Google’s free business software: an opportunity or a threat? - IDC Consumeration of IT Conference

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Gerrit Heijkoop

Check: http://How-Can-I-Be-Social.com or http://twitter.com/gheijkoop These slides belong to a session of Gerrit Heijkoop at IDC's Consumeration of IT Conference on November 14th 2012 in Amsterdam. It was an interactive session, aimed at audience participation, hence the slides to not make much sense by themselves. Check http://facebook.com/hcibs for the findings shared by the audience. Session Description: Google’s free business software: an opportunity or a threat? Online collaboration has never been easier and cheaper as Google keeps expanding its range of free business tools; like Google Docs, Google Hangouts and Google Drive. Users are loving it, but should you approach this as an opportunity to save costs or as a threat to data security? Kick-started by a real-life example of organizing hybrid meetings on a shoestring budget, Gerrit Heijkoop will facilitate an interactive session to determine the direction in which to move forward with these tools. Bio Gerrit Heijkoop, Executive partner, How Can I Be Social (HCIBS) Gerrit Heijkoop (1980) is an entrepreneur with a passion for technology and events. Educated with a master’s degree in systems engineering and policy analysis at the Delft University of Technology in the Netherlands. Shaped and formed as a management consultant and project manager at Boer & Croon Consultancy firm. And then followed his passion for the events industry. This unique background allows him to quickly distinguish between the sense and nonsense of new technology for conferences and events. Since January 2012 he is executive partner of How Can I Be Social (HCIBS). HCIBS creates smart scenarios to help you use Social Networks in an efficient and effective way. Combining technology, strategy and creative design to generate more value, with less effort! Social Profiles Twitter: http://twitter.com/gheijkoop Linkedin: http://nl.linkedin.com/in/gerritheijkoop Facebook: http://facebook.com/hcibs Youtube: http://hcibs.tv

Google’s free
business software:
an opportunity or a threat?

How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

Google’s free
business software:
an opportunity or a threat?

How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

Google’s free software
Threats Opportunities
1. … 1. …
2. … 2. …
3. … 3. …

How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

Where do
you stand?

“Google’s free software
is a threat”
Disagree Agree

How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

Gerrit Heijkoop
How Can I Be Social
(HCIBS)

Twitter: @HCIBS
Facebook: /HCIBS
How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

Google’s free
business software:
an opportunity or a threat?

How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

Online meetings:

How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

Online meetings:

How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

Event streaming:

How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

Google’s free software
Threats Opportunities
1. … 1. …
2. … 2. …
3. … 3. …

How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

“Which threats
does Google’s free
software pose?”
How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

“Which opportunities
does Google’s free
software offer?”
How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

Please share your findings:

Twitter:
@HCIBS
Facebook:
/HCIBS
How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

#reflection
applying to
your own
context

How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

I am going to …

How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

Gerrit Heijkoop
Executive Partner HCIBS
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Leave me your businesscard and I will e-mail you the link!

@gheijkoop or @hcibs
How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

Google’s free
business software:
an opportunity or a threat?

How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

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Contact me via http://www.GerritHeijkoop.com or @GHeijkoop Title: We moeten iets met Social Media… #MaarWat Spreker: Gerrit Heijkoop, Executive Partner & Spreker at How Can I Be Social (HCIBS) Locatie: Golden Tulip Leiden Centre, Leiden, Nederland Datum: 30 November 2015, 14:30 - 15:30 Omschrijving: Op maandag 30 november organiseerde Leiden Marketing een netwerkbijeenkomst voor alle Einsteinpartners. De netwerkbijeenkomst duurde van 14.00 uur tot 18.00 uur en vond plaats in het Golden Tulip Leiden Centre. Een bijzondere middag met bevlogen sprekers, een overzicht van de activiteiten van Leiden Marketing, een gezellige borrel en een mooi cadeau. Gerrit Heijkoop, altijd op rode gympen, is auteur van de managementroman ‘Trending Topic: we moeten iets met Social Media #MaarWat’. Hij staat bekend om zijn enthousiasme en zijn streven om zaken simpel en zinvol te houden. Mr. Red Sneakers leert jullie hoe je social media kunt inzetten voor slimmere, sympathieke, commerciële communicatie. “Gerrit is een oprecht inspirerend persoon die, met een ongelimiteerde hoeveelheid energie, nieuwe initiatieven ontplooit, ideeën presenteert en mensen aan elkaar verbindt”. Een spreker die jullie niet moeten missen.

