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Semelhante a Search Engine Marketing
Semelhante a Search Engine Marketing (20)
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Search Engine Marketing
- 1. Go Live UK Presents Search Engine Marketing Go Live UK Ltd 86 Marlborough Road, E4 9AL T: +44 0208 5310 580 F: +44 0870 0941 053 Website: www.goliveuk.com E-mail: info@goliveuk.com
- 3. SEM includes all search engine related services to increase your website traffic and exposure.
- 4. SEO focuses on designing and optimizing your Web site so that your site will rank higher within the organic search results pages — the list of Web sites that pop up when you conduct a search, while paid search or PPC advertising involves paying search engines so that your site appears as a sponsored link.Go Live UK Ltd 86 Marlborough Road, E4 9AL T: +44 0208 5310 580 F: +44 0870 0941 053 Website: www.goliveuk.com E-mail: info@goliveuk.com
- 6. 90% of Internet users do not go past the top 30 search engine results. They simply type something else in if they can't find a relevant site.
- 7. Better business visibility and recognition
- 8. More targeted traffic
- 9. High Return of Investment (ROI)Go Live UK Ltd 86 Marlborough Road, E4 9AL T: +44 0208 5310 580 F: +44 0870 0941 053 Website: www.goliveuk.com E-mail: info@goliveuk.com
- 11. SEO is one of the most effective things you can do online, getting your web site optimized in such a way that the search engines will reward you by basically sending traffic your way.
- 12. SEO is not really that simple, but the bottom line is, if your page is optimized both on page and off, you generally get higher natural search engine rankings, which leads to traffic for you.Go Live UK Ltd 86 Marlborough Road, E4 9AL T: +44 0208 5310 580 F: +44 0870 0941 053 Website: www.goliveuk.com E-mail: info@goliveuk.com
- 13. Five SEO Basics A Search Engine friendly web design A Search Engine friendly CMS Quality web content presented the way Search Engines prefer A balanced incoming links profile Social Media Go Live UK Ltd 86 Marlborough Road, E4 9AL T: +44 0208 5310 580 F: +44 0870 0941 053 Website: www.goliveuk.com E-mail: info@goliveuk.com
- 15. Add Header Tags- H1 to H6 tags
- 16. Add Alt and Title Attributes
- 17. Quality keyword-rich content
- 18. Internal Linking
- 21. Google Maps submission
- 23. Link exchange
- 25. Press release submission
- 26. BloggingGo Live UK Ltd 86 Marlborough Road, E4 9AL T: +44 0208 5310 580 F: +44 0870 0941 053 Website: www.goliveuk.com E-mail: info@goliveuk.com
- 28. More targeted traffic
- 29. More new customersGo Live UK Ltd 86 Marlborough Road, E4 9AL T: +44 0208 5310 580 F: +44 0870 0941 053 Website: www.goliveuk.com E-mail: info@goliveuk.com
- 31. More targeted traffic
- 32. More new customersGo Live UK Ltd 86 Marlborough Road, E4 9AL T: +44 0208 5310 580 F: +44 0870 0941 053 Website: www.goliveuk.com E-mail: info@goliveuk.com
- 34. More targeted traffic
- 35. More new customersGo Live UK Ltd 86 Marlborough Road, E4 9AL T: +44 0208 5310 580 F: +44 0870 0941 053 Website: www.goliveuk.com E-mail: info@goliveuk.com
- 37. We would help you get more targeted traffic
- 38. We would help you increase your brand/business awareness
- 39. We use a proven 20-step SEO procedure
- 40. We listen to our clients
- 41. We send reports for every step completed
- 42. We make a customer-focused SEO
- 43. We understand business and marketing dynamics better
- 44. We always strive to deliver robust & accountable search engine optimization, marketing & promotion strategies for your website.
- 45. We consistently meet deadlines and overall client satisfactionGo Live UK Ltd 86 Marlborough Road, E4 9AL T: +44 0208 5310 580 F: +44 0870 0941 053 Website: www.goliveuk.com E-mail: info@goliveuk.com
- 47. Paid campaigns, which help a website to gain traffic and visibility.
- 48. Paid advertising around the internet
- 49. Paid online promotionGo Live UK Ltd 86 Marlborough Road, E4 9AL T: +44 0208 5310 580 F: +44 0870 0941 053 Website: www.goliveuk.com E-mail: info@goliveuk.com
- 50. Five Paid Advertising Basics Pay Per Click Pay for Inclusion Paid Banner Advertising Paid Links Paid Surveys Go Live UK Ltd 86 Marlborough Road, E4 9AL T: +44 0208 5310 580 F: +44 0870 0941 053 Website: www.goliveuk.com E-mail: info@goliveuk.com
- 52. Choose your budget
- 53. Define your goals
- 54. Research the niche market and spy on your competitors
- 55. Use Google Ad Words and create Ad Words campaigns for your business
- 56. Advertise into popular website with an Ad Banner
- 57. Pay for inclusion in popular directories, such as Yahoo Dir.
- 58. Use Classified adds, where appropriate
- 59. Create paid surveys to promote your products
- 60. Find relevant quality websites, which sell links and buy one.
- 63. Define your goalsPaid Search Marketing?! Go Live UK Ltd 86 Marlborough Road, E4 9AL T: +44 0208 5310 580 F: +44 0870 0941 053 Website: www.goliveuk.com E-mail: info@goliveuk.com
- 65. . IT depends on your type of business, your target market
- 66. . It depends on what you can afford
- 67. . Some websites sell quality links to certain websites. A link price should be negotiated.
- 68. . As a conclusion your budget depends on your niche market.Go Live UK Ltd 86 Marlborough Road, E4 9AL T: +44 0208 5310 580 F: +44 0870 0941 053 Website: www.goliveuk.com E-mail: info@goliveuk.com
- 69. Social Media MarketingTime to go social… To be continued … Go Live UK Ltd 86 Marlborough Road, E4 9AL T: +44 0208 5310 580 F: +44 0870 0941 053 Website: www.goliveuk.com E-mail: info@goliveuk.com
- 70. Search Engine Marketing Go Live UK Ltd 86 Marlborough Road, E4 9AL T: +44 0208 5310 580 F: +44 0870 0941 053 Website: www.goliveuk.com E-mail: info@goliveuk.com Thank you!