SlideShare uma empresa Scribd logo
1 de 14
Baixar para ler offline
BP Social Buzz Report
18.08.2010 / Mike Schwede / Source: Sysomos MAP




Foto John E. Lester
Overview (17 Feb 2010 to 18 Aug 2010)




© orange8 interactive ag, 2010          2
Twitter dominates, Buzz decreases dramatically




© orange8 interactive ag, 2010                   3
Sentiment Trend




Sentiment Brand Comparison       17 Feb 2010 to 18 Aug 2010




© orange8 interactive ag, 2010                                4
Boycott BP: Decreasing and a small share of voice




© orange8 interactive ag, 2010                      5
Boykott BP: But much more likers




© orange8 interactive ag, 2010     6
Buzz in the timeline




© orange8 interactive ag, 2010   7
Buzz in the timeline




© orange8 interactive ag, 2010   8
Buzz in the timeline




© orange8 interactive ag, 2010   9
Buzz in the timeline




© orange8 interactive ag, 2010   10
Buzz in the timeline




© orange8 interactive ag, 2010   11
Buzz in the timeline




© orange8 interactive ag, 2010   12
Buzz in the timeline




© orange8 interactive ag, 2010   13
Mike Schwede, Strategic Consulting & Social Media, Board
Direct +41 32 366 00 82
Mobile +41 78 600 88 82
mike.schwede@orange8.com                                   Visit our Blog!
twitter.com/mikeschwede
                                                           http://news.orange8.com
orange8 interactive ag
Mattenstrasse 90 CH-2503 Biel-Bienne, Switzerland
www.orange8.com


Questions? We are here for you.




© orange8 interactive ag, 2009                                                       14

Mais conteúdo relacionado

Mais de Goldbach Group AG

Goldbach Group I Goldbach Seminar I Werbetreibende und Ihre Agenturen im Jahr...
Goldbach Group I Goldbach Seminar I Werbetreibende und Ihre Agenturen im Jahr...Goldbach Group I Goldbach Seminar I Werbetreibende und Ihre Agenturen im Jahr...
Goldbach Group I Goldbach Seminar I Werbetreibende und Ihre Agenturen im Jahr...
Goldbach Group AG
 
Goldbach Audience Austria | Reise Special
Goldbach Audience Austria | Reise SpecialGoldbach Audience Austria | Reise Special
Goldbach Audience Austria | Reise Special
Goldbach Group AG
 
Goldbach Media Austria | Digital out of Home | SPORT Screens
Goldbach Media Austria | Digital out of Home | SPORT Screens Goldbach Media Austria | Digital out of Home | SPORT Screens
Goldbach Media Austria | Digital out of Home | SPORT Screens
Goldbach Group AG
 

Mais de Goldbach Group AG (20)

Goldbach Media DOOH Osterspecial
Goldbach Media DOOH OsterspecialGoldbach Media DOOH Osterspecial
Goldbach Media DOOH Osterspecial
 
2015_11_Goldbach_Media_DOOH_SHOPPING_CENTER_Screens
2015_11_Goldbach_Media_DOOH_SHOPPING_CENTER_Screens2015_11_Goldbach_Media_DOOH_SHOPPING_CENTER_Screens
2015_11_Goldbach_Media_DOOH_SHOPPING_CENTER_Screens
 
Goldbach Audience Austria | Goldbach Mobile Network Factsheet
Goldbach Audience Austria | Goldbach Mobile Network FactsheetGoldbach Audience Austria | Goldbach Mobile Network Factsheet
Goldbach Audience Austria | Goldbach Mobile Network Factsheet
 
Goldbach Group I Goldbach Seminar I Community Management
Goldbach Group I Goldbach Seminar I Community ManagementGoldbach Group I Goldbach Seminar I Community Management
Goldbach Group I Goldbach Seminar I Community Management
 
Goldbach Group I Goldbach Seminar I Data Management im programmatischen Zeita...
Goldbach Group I Goldbach Seminar I Data Management im programmatischen Zeita...Goldbach Group I Goldbach Seminar I Data Management im programmatischen Zeita...
Goldbach Group I Goldbach Seminar I Data Management im programmatischen Zeita...
 