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Contact me via http://www.GerritHeijkoop.com or @GHeijkoop Title: Live events als de kurk onder jouw content strategie Spreker: Gerrit Heijkoop, Executive Partner at LiveOnlineEvents Locatie: Looijersgracht 60, Amsterdam, Nederland Datum: 8 December 2015, 16:15 - 16:45 Omschrijving: IDEA organiseerde in samenwerking met MarketingTribune op 8 december 2015 The Experience Conference. Een evenement voor marketeers waar we de marketingkracht van live communicatie en activatie belichtte. Een IDEA productie die primair ging over de waarde van het event voor de strategie van een merk of onderneming, kracht bijgezet door uiteenlopende succesvolle cases en nationale en internationale keynotes. Gerrit Heijkoop verzorgde een energieke afsluitende keynote met als titel "Live events als de kurk onder jouw content strategie". Allemaal leuk die live communicatie, maar wanneer de koffiekopjes weer zijn afgewassen, de lampen terug in de flightcases zitten en de felgekleurde banners in de container liggen, sta je als marketeer met lege handen. Toch? Niet als je het live event gaat zien als de ‘meest efficiente productiedag’ voor jouw overall content strategie! Deelnemers ontdekten en ervoeren praktische voorbeelden van hoe je zorgt dat jouw investering leidt tot inspirerende content voor de rest van het jaar. Over Gerrit Heijkoop: Gerrit Heijkoop is op een missie om de kijk van marketeers op de wereld van online communicatie te veranderen. Hij betreedt geregeld nationale en internationale podia als spreker, moderator of presentator. Hij heeft een passie voor technologie, innovatie, ondernemerschap, events en social media. Hij is auteur van de in 2015 verschenen managementroman Trending Topic, bekroond met 5 sterren door Managementboek.nl.

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Contact me via http://www.GerritHeijkoop.com or @GHeijkoop Title: We moeten iets met Social Media… #MaarWat Spreker: Gerrit Heijkoop, Executive Partner & Speaker at How Can I Be Social (HCIBS) Locatie: Gelredome, Arnhem, Nederland Datum: 6 Oktober 2015, 16:30 - 17:30 Omschrijving: Convention Bureau regio Arnhem Nijmegen organiseerde dinsdag 6 oktober een Kennismiddag. Meeting- en eventplanners waren van harte welkom voor een kennismaking met regio Arnhem Nijmegen als bestemming voor zakelijke en feestelijke bijeenkomsten. In de verrassende ruimtes van het GelreDome maakt men kennis met locaties uit de regio en luistert men naar interessante sprekers als Gerrit Heijkoop (specialist in meeting design & social media) en Marc Liethof (organisator van de beurs Event).

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Contact me via http://www.GerritHeijkoop.com or @GHeijkoop De EventBranche Borrel is een terugkerend hoogtepunt voor de branche waar tussen de 300 en 500 Event Professionals bij elkaar komen in wisselende bijzondere evenementenlocaties om kennis te delen, de locatie te ontdekken, te genieten van uitstekend verzorgde catering en natuurlijk te netwerken. Title: Meer Social Media buzz op jouw volgende event zonder zelf op Facebook en op Twitter te zitten Spreker: Gerrit Heijkoop, Executive Partner & Speaker at How Can I Be Social (HCIBS) Locatie: Golfbaan NaarderBos, Naarden, Nederland Datum: 1 Juni 2015, 17:30 - 18:15 Omschrijving: 5 tips en een oefening om er voor te zorgen dat er meer Social Media buzz onstaat op de events die jij organiseert of als leverancier bij betrokken ben. Heel simpel. Heel concreet. Maar helaas nog veel te weinig toegepast!

