View these slides from Yellowfin’s Webinar series, Data-driven Storytelling Best Practices, and learn how to leverage the power of storytelling to unlock the insights in your data and instigate change. To watch this Webinar, search for "Yellowfin Data-driven Storytelling Best Practices Webinar" on YouTube. Watch this Webinar to: •Learn how turning insights into stories can help drive decision-making in your organization •Discover the different storytelling mediums and when to use them •Learn how to make your storytelling more interactive and compelling Yellowfin: A data-driven Storytelling pioneer Yellowfin was the first Business Intelligence (BI) vendor to market (November 2012) with a fully integrated and interactive PowerPoint-like presentation module for BI content, Storyboard. Storyboard’s presentation-oriented User Interface enables the fact-based insight gleaned from BI to be naturally incorporated into organizational decision-making processes, while empowering a wider array of people from non data-centric backgrounds to share and benefit from BI. To find out more about Storyboard, GO HERE: http://www.yellowfinbi.com/YFCommunityNews-Yellowfin-launches-Storyboard-redefines-information-delivery-paradigm-for-BI-122371 Like to find out more? Please don’t hesitate to contact us for additional information. To get started with Yellowfin today, simply visit www.yellowfinbi.com and click “Try It Free”. Discover how we’re striving to deliver you the most accessible and engaging BI and data-driven storytelling capabilities possible. Stay in touch via the Yellowfin LinkedIn Group, and for regular news and updates, follow Yellowfin (@YellowfinBI) on Twitter. Why is storytelling important? Data analysis is more than just data and charts. It’s about finding and telling a story. Data-driven storytelling inspires action by connecting logic with emotion. As data volumes grow, and people are overloaded with information, the power of storytelling with data is becoming more important. Effective storytelling can help you understand the significance of your data and make better decisions.

1. Data Driven Storytelling
Best Practices

2. About

4. Todays Agenda

5. Why data needs a story?

6. Stories persuade

7. Quote by Seth

8. More memorable

9. More Impactful

10. More Personal

12. Presentations are boring

13. _

15. Rather than tables...
Date Domestic Sales (M) International Sales (M)
January $2,975 $1,062
February $3,515 $1,100
March $3,890 $1,010
April $3,425 $837
May $3,752 $966
June $4,257 $1,019
July $3,573 $999
August $3,951 $209
September $4,407 $899
October $4,109 $820
November $4,235 $903
December $4,665 $1,322

16. Visualize your data
Domestic
International

17. Use the right chart type

18. Every data set tells a story - AutoCharts

20. What are the key take aways?

22. Take people on a data-driven journey

23. Every story needs a hero

25. Filter out irrelevant content

27. One point per slide

29. Who is your audience?

30. Paint a picture

32. The most persuasive words

34. Different storytelling mediums

35. Infographics

36. Turn your insights into infographics
Tweet History Last 90 Days

38. Give smart ideas an advantage

39. Data-Driven Storytelling Best Practices
1. Beautiful data tells a story
2. Know your purpose
3. Take them on a journey
4. Focus on meaningful content
5. Connect with your audience
6. Use the right medium
7. There is always room for improvement

40. Once upon a time...

41. The Journey

42. Bring the Presentation to the Data

43. Introducing Yellowfin Storyboard

44. Story of Storyboard

45. Rather than Static Storytelling

46. Interactive Storytelling
Invoiced

47. With Annotations

48. With Filters

49. Drill Through
Year Camp Region Invoiced % Max Invoiced
2005 Asia $11,138,005 .
Europe $169,525 .
North America $6,325,943 .
2005 $17,633,473
2006 Asia $4,780,247 .
Australia $88,904 .
Europe $531,994 .
North America $3,210,324 .
2006 $8,611,470
2007 Asia $765,249 .
Australia $1,733,306 .
Europe $7,671,489 .
Latin America $49,157 .
North America $793,043 .
2007 $11,012,244
2008 Asia $890,230 .
Australia $15,745,504 .
Europe $42,237,161 .
Latin America $682,259 .
North America $22,134,945 .
2008 $81,690,100

50. Drill Down
Year Camp Region Invoiced % Max Invoiced
2009 Asia $408,616 .
Australia $65,046,930 .
Europe $91,715,729 .
Latin America $366,873 .

51. Drill Anywhere

52. Collaboration and Associated Reports

56. Media Category &
Booking Method Analysis

59. Our story ends...yours begins

60. Further Reading
Now you see it - Stephen Few
Resonate - Nancy Duarte
The Story Factor - Annett Simmons
Made to Stick - Chip & Dan Heath
The Presentation Secrets of Steve Jobs - Carmine Gallo
Slide:ology - Nancy Duarte
Moving Mountains - Henry Boettenger
Beyond Bullet Points - Cliff Atkinson
Why Most PowerPoint Presentations Suck - Rick Altman
Real Leaders Don't do PowerPoint - Christopher Witt

61. Q & A

62. Demo
Chart look