1. CHENNAI REGIONAL ROUND FINALS
March 13, 2009

2. ROUND-1
AMAZING WORLD

3. Question 1
This term comes from a french root

word meaning ‘free from servitude’.
Developed during feudal regime
where there was a distributed
collection of taxes.

4. Answer 1
The Franchising Concept


5. Question 2
Shahrukh Khan was specially invited

to unveil this brand / store. It was
said to have a timeless appeal, and
has been a trusted & inspiring guide.
It has been dynamic and imaginative
in the world of rebranding.

6. Answer 2
Shoppers Stop


7. Question 3
It was founded by Mr.Thomas

________ and set up as stationery &
printing unit in 1821 in London. In
1831, it started making playing cards
and in 1851 it made postal stamps.
In 1860, it began printing something
else. Now, they call themselves the
worlds largest producer of that.
Which company?

8. Answer 3
The De La Rue plc. which sells high-

security paper and printing technology
for over 150 national currencies. They
claim to be the largest such corporation
in the world.

9. Question 4
This phrase was first used by James

Denham-Steuart in his “Inquiry into
the Principles of Political Economy”,
published in 1767. Adam Smith used
the phrase in his 1776 book “The
Wealth of Nations”, and David Ricardo
titled this phrase as one chapter of
his 1817 work “Principles of Political
Economy and Taxation”. Which
phrase?

10. Answer 4
Supply and Demand


11. Question 5
Lumaé, the nutraceutical drink was a

tea-based ready-to-drink beverage by
Coca-Cola's Beverage Partners
Worldwide division. The drink
contains ingredients that will help
women care for their skin. Who
partnered with Coca-Cola for this
venture?

12. Answer 5
L'Oreal


13. Question 6
In the world of Technology – what is

Bluesnarfing?

14. Answer 6
The unauthorized access of

information from a wireless device
through a Bluetooth Connection.

15. ROUND-2
AMAZING IDENTITY

16. 1. Identify him

17. Answer 1
Dilip Kapur, President of Hidesign


18. 2. Identify the columnist

19. Answer 2
Thomas Friedman


20. 3. Identify the personality

21. Answer 3
Ram Mynampati – Interim CEO,

Satyam

22. 4. Identify this

23. Answer 4
First steam engine


24. 5. Identify the logo

25. Answer 5
IRDA India– Insurance Regulatory &

Development Authority of India

26. 6. Identify her

27. Answer 6
Priya Paul, President of Park Hotels &

Director of the Apeejay Surrendra
Group

28. ROUND-3
TATA WORLD

29. Question 1
Brunner Mond, a UK based chemical

company with operations in Kenya
and the Netherlands was acquired by
which firm?

30. Answer 1
TATA Chemicals


31. Question 2
TATA AIG Life Insurance and TATA

AIG General Insurance belong to
which TATA Group company?

32. Answer 2
TATA International


33. Question 3
“Engineering Creativity” is the tag

line of which firm?

34. Answer 3
TATA Elxsi Ltd.


35. Question 4
“Eye plus” is the eye wear business of

which firm?

36. Answer 4
TITAN


37. ROUND-4
REASON AMAZINGLY

38. 1. Connect
A document of the

Mercantile Bank of
India Ltd.
A video advt.


39. Answer 1
HSBC - It was started as Mercantile

Bank of India Ltd., Video Advt was of
HSBC, P.G. Woodhouse worked for
HSBC.

40. 2. Connect

41. Answer 2
Future Group – Logos of Staples,

Generali Group, One Mobile and
picture of MS Dhoni

42. 3. Connect

43. Answer 3
Godrej - It has joint venture

companies with Saralee and Hershey.
Ardeshir Godrej is the founder of the
group. Hrithik Roshan is the Brand
Ambassador for Godrej Cinthol Soap.

44. Question 4
Audio: The song

“Tu meri adhuri”
from Ghajini

45. Answer 4
Samsung - Worldwide Partner for

World Cyber Games, Samsung Engg
& Construction is one of the primary
builders of Burj Building, Samsung’s
latest Earphones, Aamir Khan is the
Brand Ambassador for Samsung
Mobiles.

46. ROUND-5
AMAZING DEDUCTIONS

47. Question 1
It was founded as American

Messenger Company in 1907 by 19-
year-old Jim Casey and 18-year-old
Claude Ryan in Seattle, Washington,
capitalized with $100 in debt. The
current name was adopted in 1919.
What are we talking about?

48. Answer 1
UPS – United Parcel Service


49. Question 2
Greenpeace ran a campaign against

this product because it’s production
resulted in decline of Boreal forests of
Canada. This product is made from
cellu cotton and was used in gas
mask filters during WW-I. It is a
registered rrademark of Kimberly –
Clark. What product?

50. Answer 2
Kleenex


51. Question 3
Formed under the companies Act of

1956, on 01.01.1972 with a fleet
strength of 1029 buses. The latest set
up is operated under a new service
called blue/yellow line &
Orange/white line. Big names like
Pallavan & Dr.Ambedkar have been
formerly associated with this
corporation. Which corporation?

52. Answer 3
Metropolitan Transport Corporation

(MTC), Chennai

53. AUDIENCE ROUND

54. Question 1
What is “Vertical Farming”?


55. Answer 1
Vertical farming is a proposal to

cultivate crops in urban high-rises,
called quot;farmscrapers.quot; Using
greenhouse methods, these buildings
would produce fruit, vegetables,
edible mushrooms and algae year-
round in cities

56. Question 2
In Pune, during Aug – Sep – Oct,

Conveyor Belt manufacturing
companies noticed the sudden
increase in the demand for conveyor
belts. Why?

57. Answer 2
Immersion of Ganesha Idols on

Conveyor belts

58. Question 3
What was coined by Harald Nielsen in

1952, as a portmanteau of motor and
pedal?

59. Answer 3
Moped!!!