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Contact me via http://www.GerritHeijkoop.com or @GHeijkoop De #Zooom Masterclass Social Media voor ZZP’ers was onderdeel van het permanente educatie en inspiratie programma dat deze vereniging haar leden biedt. Title: We moeten wat met Social Media… maar wat? Spreker: Gerrit Heijkoop, Executive Partner & Speaker at How Can I Be Social (HCIBS) Locatie: INoffice, Woerden, Nederland Datum: 26 Mei 2015, 20:00 - 22:00 Omschrijving: Hoeveel tijd heb jij om elke week te besteden aan social media? En wat kun je dan in die tijd Gerrit Heijkoop, social media goeroe en zelf ZZP-er, zal ons wegwijs maken in de diverse mogelijkheden, opbrengsten en netwerken. Hij vertelt ons zijn ervaringen en geeft praktische en handige tips. Na deze bijeenkomst weet je wat je moet doen met social media! Meld je aan via de website. ZOOOM is de vereniging van zelfstandigen zonder personeel in Woerden, Harmelen, Kamerik en Zegveld. ZOOOM behartigt de belangen van haar leden, organiseert informatieve bijeenkomsten en helpt de aangesloten zzp’ers om zichzelf onder de aandacht te brengen bij potentiële opdrachtgevers.

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Contact me via http://www.GerritHeijkoop.com or @GHeijkoop Event Bizniz Live was een symposium ter ere van de opening van het nieuwe congrescentrum van Walibi World. Title: Meer Social Media Buzz rondom jouw volgende event zonder zelf op Facebook en Twitter te zitten. Spreker: Gerrit Heijkoop, Executive Partner & Speaker at How Can I Be Social (HCIBS) Locatie: Bizniz Center Walibi World, Biddinghuizen Date: 12 Mei 2015, 11:15 - 11:50 Omschrijving: De 1e editie van Event BizNiz Live is een feit. Meer dan honderd professionals uit het eventvak kwamen op Walibi bijeen om in een ochtend zichzelf helemaal bij te spijkeren op het gebied van eventmanagement en marketing. De bezoekers aan Event BizNiz Live zijn klaar om hard te gaan met hun events. Presentatrice Lieke van Lexmond nam de gasten mee in een seminar met als thema “#hardgaan voor eventmanagers.” Zo liet Gerrit Heijkoop het publiek een expert worden in het inzetten van social media tijdens events en inspireerde Bente Bollmann van MOJO/Lowlands iedereen tijdens een sessie over de do’s en dont’s van festivalorganisatie. En niet te vergeten gaf eventguru Julius Solaris de gasten de niet te missen eventtrends van hét moment mee. Na een ochtend vol inspiratie en handvatten van de topsprekers, is iedereen er klaar voor om de praktische tips en tricks in de praktijk te brengen en dit jaar nog hun beste event ooit te organiseren.

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Neem contact op via http://www.GerritHeijkoop.com of @GHeijkoop Inspiratie sessie over Social Media voor publieksevenementen tijdens de presentatie van de nieuwe online toolkit voor evenementen organisatoren van de gemeente Alkmaar. Titel: We moeten iets met Social Media … Spreker: Gerrit Heijkoop, How Can I Be Social (HCIBS) Locatie: Heren van Sonoy, Alkmaar, Nederland Datum: 13 April 2015, 16:30 - 17:15

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Contact me via http://www.GerritHeijkoop.com or @GHeijkoop Seminar at the New Trends in Tourism Conference of the Gdansk Region Convention Bureau. Title: Stop killing Social Media! Speaker: Gerrit Heijkoop, Executive Partner & Speaker at How Can I Be Social (HCIBS) Location: European Centre for Solidarity (ESC), Gdansk, Poland Date: 31 Mar 2015, 12:15 - 13:15 Description: Energizing and interactive session by Gerrit Heijkoop of How Can I Be Social (HCIBS). He will share his insights, tips and tricks on how to be successful in today’s bottom-up business world. Join him on his quest to stop marketers from Social Media advertising. These will be mixed with exercises to let you share your experiences, ask questions and apply new insights to your own situation.

