1. Glenn Muske
Rural and Agribusiness Enterprise Development Specialist
Glenn.Muske@ndsu.edu
February, 2015
The Winery and Vineyard Business:
2015 ND Grape and Wine Association
Annual Meeting
3. REMEMBER!
• It is a business!!!!
• There are no guarantees regarding success.
• You can’t, and won’t, please everyone.
• You may feel alone, but you’re not.
• Running a business is largely a skill that can be
taught.
• It is not a 9 to 5, 40-hour per week
undertaking.
4. To Tell The Truth:
Small Business Myths
Get Rich Quick!
If you build it, they will come.
You have to be born an entrepreneur
“I’ll have all this free time…”
The government is against you.
It gets easier.
It’s all about the bottom line – A half-truth!
8. #8 - Do you have the skills?
Production
Technical
Marketing
Management
Sales
Fiscal Management
People
Jack/Jill of all trades
9. #7
Do you have resources?
And are you ready/able to risk them?
10. #6 - Do you know your market?
Your customer?
What’s your plan for
letting them know
you exist?
Your competition?
What’s your advantage?
Can you maintain it?
17. • YOU!!
• North Dakota
– Ag Products Utilization Committee (APUC)
– Dept of Ag Specialty Crops
• ND Development Fund
• SARE
• USDA
– AFRI Food Security, Beginning Farmer/Rancher
Development Program
• Local bankers and other options
• Other ??
18. Glenn Muske
Rural and Agribusiness Enterprise Development Specialist
NDSU Extension Center for Community Vitality
Glenn.Muske@ndsu.edu
Questions??
Resources:
http://www.ag.ndsu.edu/smallbusiness
http://powerofbusiness.net
http://www.extension.org/entrepreneurship