This document outlines online advertising media plans and strategies for the Bangladeshi market. It discusses the benefits of web advertising such as better control over time and budget, ability to track metrics, and more targeted traffic. It then examines different types of ads including Facebook ads, Google ads, display banner ads, and rich media ads. Facebook ad features like ad design, targeting, campaign pricing, and monitoring are covered. Finally, the document provides information on getting started with web advertising and contact details.