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Contact us via http://www.GerritHeijkoop.com or @GHeijkoop Educational session at the 53rd worldwide ICCA Conference in Antalya, Turkey. Speaker: Gerrit Heijkoop, Executive Partner HCIBS & LiveOnlineEvents Location: Citrine II, Cornelia Hotel, Antalya, Turkey Date: 4 November 2014, 16:00 - 17:30 How you can help associations reach more participants with hybrid events Audience: Venues, PCO’s and CVB’s with organising support Join this 90-minute interactive pressure-cooker and learn how to become a knowledge-able counterpart for associations who want to leverage the potential of the virtual world: live-streaming, hybrid events, Social Media and so much more. These online technologies make the core purpose of associations, information sharing and learning, much easier, more fun and cheaper than ever. They are powerful tools that will help delegates to pass on their gained knowledge to the team back home. Inspired by real-world cases and examples, you will go through the process of setting up a ‘virtual strategy’ for a large association congress. While going through the different strategic considerations, you will automatically come across the practical implications for organizers, venues and participants. Your future association clients will love you for asking them the right questions on their journey to increase the reach and engagement through live online events.

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Neem contact op via http://www.GerritHeijkoop.com of @GHeijkoop Bijdrage aan de Dag van de Beauty Professional 2014: Hét meest inspirerende & innovatieve event voor ondernemende professionals in de beauty branche. Spreker: Gerrit Heijkoop, Executive Partner How Can I Be Social (HCIBS) Locatie: Media Plaza, Utrecht Nederland Datum: 27 Oktober 2014, 13:15 - 15:15 Omschrijving: Facebook basis - Gerrit Heijkoop Wie denkt dat Facebook weinig loont en ingewikkeld is, heeft het mis! Gerrit Heijkoop goeroe en fervent spreker op het gebied van social media enthousiasmeert je over het gebruik van Facebook. In zijn powersessie merk je dat de energie die je in Facebook steekt, zich dubbel en dwars terugverdient. Heijkoop gaf succesvolle workshops aan leden van ANBOS die graag meer wilden weten over het gebruik van Facebook. Facebook gevorderd – Gerrit Heijkoop Waar vroeger het plaatsen van advertenties in kranten en magazines op nummer 1 stond, promoot de ondernemer zijn bedrijf vandaag de dag het meest via social media. Dit kwam naar voren uit het brancheonderzoek van 2014. Wil jij meer weten over bijvoorbeeld adverteren via Facebook? Kom dan naar de powersessie ‘Facebook voor gevorderden’ van Gerrit Heijkoop.

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#ICCAWorld Hybrid Workshop 2014 - Statistics

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Hybrid Meetings Update - #Fresh14 - Copenhagen

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Contact us via http://How-Can-I-Be-Social.com or @GHeijkoop Holland Association Symposium Lecture 3: The do's & don'ts of Social Media: Stop wasting time and start making your delegates happy online! Speaker: Gerrit Heijkoop, Executive Partner & Strategy Advisor How Can I Be Social (HCIBS) Location: Colorado Room, Maastricht Convention Centre MECC, Maastricht, Netherlands Date: 29 Nov 2013, 10:45 - 11:45 Description: Stop using Social media to talk about how good your conference is. Start using it to improve its quality. Program, registration, information sharing, networking; Social Media can support all these processes. This will result in a better experience for your delegates. And that's what they will be sharing! Article related to session in EIBTM Daily: Build your community online, but make sure it has a purpose first If you are an association (and even somehow if you are a corporate), you manage a community. How to build and grow this community? Social networks and online solutions are an obvious candidate… but you probably are a bit lost about how to use them exactly. Lucky day for you: Gerrit Heijkoop from How Can I Be Social (HCIBS) has the answer (hint: it has to start way before considering a social network!). Community building - this sounds like the key issue for associations, and social network look like an obvious element of that. Do associations really start to understand their importance? I see a lot of associations struggling with the subject. All too often the subject is approached from a technology perspective: should we be on Facebook or LinkedIn? Should we invest in a bespoke online environment? Yet if associations stay close to their purpose, close to the core reason why their members want to unite, the solutions become rather simple. Communication through online networks is merely a means to an end, not a goal in itself. Connecting members with content, with other members and with other stakeholders seems to be one of the core purposes of an association. Online social networks are a cheap and fast way to facilitate (parts of) this. Unfortunately I am not aware of a lot of associations that embrace them in this way. Instead, most efforts I see by associations are aimed at general PR, membership growth and event marketing. Social networks have spontaneously generated groups of people who share contacts, advice, experience… don’t they become a competitor of associations? Yes, very much! They are definitely a low-cost competitive alternative to associations who merely focus on 'networking'. In fact, I don’t see why anyone would pay a membership fee to be able to network with peers. In that case the association is simply not providing enough added value. Associations should have alternative purposes, such as education, research, political lobby, combined buying power, licensing or quality control. Read the full article in the EIBTM Daily or on the HCIBS Blog

