The New Age of Content : WordCamp Sacramento
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How you can put the new age of content to work for your marketing by using WordPress
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The New Age of Content : WordCamp Sacramento
- 2. WordPress + The NEW AGE of CONTENT Greg Taylor @grtaylor2 • Marketing Press
- 3. Greg Taylor Entrepreneur Marketer Podcast Guest / Host Video Host Blogger Photographer Blabber Greg Taylor @grtaylor2 • Marketing Press
- 4. Content Creator Greg Taylor @grtaylor2 • Marketing Press
- 5. Tweetable Moments @grtaylor2 #wcsac Greg Taylor @grtaylor2 • Marketing Press
- 6. Content in 2015 Greg Taylor @grtaylor2 • Marketing Press
- 7. Remember When Things Were Simple? Greg Taylor @grtaylor2 • Marketing Press
- 8. We Pressed Publish And Called It Good… Greg Taylor @grtaylor2 • Marketing Press
- 9. Welcome to the Future… Where That No Longer Works Greg Taylor @grtaylor2 • Marketing Press
- 10. We Have Entered A New Age of Content Greg Taylor @grtaylor2 • Marketing Press
- 11. Three Goals of Content Greg Taylor @grtaylor2 • Marketing Press
- 12. My Three Goals of Content Search / Subject Matter Expertise Creating Community Conversion Greg Taylor @grtaylor2 • Marketing Press
- 13. Where Should We Start? Greg Taylor @grtaylor2 • Marketing Press
- 14. You Are a Media Company Greg Taylor @grtaylor2 • Marketing Press
- 15. You Control The Narrative Greg Taylor @grtaylor2 • Marketing Press
- 16. You Correct The Facts Greg Taylor @grtaylor2 • Marketing Press
- 17. You Are A Storyteller Greg Taylor @grtaylor2 • Marketing Press
- 18. Know Your Audience Greg Taylor @grtaylor2 • Marketing Press
- 19. What Story Needs To Be Told Greg Taylor @grtaylor2 • Marketing Press
- 20. What Story You Want To Tell Greg Taylor @grtaylor2 • Marketing Press
- 21. What Story Needs To Be Heard Greg Taylor @grtaylor2 • Marketing Press
- 22. Who Owns The Story? Greg Taylor @grtaylor2 • Marketing Press
- 23. “Marketing is no longer about the stuff that you make but about the stories you tell.” ~ Seth Godin Greg Taylor @grtaylor2 • Marketing Press
- 24. Plan Accordingly Greg Taylor @grtaylor2 • Marketing Press
- 25. Execute Greg Taylor @grtaylor2 • Marketing Press
- 26. How Helpful Is Your Content? Greg Taylor @grtaylor2 • Marketing Press
- 27. “You are competing for attention against everything – including cute puppy videos.” ~ Jay Baer Greg Taylor @grtaylor2 • Marketing Press
- 28. Viral vs. Evergreen Greg Taylor @grtaylor2 • Marketing Press
- 29. Measure Everything Greg Taylor @grtaylor2 • Marketing Press
- 30. Whatever can be published can be measured Greg Taylor @grtaylor2 • Marketing Press
- 31. Whatever is published needs to be measured Greg Taylor @grtaylor2 • Marketing Press
- 32. Review, Refine, Repeat Greg Taylor @grtaylor2 • Marketing Press
- 33. Whatever you can create, you can post to WordPress Greg Taylor @grtaylor2 • Marketing Press
- 34. WordPress is the platform, but what are the tools? Greg Taylor @grtaylor2 • Marketing Press
- 35. Podcasting Greg Taylor @grtaylor2 • Marketing Press
- 36. Do you know how many downloads the Serial had in 2015? Greg Taylor @grtaylor2 • Marketing Press
- 37. Remember: YOU are not Serial Greg Taylor @grtaylor2 • Marketing Press
- 38. Greg Taylor @grtaylor2 • Marketing Press This American Life Serial
- 39. Prouduction Tools iMovie Skype iPhone Adobe Audition Greg Taylor @grtaylor2 • Marketing Press
- 40. Broadcast Tools Lisbyn Podbean iTunes Greg Taylor @grtaylor2 • Marketing Press
- 41. Video Greg Taylor @grtaylor2 • Marketing Press
- 42. Video Workflow Greg Taylor @grtaylor2 • Marketing Press
- 43. Photo Greg Taylor @grtaylor2 • Marketing Press
- 44. What’s the best camera to tell your story? Greg Taylor @grtaylor2 • Marketing Press
- 45. Publishing Tools Instagram Flickr Facebook Greg Taylor @grtaylor2 • Marketing Press
- 46. Photo is the easiest to media to curate User Generated Content (UGC) Greg Taylor @grtaylor2 • Marketing Press
- 47. Curating UGC is like mining for gold…. Greg Taylor @grtaylor2 • Marketing Press
- 48. UGC is elusive, but extremely valuable Greg Taylor @grtaylor2 • Marketing Press
- 49. New Twitter Tools Greg Taylor @grtaylor2 • Marketing Press
- 50. Broadcast Tools Periscope Meekat Blab Greg Taylor @grtaylor2 • Marketing Press
- 51. Aggregate, Curate or Embed Greg Taylor @grtaylor2 • Marketing Press
- 52. How can you tell your story? Greg Taylor @grtaylor2 • Marketing Press
- 53. Who responds to what? Greg Taylor @grtaylor2 • Marketing Press
- 54. What are you measuring? Greg Taylor @grtaylor2 • Marketing Press
- 55. Go Do. Greg Taylor @grtaylor2 • Marketing Press