Making Sunscreen a Daily Habit

How to Keep Going in the daily application of sunscreen A method for habit formation by Rosemary Ehlers habits.stanford.edu

[object Object],The Motivation habits.stanford.edu

[object Object],[object Object],The Method habits.stanford.edu Identify the smallest possible step – applying sunscreen to your hands. I asked my users to apply sunscreen only to their hands. Trigger the step – receive a text message reminder. I sent my users a text message reminder at 11am asking them if they had used their sunscreen.

The Method habits.stanford.edu In it for the long haul –graduated frequency of reminders. Ultimately, the goal was for the users to apply sunscreen daily without a text message reminder –who really likes the idea of texting yourself a reminder every day for years? To that end, the frequency of reminders depended on the consistency with which you applied sunscreen. If you consistently used sunscreen at one level of frequency (daily), the frequency of reminders dropped (every two days). If you missed a day at the new frequency level, the frequency of reminders was increased. Ideally, eventually you would stop needing reminders at all. ,[object Object],[object Object]

[object Object],The Results habits.stanford.edu  Replied ‘Yes’ to text message reminder.  Replied ‘No’ to text message reminder.  No reply. X Did not send a reminder. Total Responses:

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Conclusions habits.stanford.edu In summary: Longer studies are required to determine if non-daily reminders will be successful or not. Study was ‘non-intrusive’, which will be good for the long-term. Users applied sunscreen 71% of the time. Three out of seven users said they were likely to continue to apply sunscreen.

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Making Sunscreen a Daily Habit

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