server(s) Voice trunk or line PC PBX with Voice Apps PSTN
9. PBX Replacement Reasons Large Companies Feature completeness is key factor Call center features drive many PBX buys 50 39 33 10 9 7 4 2 7 0 10 20 30 40 50 60 Features Capacity Age of System Reliability Cost Overall Upgrade Relocation Compatibility Other Copyright Business Research Group - October 1994
10.
11. CTI Consideration in Call Centers (U.S.) 1996 Survey Source: Pelorus Group (6/99) 1999 Survey 1996 1999 13% 26% Using 13% 26% 16% 34% 5% 14% 16% Not Considering 34% Against 5% 14% 3% 41% 1% 36% Trialing 3% 1% Considering 41% 36% Implementing 6% 7% 6% 7%
12.
13.
14. CRM Market Segmentation Key Verticals: Financial Services, Healthcare, Mfg, Hi-Tech Sales Force Automation Customer Service & Support Call Centers Help Desk Customer Interaction Centers Mobile Marketing Automation Channel Mgmt (PRM) Internet / PSTN Selling Service
15.
16.
17.
18. Changing Perceptions of Windows Communications Server-on-a- ”Blade” Large-scale Server Clusters Lots of form factors High-End Networking Systems Traditional
19.
20.
21.
22. TAPI 3.0 Architecture TAPI 2.1 Call Control C API Unimodem TSP PBX PBX Driver PBX TSP TSPI NDIS 5 TSP ATM/ISDN NDIS 5 Miniport Modem Modem Driver TAPI Server Codec Audio RTP DirectShow filter graph NIC TCP/IP Winsock 2.0 MSPI COM API TAPI 3.0 Call Control Media Control Directory Control H.323 TSP IP-MC TSP NDIS5 MSP Unimodem MSP H.323 MSP IP-MC MSP LDAP AD
28. Today’s Typical Infrastructure PBX / Key Voice / fax App Server(s) Voice trunk or line PSTN Proxy / Firewall Router Internet
29. Adding IP Telephony Proxy / Firewall PBX / Key Voice trunk or line Router Internet Voice / fax App Server(s) With H.323 Proxy IP / PSTN Gateway ILS -> Gatekeeper IP Telset NetMeeting IP / PSTN Gateway PSTN NetMeeting ILS - >Gatekeeper NetMeeting
30. Convergence PSTN PBX / Key Proxy / Firewall Internet Router NetMeeting ILS - >Gatekeeper Internet PBX/Key IP Access Router IP / PSTN Gateway Gatekeeper H.323 Proxy Voice / fax App Server(s) IP Telset NetMeeting NetMeeting Proxy Firewall