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Contact us via http://How-Can-I-Be-Social.com or @GHeijkoop EIBTM Knowledge & Networking: From Local to Global: Do’s and Don’ts of a Hybrid Event Speaker: Gerrit Heijkoop, Executive Partner & Strategy Advisor How Can I Be Social (HCIBS) Location: Innovation Zone (O100), EIBTM, Barcelpona, Spain Date: 20 Nov 2013, 14:50 - 15:10 Description: Based on the analysis and evaluation of a real hybrid event in July 2013. This session gives an overview of all the different elements that are required to set up a successful session of this kind: specialised marketing, website design, social media, involvement of and engagement with offsite groups and individuals, incentives to join, session design, IT and AV requirements, and moderator and speaker briefings and behaviour. Such a hybrid event may look simple when you see it taking place on your computer, but it's actually surprisingly complex and has many opportunities to make disastrous mistakes. With input from the organisers and participants from both the live and virtual elements, this is the perfect introduction to anyone wanting to understand the most important general principles or needing practical advice to set and run their own hybrid events.

From Local to Global: Do’s and Don’ts of a Hybrid Event - #EIBTM13 Innovation...

From Local to Global: Do’s and Don’ts of a Hybrid Event - #EIBTM13 Innovation...

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Contact us via http://How-Can-I-Be-Social.com or @GHeijkoop Session WE02: Analysis and evaluation of a hybrid event - (CMP) Moderator(s): Gerrit Heijkoop, Executive Partner & Strategy Advisor Panel: Jennifer Salsbury, Senior Director, International, China National Convention Center, China-P.R. Noor Ahmad Hamid, Regional Director, ICCA Asia Pacific Regional Office, Malaysia Vichaya Soonthornsaratoon, Director of the Meetings, Incentive & Convention Department, Thailand Convention & Exhibition Bureau, Thailand Location: Yellow River Hall, Level 3, Shanghai Convention Center, China P.R. Date: November 6th, 2013 | 10:30 - 12:30 Format: In-depth case study workshop + round table discussions Audience: Primarily aimed at delegates without extensive expertise or experience in hybrid or virtual meetings Description: This year ICCA designed and ran a carefully designed two-hour Hybrid session at the RSMP in Amsterdam, with the assistance of specialists in this field, Gerrit Heijkoop, How Can I Be Social (HCIBS) and Gerdie Schreuders, LiveOnlineEvents BV. This session goes into great depth on all the different elements that are required to set up a successful session of this kind: specialised marketing, website design, social media, involvement of and engagement with offsite groups and individuals, incentives to join, session design, IT and AV requirements, and moderator and speaker briefings and behaviour. Such a hybrid event may look simple when you see it taking place on your computer, but it's actually surprisingly complex and has many opportunities to make disastrous mistakes. With input from the organisers and participants from both the live and virtual elements, this is the perfect introduction to anyone wanting to understand the most important general principles or needing practical advice to set and run their own hybrid events.

Analysis and Evaluation of a Hybrid Event - #ICCA13 - Casestudy Hybrid Confer...

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Analysis and Evaluation of a Hybrid Event - #ICCA13 - Casestudy Hybrid Confer...

