Working on your new website? This presentation will give you the 6 rules in how to display your company logo on it.

1. OUTSOURCE YOUR MARKETING TEAM!
Tips & Tricks- Webdesign
6 RULES IN HOW TO DISPLAY YOUR LOGO INSIDE YOUR WEBSITE
Created by: Paulo Calisto
October 2014

2. Tips & Tricks
HOW TO DISPLAY YOUR LOGO INSIDE YOUR WEBSITE
OUTSOURCE YOUR MARKETING TEAM!
RULE 1
Easily Can Read the Brand Name Inside Your Logo and Website.
Eliminate all non-essential info/ images that will reduce the easy understanding and reading of your brand name.
Source: http://withknown.com/
easy to read brand name
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3. RULE 2
Easy to Find.
Make sure that your logo is not placed in the middle of dozens of other images. It must stand out in every page of your site.
easy to nd
Source: http://thecitizensbankphila.com
Tips & Tricks
HOW TO DISPLAY YOUR LOGO INSIDE YOUR WEBSITE
OUTSOURCE YOUR MARKETING TEAM!
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4. RULE 3
Always Display Your Tagline Next to the Logo.
Your tagline shoud clarify what your business is all about. If you don’t have one, you should create one.
your tagline always close
Tips & Tricks
HOW TO DISPLAY YOUR LOGO INSIDE YOUR WEBSITE
OUTSOURCE YOUR MARKETING TEAM!
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5. RULE 4
Links to Home Page.
Even if you already have a home link inside your website, your website logo should always link to the home page.
Tips & Tricks
HOW TO DISPLAY YOUR LOGO INSIDE YOUR WEBSITE
OUTSOURCE YOUR MARKETING TEAM!
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6. RULE 5
Use it as a Favicon.
This happens when your logo is displayed in the address bar of the browser (see example below).
Tips & Tricks
HOW TO DISPLAY YOUR LOGO INSIDE YOUR WEBSITE
OUTSOURCE YOUR MARKETING TEAM!
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7. RULE 6
Make Sure it is the One and Only.
It can’t be copied or a clone of other existing logos. It must be original and unique.
Tips & Tricks
HOW TO DISPLAY YOUR LOGO INSIDE YOUR WEBSITE
OUTSOURCE YOUR MARKETING TEAM!
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8. OUTSOURCE YOUR MARKETING TEAM!
If you are interested in more information
regarding Isco Consulting and our ongoing
marketing services, please don’t hesitate to
visit our website at www.iscoconsult.com
or send us an email to
contact@iscoconsult.com