Goldbach Media Austria | DOOH DMAX Kombi 14-49
Goldbach Media Austria | DOOH DMAX Kombi 14-49Goldbach Media Austria | DOOH DMAX Kombi 14-49
Goldbach Media Austria | DOOH DMAX Kombi 14-49
 
Goldbach Group I Goldbach Seminar I Mobile Advertising – Trends 2015
Goldbach Group I Goldbach Seminar I Mobile Advertising – Trends 2015Goldbach Group I Goldbach Seminar I Mobile Advertising – Trends 2015
Goldbach Group I Goldbach Seminar I Mobile Advertising – Trends 2015
 
Goldbach Media Austria | Nicknight - See Dad Run
Goldbach Media Austria | Nicknight - See Dad Run Goldbach Media Austria | Nicknight - See Dad Run
Goldbach Media Austria | Nicknight - See Dad Run
 
Goldbach Media Austria | VIVA Jahrescharts 2014
Goldbach Media Austria | VIVA Jahrescharts 2014Goldbach Media Austria | VIVA Jahrescharts 2014
Goldbach Media Austria | VIVA Jahrescharts 2014
 
Goldbach Media Austria | Bobs Burgers
Goldbach Media Austria | Bobs BurgersGoldbach Media Austria | Bobs Burgers
Goldbach Media Austria | Bobs Burgers
 
Goldbach Media | Kids Choice Awards 2015
Goldbach Media | Kids Choice Awards 2015Goldbach Media | Kids Choice Awards 2015
Goldbach Media | Kids Choice Awards 2015
 
Goldbach Audience Austria | Goldbach Video Network | Platform-Ads
Goldbach Audience Austria | Goldbach Video Network | Platform-AdsGoldbach Audience Austria | Goldbach Video Network | Platform-Ads
Goldbach Audience Austria | Goldbach Video Network | Platform-Ads
 
Goldbach Audience Austria | Smart-TV Effects
Goldbach Audience Austria | Smart-TV EffectsGoldbach Audience Austria | Smart-TV Effects
Goldbach Audience Austria | Smart-TV Effects
 
Goldbach Group I Goldbach Seminar I Connected TV – zusätzliche Reichweite in ...
Goldbach Group I Goldbach Seminar I Connected TV – zusätzliche Reichweite in ...Goldbach Group I Goldbach Seminar I Connected TV – zusätzliche Reichweite in ...
Goldbach Group I Goldbach Seminar I Connected TV – zusätzliche Reichweite in ...
 
Goldbach Group I Goldbach Seminar I Werbetreibende und Ihre Agenturen im Jahr...
Goldbach Group I Goldbach Seminar I Werbetreibende und Ihre Agenturen im Jahr...Goldbach Group I Goldbach Seminar I Werbetreibende und Ihre Agenturen im Jahr...
Goldbach Group I Goldbach Seminar I Werbetreibende und Ihre Agenturen im Jahr...
 
Goldbach Group | IAB Europe AdEx Benchmark 2013 Report
Goldbach Group | IAB Europe AdEx Benchmark 2013 ReportGoldbach Group | IAB Europe AdEx Benchmark 2013 Report
Goldbach Group | IAB Europe AdEx Benchmark 2013 Report
 
Goldbach Group I Goldbach Seminar I Werbewirkung im Zeitalter der Digitalisie...
Goldbach Group I Goldbach Seminar I Werbewirkung im Zeitalter der Digitalisie...Goldbach Group I Goldbach Seminar I Werbewirkung im Zeitalter der Digitalisie...
Goldbach Group I Goldbach Seminar I Werbewirkung im Zeitalter der Digitalisie...
 
Goldbach Audience Austria | Reise Special
Goldbach Audience Austria | Reise SpecialGoldbach Audience Austria | Reise Special
Goldbach Audience Austria | Reise Special
 
Goldbach Group I Goldbach Seminar I Identify Youth – Millennials von heute un...
Goldbach Group I Goldbach Seminar I Identify Youth – Millennials von heute un...Goldbach Group I Goldbach Seminar I Identify Youth – Millennials von heute un...
Goldbach Group I Goldbach Seminar I Identify Youth – Millennials von heute un...
 
Goldbach Media Austria | Digital out of Home | SPORT Screens
Goldbach Media Austria | Digital out of Home | SPORT Screens Goldbach Media Austria | Digital out of Home | SPORT Screens
Goldbach Media Austria | Digital out of Home | SPORT Screens
 

Último

Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
amitlee9823
 
Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...
Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...
Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...
Sheetaleventcompany
 
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
lizamodels9
 
Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service NoidaCall Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
dlhescort
 
Call Girls In Majnu Ka Tilla 959961~3876 Shot 2000 Night 8000
Call Girls In Majnu Ka Tilla 959961~3876 Shot 2000 Night 8000Call Girls In Majnu Ka Tilla 959961~3876 Shot 2000 Night 8000
Call Girls In Majnu Ka Tilla 959961~3876 Shot 2000 Night 8000
dlhescort
 
Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...
Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...
Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...
amitlee9823
 
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service BangaloreCall Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
amitlee9823
 
Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...
Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...
Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...
lizamodels9
 

Último (20)

Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
 
Uneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration PresentationUneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration Presentation
 
How to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityHow to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League City
 
RSA Conference Exhibitor List 2024 - Exhibitors Data
RSA Conference Exhibitor List 2024 - Exhibitors DataRSA Conference Exhibitor List 2024 - Exhibitors Data
RSA Conference Exhibitor List 2024 - Exhibitors Data
 
Eluru Call Girls Service ☎ ️93326-06886 ❤️‍🔥 Enjoy 24/7 Escort Service
Eluru Call Girls Service ☎ ️93326-06886 ❤️‍🔥 Enjoy 24/7 Escort ServiceEluru Call Girls Service ☎ ️93326-06886 ❤️‍🔥 Enjoy 24/7 Escort Service
Eluru Call Girls Service ☎ ️93326-06886 ❤️‍🔥 Enjoy 24/7 Escort Service
 
Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...
Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...
Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...
 
Cheap Rate Call Girls In Noida Sector 62 Metro 959961乂3876
Cheap Rate Call Girls In Noida Sector 62 Metro 959961乂3876Cheap Rate Call Girls In Noida Sector 62 Metro 959961乂3876
Cheap Rate Call Girls In Noida Sector 62 Metro 959961乂3876
 
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
 
Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service NoidaCall Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
 
Call Girls In Majnu Ka Tilla 959961~3876 Shot 2000 Night 8000
Call Girls In Majnu Ka Tilla 959961~3876 Shot 2000 Night 8000Call Girls In Majnu Ka Tilla 959961~3876 Shot 2000 Night 8000
Call Girls In Majnu Ka Tilla 959961~3876 Shot 2000 Night 8000
 
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service AvailableCall Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
 
Falcon Invoice Discounting platform in india
Falcon Invoice Discounting platform in indiaFalcon Invoice Discounting platform in india
Falcon Invoice Discounting platform in india
 
Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...
Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...
Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...
 
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service BangaloreCall Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
 
Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...
Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...
Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...
 
JAYNAGAR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
JAYNAGAR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRLJAYNAGAR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
JAYNAGAR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
 
Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1
 
Marel Q1 2024 Investor Presentation from May 8, 2024
Marel Q1 2024 Investor Presentation from May 8, 2024Marel Q1 2024 Investor Presentation from May 8, 2024
Marel Q1 2024 Investor Presentation from May 8, 2024
 
Falcon's Invoice Discounting: Your Path to Prosperity
Falcon's Invoice Discounting: Your Path to ProsperityFalcon's Invoice Discounting: Your Path to Prosperity
Falcon's Invoice Discounting: Your Path to Prosperity
 
Business Model Canvas (BMC)- A new venture concept
Business Model Canvas (BMC)-  A new venture conceptBusiness Model Canvas (BMC)-  A new venture concept
Business Model Canvas (BMC)- A new venture concept
 

Bp Social Media Buzz Report Aug/2010

  • 1. BP Social Buzz Report 18.08.2010 / Mike Schwede / Source: Sysomos MAP Foto John E. Lester
  • 2. Overview (17 Feb 2010 to 18 Aug 2010) © orange8 interactive ag, 2010 2
  • 3. Twitter dominates, Buzz decreases dramatically © orange8 interactive ag, 2010 3
  • 4. Sentiment Trend Sentiment Brand Comparison 17 Feb 2010 to 18 Aug 2010 © orange8 interactive ag, 2010 4
  • 5. Boycott BP: Decreasing and a small share of voice © orange8 interactive ag, 2010 5
  • 6. Boykott BP: But much more likers © orange8 interactive ag, 2010 6
  • 7. Buzz in the timeline © orange8 interactive ag, 2010 7
  • 8. Buzz in the timeline © orange8 interactive ag, 2010 8
  • 9. Buzz in the timeline © orange8 interactive ag, 2010 9
  • 10. Buzz in the timeline © orange8 interactive ag, 2010 10
  • 11. Buzz in the timeline © orange8 interactive ag, 2010 11
  • 12. Buzz in the timeline © orange8 interactive ag, 2010 12
  • 13. Buzz in the timeline © orange8 interactive ag, 2010 13
  • 14. Mike Schwede, Strategic Consulting & Social Media, Board Direct +41 32 366 00 82 Mobile +41 78 600 88 82 mike.schwede@orange8.com Visit our Blog! twitter.com/mikeschwede http://news.orange8.com orange8 interactive ag Mattenstrasse 90 CH-2503 Biel-Bienne, Switzerland www.orange8.com Questions? We are here for you. © orange8 interactive ag, 2009 14