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Developing a Successful Social Strategy for Meetings and Events Presenter: Gerrit Heijkoop, How Can I Be Social (HCIBS), Amsterdam, Netherlands Brought to you by: Meeting Professionals International (MPI) Room: Bellini 2003, Level 2 Recent studies show that as many as 75% of meeting planners use social media in their profession. However, nearly half of these planners indicate they don’t have formal processes and procedures for incorporating social media into their meetings and events in simple and meaningful ways. In this interactive session, participants will explore how to create activities before, during and after a meeting or event that attendees and audience members would be eager to share via social media. Learner outcomes: 1. Identify issues for consideration before spending money on the use of social media at a meeting or event. 2. Understand the importance of tapping into a “second degree network” of participants and how to do so at a live event. 3. Learn best practices in the use of social media and what not to do when incorporating social media into a meeting or event. About the speaker Gerrit Heijkoop: Gerrit Heijkoop is an entrepreneur with a passion for technology, events and public speaking. Building up experience with connecting online and on-site audiences since 2009. A familiar face in the international meetings industry as speaker, moderator and interviewer; both on- and offline. Known for his enthousiasm and always striving to keep matters simple and meaningful. Gerrit is educated with a master’s degree in Systems Engineering and Policy Analysis at the Delft University of Technology in the Netherlands. Shaped and formed as a management consultant and project manager at Boer & Croon Consultancy firm, Gerrit then followed his passion for the events industry. He is involved in the international FRESH community, board member of the Green Meetings Industry Council (GMIC) in the Netherlands and active blogger. Since January 2012, he has been Executive Partner of How Can I Be Social (HCIBS), a digital communication agency, all about sharing inspiration. Specialties: Entrepreneurship, Project- & Event management, Social Media, Technology, Inspiration

Developing a Successful Social Strategy for Meetings & Events - MPI Smart Mon...

Developing a Successful Social Strategy for Meetings & Events - MPI Smart Mon...

Developing a Successful Social Strategy for Meetings & Events - MPI Smart Mon...

Gerrit Heijkoop

Check http://How-Can-I-Be-Social.com of http://twitter.com/gheijkoop voor meer informatie. Deze slides zijn gebruikt tijdens het seminar van Gerrit Heijkoop, How Can I Be Social (HCIBS), op Event13, 28 maart 2013 om 14:45 in zaal 3 in de Jaarbeurs Utrecht. Titel: Hybride evenementen: zet je deuren open voor online publiek! Spreker: Gerrit Heijkoop, Executive Partner at How Can I Be Social (HCIBS) Datum/Tijd: 28 Maart 2013, 14:45-15:15 Locatie: Event13, Jaarbeurs Utrecht Seminar Details: Een beeld zegt meer dan 1.000 woorden. Een interessante foto wordt op Facebook al snel gezien door meer dan 1.000 mensen. Hoe kun je dit gegeven ombuigen in jouw eigen voordeel? Onderzoek in de internationale evenementenindustrie laat zien dat 75% van de ondervraagden Social Media gebruikt. Echter, bijna de helft van hen ziet niet in hoe ze dit slim en zinvol kunnen inzetten tijdens hun evenementen. In deze interactieve sessie gaan we op zoek naar de manier om een beleving te creëren die jouw deelnemers met alle liefde willen delen!

#event13 Spread the word: vergroot je bereik met social media tijdens eveneme...

#event13 Spread the word: vergroot je bereik met social media tijdens eveneme...

#event13 Spread the word: vergroot je bereik met social media tijdens eveneme...

Gerrit Heijkoop

Contact us via http://How-Can-I-Be-Social.com or @GHeijkoop How Can I Be Social (HCIBS) shares inspiration by facilitating meaningful conversations & online publications. Slides were used at the MPI Sweden Student Club kick-off at the Clarion Hotel, Stockholm, Sweden on March 4th, 2013 with Gerrit Heijkoop, How Can I Be Social (HCIBS). Title: How Can I Be Social - a Social Media Checklist for meetings Speaker: Gerrit Heijkoop, Executive Partner at How Can I Be Social (HCIBS) Date/Time: 4 Mar 2013, 15:00-17:00 Location: Clarion Hotel Stockholm Seminar Details: MPI Sweden Student Club bjuder in.... ..alla er fantastiska MPI-medlemmar till en kick-off och föreläsning tillsammans med vårt nystartade studentnätverk. Även icke-studentmedlemmar är denna gång exklusivt inbjudna att delta, så missa inte chansen. Kom och träffa oss i MPI Sweden Student Club och vår gäst Gerrit Heijkoop, holländaren med passion för The Power of Social Media, innovation samt kreativa event- och mötesformat. Han föreläser idag världen över med sitt företag How Can I Be Social (HCIBS). Inte så mycket om vad sociala medier och mötesformat är, utan snarare om vad det kan vara och vilka möjligheter som skapas när dessa används som verktyg. Han var en viktig team-medlem under FRESH 2013 i Köpenhamn där han jobbade med bland annat hybridlösningar och han var även en uppskattad föreläsare på både FRESH 2013, EMEC 2013. Gerrit är en otroligt inspirerande föreläsare som tar ämnet till deltagarens nivå, involverar sina åhörare och ger visioner ett ansikte. Han är en internationell profil inom industrin och har jobbat tillsammans med många andra nyckelpersoner som Ruud Janssen, Ib Ravn, Eric de Groot och Maarten Vanneste. Läs mer om hans arbete på "How can I be social" och följ Gerrit på Twitter; @gheijkoop. Men framförallt missa inte chansen att få höra och diskutera med Gerrit IRL den 4 Mars med oss i MPI Sweden Student Club. Vi har ett begränsat antal platser - så först till kvarn....

MPI Sweden Student Club: How Can I Be Social - a Social Media Checklist for m...

MPI Sweden Student Club: How Can I Be Social - a Social Media Checklist for m...

MPI Sweden Student Club: How Can I Be Social - a Social Media Checklist for m...

Gerrit Heijkoop

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Leiden Marketing: We moeten iets met social media #MaarWat

Leiden Marketing: We moeten iets met social media #MaarWat

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#TECAdam: Live events als de kurk onder jouw content strategie

#TECAdam: Live events als de kurk onder jouw content strategie

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We moeten iets met Social Media... #MaarWat

We moeten iets met Social Media... #MaarWat

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Meer Social Media buzz op je volgende event - HCIBS voor Eventbranche.nl

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We moeten iets met Social Media... Maar wat?! - ZOOOM Woerden

We moeten iets met Social Media... Maar wat?! - ZOOOM Woerden

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Meer Social Media Buzz op je event zonder zelf op Facebook en Twitter te zitten

Meer Social Media Buzz op je event zonder zelf op Facebook en Twitter te zitten

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Alkmaar Prachtstad Bijeenkomst: We moeten iets met Social Media

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Stop Killing Social Media at #nntGdansk

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We moeten ietst met Social Media... - Gastcollege Hogeschool van Amsterdam

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Developing a Successful Social Strategy for Meetings & Events - MPI Smart Mon...

Developing a Successful Social Strategy for Meetings & Events - MPI Smart Mon...

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#event13 Spread the word: vergroot je bereik met social media tijdens eveneme...

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1. Google’s free business software: an opportunity or a threat? How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

2. Google’s free business software: an opportunity or a threat? How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

3. Google’s free software Threats Opportunities 1. … 1. … 2. … 2. … 3. … 3. … How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

4. Where do you stand?

5. “Google’s free software is a threat” Disagree Agree How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

6. Gerrit Heijkoop How Can I Be Social (HCIBS) Twitter: @HCIBS Facebook: /HCIBS How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

7. How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

8. Google’s free business software: an opportunity or a threat? How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

9. Online meetings: How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

10. Online meetings: How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

11. Event streaming: How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

12. Google’s free software Threats Opportunities 1. … 1. … 2. … 2. … 3. … 3. … How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

13. “Which threats does Google’s free software pose?” How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

14. “Which opportunities does Google’s free software offer?” How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

15. Please share your findings: Twitter: @HCIBS Facebook: /HCIBS How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

16. #reflection applying to your own context How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

17. I am going to … How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

18. Gerrit Heijkoop Executive Partner HCIBS Want to receive these slides? Leave me your businesscard and I will e-mail you the link! @gheijkoop or @hcibs How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

19. Google’s free business software: an opportunity or a threat? How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv

20. How-Can-I-Be-Social.com | @hcibs | facebook.com/hcibs | hcibs.tv